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Shit in - shit out: Focus on outcome

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Session presentation POCamp 2017 Frankfurt am Main

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Shit in - shit out: Focus on outcome

  1. 1. Shit in – Shit out Focus on Outcome and Value for Customers @Virtual_Patrick PO Camp 26.08.2017
  2. 2. “How can my organisation be more productive?” “How will lean or agile methods increase productivity?” Legitimate “industry” questions, but only one one focus – efficiency & costs!
  3. 3. Product Delivery Building it. Goal: Ship fast! • Annually • Quarterly • Monthly • Weekly • Daily • Continuous Integration
  4. 4. Product Delivery
  5. 5. Product Discovery vs Delivery Product Discovery ? Product Delivery Building it. Goal: Ship fast! • Annually • Quarterly • Monthly • Weekly • Daily • Continuous Integration
  6. 6. Product Discovery Deciding what to build. Goal: Learn fast. • Are we meeting stakeholder needs? • Can customers use it? • Do customers want our solution? • Are we solving a problem the customer cares about? • Are we driving a desired outcome? Output Outcome
  7. 7. Product Discovery
  8. 8. Product Discovery vs Delivery Product Discovery Deciding what to build. Goal: Learn fast. • Are we meeting stakeholder needs? • Can customers use it? • Do customers want our solution? • Are we solving a problem the customer cares about? • Are we driving a desired outcome? Product Delivery Building it. Goal: Ship fast! • Annually • Quarterly • Monthly • Weekly • Daily • Continuous Integration Effective: outcome & value driven > Efficient: output & cost driven
  9. 9. Shift the focus from Output to Outcome!
  10. 10. Cynefin
  11. 11. Product Discovery Process Opportunity Backlog Product Backlog Ideas to explore & problems to solve Deliverable pieces of a product or experiment we’d like the team to build Continuous discovery allows you to take the guesswork out of your product decisions. Build • experiments Measure • & observe Learn • If your solution is viable
  12. 12. Balance Discovery & Development
  13. 13. Key Takeaways 1. Product Discovery > Product Delivery 2. Focus on outcome instead of output to make an impact 3. Stop guessing, start learning: experiment, experiment, experiment…! @Virtual_Patrick
  14. 14. Questions? Feedback. Discussion. Patrick Sauerwein http://virtualpatrick.com @Virtual_Patrick patrick.sauerwein@gmail.com Sources and recommended readings: • Product Talk by Teresa Torres • User Story Mapping by Jeff Patton • The Lean Startup by Eric Ries

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