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  1. 1. Cocooning Grapes Team SP2 2010
  2. 2. Grapes Team SP2 2010 The increase in terrorist attacks, such as the 9/11 incident in New York, and media reports about crime have played a key role in the trend towards individuals ‘cocooning’. Cocooning and Internet Commerce
  3. 3. Grapes Team SP2 2010 Technological advances have also supported the trend to ‘cocoon’. Wi-fi, which stands for Wireless Fidelity, is a networking technology that allows devices to communicate without wires (, 2010). Cocooning and Internet Commerce
  4. 4. Grapes Team SP2 2010 “ In addition, growing numbers of people have taken to working from home, making them more familiar with communicating with the outside world through electronic mediation” (Euromonitor International, 2008). Cocooning and Internet Commerce