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Experience Suite
Accelerating time to market
Consumers have more power than ever
before
70% of CMO
budget is spent on
content and media
2X

Growth in mobile advertising spend

1,357%

Increase in Social Media jobs
on LinkedIn

40%

Xbox Live users are
Female...
The CMOs challenge
Maximize
brand
awareness,
and product
demand.
Minimize
spend.
rin
g

ge
cu
of
st
om
er

Ag
dis e o
trib f
uti
Ag on
inf e o
or f
ma
ti o
n
A

Ag
ma e o
nu f
fac
tu

Welcome to the
age ...
email
customer
service
portal

website

pinterest

invoice
smartphone

twitter
print
catalogue

brick
and
mortar

facebook...
Place content from multiple places
into the customer’s preferred view.
Can we bridge the gaps in the customer
experience with technology and insight?
Customer experience
Brand loyalty
Sales

Systems of record
App development
Security
Insight
Insight
Speed
Speed
Agility
Ag...
Yes. We can.
Experience Suite
Create rich and interactive OmniChannel experiences supported by 
strong information governance
Start with:
Adaptive Studio
Gather the right
information and build
the right experience
for the customer
where they are ri...
Dynamically renders into the right device
and channel
Connects it to information from across the
enterprise – customer, inventory, time…
With a Nice UI so business users can create
amazing conversations, webpages, invoices
and more…
Orchestrating
information and
compelling experiences
For example…
A bride changes
her bouquet design
on the florist’s web
app at 4:55 pm for
her 2pm wedding
the next day.
5:00p - Florist
logs into
Distributor’s
Shopping Portal
to view available
inventory, places
order for
shipment next
mornin...
Bride gets an
updated
invoice
reflecting the
new design
and
confirming
delivery time
Driver’s
morning
paperwork is
updated with
time and
address
Morning goes
well.
Customer is
happy.
Customer Experiences
Industry and User Specific Business Applications

Create

Publish

Measure

Adjust

Consume

Ecosyste...
Powered by a platform of services and
applications.

Email

Help Desk In-store

IP TV

Gaming Mobile

WEM – CCM – Tempo
Me...
Secure sync and share
Collaboration
Streams
Communities
Note taking and share
Governance

Tempo combines the best of the E...
AppWorks: Accelerating time to solution
It has never been easier to integrate with your existing systems or
create custom ...
Experience Suite
accelerates time to
market.
opentext.com/Experience

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Experience Suite accelerating time to market

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The CMOs challenge. Maximize brand awareness, and product demand. Minimize spend.


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Experience Suite accelerating time to market

  1. 1. Experience Suite Accelerating time to market
  2. 2. Consumers have more power than ever before
  3. 3. 70% of CMO budget is spent on content and media
  4. 4. 2X Growth in mobile advertising spend 1,357% Increase in Social Media jobs on LinkedIn 40% Xbox Live users are Female In 2013 The noun “Internet of Things” was added to the Oxford Dictionary
  5. 5. The CMOs challenge Maximize brand awareness, and product demand. Minimize spend.
  6. 6. rin g ge cu of st om er Ag dis e o trib f uti Ag on inf e o or f ma ti o n A Ag ma e o nu f fac tu Welcome to the age of the CUSTOMER
  7. 7. email customer service portal website pinterest invoice smartphone twitter print catalogue brick and mortar facebook kiosk How do you orchestrate a great and consistent experience across an unpredictable customer journey?
  8. 8. Place content from multiple places into the customer’s preferred view.
  9. 9. Can we bridge the gaps in the customer experience with technology and insight?
  10. 10. Customer experience Brand loyalty Sales Systems of record App development Security Insight Insight Speed Speed Agility Agility Innovation Innovation Can we help the CMO and CIO partner on goals and metrics?
  11. 11. Yes. We can.
  12. 12. Experience Suite Create rich and interactive OmniChannel experiences supported by  strong information governance
  13. 13. Start with: Adaptive Studio Gather the right information and build the right experience for the customer where they are right now.
  14. 14. Dynamically renders into the right device and channel
  15. 15. Connects it to information from across the enterprise – customer, inventory, time…
  16. 16. With a Nice UI so business users can create amazing conversations, webpages, invoices and more…
  17. 17. Orchestrating information and compelling experiences
  18. 18. For example…
  19. 19. A bride changes her bouquet design on the florist’s web app at 4:55 pm for her 2pm wedding the next day.
  20. 20. 5:00p - Florist logs into Distributor’s Shopping Portal to view available inventory, places order for shipment next morning.
  21. 21. Bride gets an updated invoice reflecting the new design and confirming delivery time
  22. 22. Driver’s morning paperwork is updated with time and address
  23. 23. Morning goes well. Customer is happy.
  24. 24. Customer Experiences Industry and User Specific Business Applications Create Publish Measure Adjust Consume Ecosystem of Employees and Partners The Experience Suite helps you build a customer centric Information flow
  25. 25. Powered by a platform of services and applications. Email Help Desk In-store IP TV Gaming Mobile WEM – CCM – Tempo Media Management … Orchestration BPM …
  26. 26. Secure sync and share Collaboration Streams Communities Note taking and share Governance Tempo combines the best of the Experience Suite with the governance of the Content Suite to let your workforce work with information the way they want to. Made possible by AppWorks.
  27. 27. AppWorks: Accelerating time to solution It has never been easier to integrate with your existing systems or create custom applications. The Experience Suite is integrated with AppWorks so you can quickly deliver business impact. Learn more at opentext.com/appworks
  28. 28. Experience Suite accelerates time to market.
  29. 29. opentext.com/Experience Learn More

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