My own personal story and experience in the entrepreneurship world. Was given as a keynote speech for a new & innovative entrepreneurship program in Tel Aviv University.

1. Entrepreneurial Journey
BEE - Tel Aviv University
Ori Goshen
Co-Founder VP R&D
mail: ori@tawkon.com
twitter: @origoshen
| Entrepreneurial Journey 1

2. Me
• LOVE imaging and building stuff
• Learned to code before even walked
• IDF - Project manager & dev. team leader
• Fring - Product & development team leader
• Tawkon - Co-Founder VP R&D
| Entrepreneurial Journey 2

3. | Entrepreneurial Journey

4. What Is Tawkon?
Drive Safely Eat Wisely Talk Responsibly
| Entrepreneurial Journey 4

5. Talk Responsibly With Tawkon
Over 90% of the time, Less than 10% of the time,
radiation exposure is low radiation exposure is high
1 min in “red” equals 5 hours in “green”
| Entrepreneurial Journey 5

6. Take Action
6
|| Now keep talking...
Entrepreneurial Journey

7. Know It Worked
7
|| Now keep talking...
Entrepreneurial Journey

8. Avoid Cumulative
Exposure
8
|| Now keep talking...
Entrepreneurial Journey

9. Help Others
9
|| Now keep talking...
Entrepreneurial Journey

10. During a Call
10
|| Now keep talking...
Entrepreneurial Journey

11. Over Time
11
|| Now keep talking...
Entrepreneurial Journey

12. It All Started In 2009 With 3 Guys
Ori Amit Gil
In an underground basement...
(An ideal environment to test mobile technology)
| Entrepreneurial Journey 12

13. Team
| Entrepreneurial Journey 13

14. Strategy
| Entrepreneurial Journey 14

15. Technology
SAR Measurement Machine
Base Station Simulator Anechoic Chamber
| Entrepreneurial Journey 15

16. Investors
| Entrepreneurial Journey 16

17. Product
| Entrepreneurial Journey 17

18. Product
| Entrepreneurial Journey 18

19. Branding
| Entrepreneurial Journey 19

20. Launch
| Entrepreneurial Journey 20

21. Being Out There
| Entrepreneurial Journey 21

22. Big Bang!
| Entrepreneurial Journey 22

23. Big Bang!
Startup Tawkon gave me a sneak-peak
developer build of what I believe is the
most important app on my iPhone. What
does is do? It analyzes the cellular
radiation your iPhone
| Entrepreneurial Journey 22

24. Apple Story
| Entrepreneurial Journey 23

25. What’s Next?
| Entrepreneurial Journey 24

26. Going For Consumers
| Entrepreneurial Journey 25

27. Data
| Entrepreneurial Journey 26

28. Regulatory Affairs
| Entrepreneurial Journey 27

29. Research
Breaking News: “World Health Organization reclassifies
cell phone use in the same “carcinogenic hazard”
category as lead, engine exhaust and chloroform”
“UCLA uses tawkon technology”
| Entrepreneurial Journey 28

30. Additional Services
| Entrepreneurial Journey 29

31. How To Start?
| Entrepreneurial Journey 30

32. Start With Why?
"People don't buy what you do, they buy why you do it" / Simon Sinek
| Entrepreneurial Journey 31

33. Stop Talking Start Doing!
There’s no better time than now...
| Entrepreneurial Journey 32

34. Believe Your Luck
| Entrepreneurial Journey 33

35. Passion
| Entrepreneurial Journey 34

36. Focus
| Entrepreneurial Journey 35

37. Sell Sell Sell
| Entrepreneurial Journey 36

38. Change The Course But Not Too Fast!
| Entrepreneurial Journey 37

39. Fail Fast. Measure. Learn. Try Again.
| Entrepreneurial Journey 38

40. Thank You!
| Entrepreneurial Journey 39