1.
Innovative Dissemination
in OpenUP
Tony Ross-Hellauer
OpenUP conference
Sept. 5, 2018, Brussels

2.
2018-09-12 2
Objectives
In the age of Open Science, dissemination means
much more than just articles, books and conference
presentations …
Project aims
• Understand the landscape
• Identify good practices, tools and methods
• Develop a framework for innovative dissemination
• Provide OpenUP stakeholders with an entry point to
innovative dissemination
• Develop recommendations and guidelines

3.
2018-09-12 3
State-of-play
• Increasingly participatory, multi-
directional dissemination
• A proliferation of channels
• Enthusiasm not generally
reflected in uptake
• Lack of awareness, skills, time,
resources, evidence, policies and
incentives

4.
2018-09-12 4
Results
• Survey of researcher attitudes
• Framework for innovative dissemination
• Guidance on reaching businesses and the
general public
• Definition of the role of Open Science
Communication Expert
• OpenOnlineResearch (Citizen Science pilot)
• Training workshop structure & resources
• 10 simple rules for innovative dissemination

5.
2018-09-12 5
OpenUP Hub
• Case studies of projects using
innovative dissemination methods
• Guidelines for more successful,
open and gender-sensitive
dissemination
• Tools and services for innovative
dissemination
• Must reads for background on
methods
openuphub.eu

6.
2018-09-12 6
Outlook and next steps
• Researchers are open to new channels and
audiences but need know-how and reasons to
engage!
• Priorities:
• Create incentives for and strengthen monitoring of
innovative dissemination activities
• Increase awareness and training

7.
7
Tony Ross-Hellauer
tross@know-center.at