Planner

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Planner

  1. 1. Planner 03/02/2014
  2. 2. 03/02/2014
  3. 3. Description • • • • • Helps students to get organised Funny (With pictures and jokes) Clear With images to collect Buying planners and adding images/ pictures/ jokes • Cheap
  4. 4. Description Sellary • A small shop • At schools • Maybe mobile and visiting schools • Later via internet
  5. 5. Production Two possibilities: • Buying planners via eBay and add pictures • Doing the layout and going to a shop, there they print the planners
  6. 6. 03/02/2014
  7. 7. Target audience • Children • Young people who have a lot of things to do. • Students that have difficults to get organised • Firms (sell them topupils)
  8. 8. Location and Sales First option of Production • Buying planners via eBay • Adding the images: at home • Sellary: -Via Internet -In Malta -In Spain -In Germany
  9. 9. Location and Sales Second option of Production • Designing the planner with the funny pictures on digital media • Print, produce and distribute sales target countries from Spain • Sellary: -Via internet -In Malta -In Spain -In Germany
  10. 10. Buying per eBay • Ca. 11 Euros per planner • Adding images at home have a cost for unit • Just a few pieces • Sellary: ca. 18 Euros per planner • Lot of time
  11. 11. Just doing the layout • The Planner has 60 double-sided • Printing 60 planners the cost for unit is 11.22 € : – Printing is for unit 7.12 € – Binding is for unit 1.50 € – Shipping is for unit 2.60 € • Printing and binding would be in Spain and will be sent 20 copies of each country for sale • Similar cost price • Sales price without tax for unit would be 16 € and if it is sold by blocks of 10 units would be 14 € • Less work (only the design is created and then coordinating the shipments) • More planners (60 at first) • Less time
  12. 12. Co-Workers • For the sellary • For adding the images • People who live there
  13. 13. S.W.O.T. ANALYSIS (PAPER) 03/02/2014
  14. 14. COMPETITION Local stationery Internet Ebay Item Item condition: new Price: 10.97 € Buy It Now 1 Unit 23.88 € 5 Units 22.31 € X units 10 Units 21.27 € X units 2 users following it Add to watch list Shipping: approx. 7.92€ Standard Int'l Postage | See Details See details about international shipping here. Help icon of Shipping (opens a layer) Item location: Swanley, United Kingdom Ships to: America, Europe, Asia, Australia See exclusions delivery: The delivery deadline is 4 to 7 working days.
  15. 15. Other competitor Häfft • German planner • Also with images, jokes, ... • Expensive

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