1.
GAMEPLAYSPORT.com

2.
G b
jad ghaz

3.
jad ghaz
Previously Jad worked as the Xbox Marketing Manager at
Microsoft France (5 years) and Microsoft Gulf (1 year)
managing a product portfolio of more than $100M across
hardware, software and services in the entertainment
industry.
He has launched products and partnerships in digital music,
movies, gaming or TV on demand with Orange, Canal+,
Nokia, TF1, Deezer, M6, Warner Bros...
His core skills and experience are in sales, strategy, digital
marketing, product management and business and partner
management.
Creative Director and co-founder of Maek digital a global
design agency based in London, Dubai, Bangkok. He has
worked for clients such as Microsoft, Nokia, Nike, Universal
Music, MTV and Mercedes-Benz.
Ghazwan graduated from Nottingham Trent University with
a BA (Hons) in Graphic Design.
His core skills and experience span strategy, brand identity,
animation, website design, illustration and video editing.
The marketing guy The creative guy

4.
OPPORTUNITY
A DISSECTED MARKET
ON A GLOBAL LEVEL.
Nobody currently owns the local sporting
community on a global level.
For most sports enthusiasts, the way to find
sports to play is through Internet search,
recommendation, trial and sometimes luck.
For clubs and event managers, the way to get
exposure is through their own websites (google
Search), word of mouth and traditional paid
media, marketing and partnerships. Smaller
clubs, sport associations and amateur clubs
are finding it challenging to attract new
members and manage event organization while
still focusing on their main effort which is to
provide a great sport experience.
There is a need for a platform that will allow
sport enthusiasts to find the right clubs and
clubs to easily grow and manage their
members without defocusing from their
main objective.

5.
There has never been a better time to create both a solution designed to
help clubs and event managers take advantage of the digital world,
as well as something that ignites and inspires people to seek
out sports they can take part in their local community.
We believe we have that solution.

6.
GAMEPLAYSPORT.COM IS
BUILT FOR PEOPLE WHO
WANT TO PLAY SPORT AND
FOR SPORTING CLUBS WHO
WANT TO GROW THEIR
MEMBERSHIP.
IT’S THAT SIMPLE.
We are introducing people to new sports,
getting the local/global community more
active and fit, and helping local clubs and
events grow their membership.
We are focused on the sporting community
and our customers range from the person
looking to find a squash partner or the local
running club who wants to grow their
membership to the pro active sport
enthusiasts looking to try different sports
in their area.
We believe in associating creative ingenuity
and disruptive technology to markets that
haven’t changed in decades. For us, the
three go best together.

7.
nOW PEOPLE CAN EASILY FIND THEIR PREFERRED ACTIVITIES and CLUBS
can BETTER MANAGE ATTENDANCE TO THEIR CLASSES.
Sports enthusiasts GPS Proposition EVENT ORGANISERS
Are looking for :
Community
Flexibility
Trial
Fun
New sports to try
Provides :
Event management
Awareness
Attendance
New Subscribers
Flexibility
Deals
Simplicity
Are looking for :
Reach
Flexibility
Better Management
Communication tools
Simplicity
Exposure

8.
our Model
valuable serviceS to clubs & users for better connections
GPS offerings for Clubs
GPS offerings for Users
1. Booking platform
Clubs can reach to new participants
beyond their already engaged user base.
Unique pass for several clubs, value offering
or trial sessions are some examples of ser-
vices provided by GPS.
What it does
Booking management for members to
confirm
Attendance, price, location and other details
associated with a booking. Full online
payment.
No more paper, Less phone call
management, no more random emails.
More time to play.
Business Model:
Fixed percentage charge for clubs on indi-
vidual club’s activity pass purchased on GPS.
BOOKING
2. Communication
Clubs, sports apparel companies
or sports institutions can
communicate to the right user base through
efficient targeted properties across the
platform including rich and standard formats.
What it does:
Clubs can get extra exposure on homepage,
monthly newsletter or other premium spaces.
Editorial options include writing posts about
members, club news or general information
through GPS.
Business Model:
Fixed pricing based on 3 level of
communication package.
MARKETING
3. Event Management Tool
No more endless email and wassap
threads… GPS provides a stop shop event
set up tool.
From a friendly tennis match to a several
thousands corporate marathon, event
organizer can now easily manage
participation, payment and communication.
What it does:
Allow clubs to take payment
for class or event and track their members
progress on GPS, attendance, general info
and other member details.
Business Model:
Subscriptions pass for setting up and
managing events with pricing variable based
on participants’ number. 0-30 participants =
Free for non-clubs.
MANAGEMENT

9.
THE POWER OF NOW
WHY DUBAI?
The internet age has changed it all… we want
access and discovery on the go and GPS is all
about discovering or setting up and participating
in new activities easily and rapidly.
The digital trend is only starting in Dubai while
all the criteria are available for the trend to catch
up with more mature markets. With a telecom’s
infrastructure ranked among the world’s best, a
300 000 medium to high income expatriate
community and an excellent range of
activities ranging from from sailing to kite
surfing, Dubai needs a centralized digital sports
platform to help sports enthusiasts find the
sports they like and meet new people.

10.
There is still a BIG opportunity to solve a
BIG CHALLENGE.
Some current platforms cater for one sport only
(cycling, running) while some are very closed off
and others are simply human resources intense
(Duplays). Majority are administrative tools which
are tailored made for a few sports (football).
Game Play Sport aims to provide a simple yet
comprehensive solution for sport enthusiast to
discover, try and participate in their sport
community. On the club side, we believe they
deserve a better digital platform to connect and
inspire their members to support them in doing
more sport.
Biggest local player by a long way. Established for 5 years,
only in the region, curates leagues, games, events for b2b
Biggest global player by a long shot. However this is not
sport specific, but more on general group activities like
parties, events, stags, hen do’s, birthdays etc. With
Sport organisation tool for clubs and teams. Closed off so
it’s very private and not open.Out of date brand and hard to use.
Suggestion of 1.8m members. Has app support for mobile.
Subscription model
Sport organisation tool for clubs and teams.
Closed off so it’s very private and not open.Out of date brand and
hard to use. Suggestion of 1.8m members. Has app support for
mobile.Subscription model
There are other sport directories that showcase a variety of content. Time out being the best
well known brand, but with majority of out of date content.
THERE ARE OTHER
PLATFORMS...BUT SOLVING
ONLY A SMALL PART OF
THE PROBLEM.
SPORT DIRECTORIES
EVENT MANAGEMENT

11.
1. GPS will initially roll out in Dubai as a
sports directory to become the one stop shop for
finding out what is happening in sports near
you.
2. Create powerful Services for clubs and events
that solve their trickiest of problems and give
them new ways of doing things easily that they
never thought they could, cheaply.
3. Partner with sport brands, sports institutions
and advertisers on a ground level to encourage
people to us GPS to play more sport.
4. To launch in other cities around
the world once Dubai has proven
successful.
WE HAVE A VISION

12.
GAME.PLAY.SPORT
WE CAME TO PLAY.
LaUNCHING NOV 2013!
Support us at:
gameplaysport.com
@gameplaysport
facebook/gameplaysport