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Deconstructing VR/AR: Story Design for Effective User Immersion – ONA19

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A hands-on workshop exploring the keys to crafting immersive narratives. Learn how to combine storytelling elements, including sound, color and engagement, to reinforce immersion.

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Deconstructing VR/AR: Story Design for Effective User Immersion – ONA19

  1. 1. SeirenFilms is a transmedia storytelling and experiential design company based in Argentina. From film to VR, from documentaries to interactive installations, SeirenFilms is a story lab that explores new narratives in the digital universe combining a passion for stories, art and poetry in a universe of bits and pixels. StoryHackers is a Pop Up Lab, powered by SeirenFilms, exploring emerging media and new narrative languages in the intersection of tech and stories. Supported by OEI and the Board of Culture of Argentina, StoryHackers offers a DIY and Maker approach to digital storytellers. This nomadic and decentralized vision has taken StoryHackers all over the world offering workshops, labs and conferences in more than a dozen locations from Patagonia to Iceland. In our work, we bring together a diverse mix of filmmakers, journalists, academics, coders, scientists and storytellers to defy and explore the nature of bit-storytelling. Join the conversation #ONA19IMMERSE #ONA19 Social Media @seirenfilms hello@seirenfilms.com Reach out : M.Laura Ruggiero mlaura@seirenfilms.com —ARGENTINA— M.Gabriela Brenes gaby@seirenfilms.com —COSTA RICA— 1 Deconstructing VR/AR: Story Design for Effective User Immersion SEIRENFILMS/STORYHACKERS Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)
  2. 2. Go back in time to a newsworthy event that was meaningful to you. Describe it. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. Slow Fast Interaction:What was the defining action of that moment? Space: Where did it take place? Time:What was your perception of time like? Meaningful newsworthy event 2 “a story is a way of structuring information, engaging receivers and creating meaning” ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0) Deconstructing VR/AR @ONACONF @seirenfilms #ONA19IMMERSE
  3. 3. Emotion: How did you feel then? List 3 emotions in the inverted pyramid and locate that emotion in your body. Emotions 3 “Immersive narratives approach our bodies as an emotional interface” Meaningful newsworthy event Deconstructing VR/AR @ONACONF @seirenfilms #ONA19IMMERSE SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0)
  4. 4. What is the role of the user in this scenario?EXPERIENCE VR AR Slow Fast User perception of time Storyscape: ______________________ Emotion: ______________________
 Interaction: ______________________
 Engagement Level: ______________________ Before Defining Moment After 4 INSTALLATION Storyscape: ______________________ Emotion: ______________________
 Interaction: ______________________
 Engagement Level: ______________________ Storyscape: ______________________ Emotion: ______________________
 Interaction: ______________________
 Engagement Level: ______________________ SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0)
  5. 5. Visual Design “Immersion is a gradual experience that progresses through degrees of engagement”. Deconstructing VR/AR @ONACONF @seirenfilms #ONA19IMMERSE What emotional response are you trying to evoke in the user? Visual resource SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0) 5
  6. 6. List the elements of the soundtrack NATURE SOUNDS VOICE/ SPEAKING MUSIC MACHINE SOUNDS SOUND Is the sound a metaphor? Does it emphasize an emotion? What’s the spatialization of the sound? 6 Sound Design “Sound is like touch at a distance. It triggers the sleeping brain”. Sound spatialization Deconstructing VR/AR @ONACONF @seirenfilms #ONA19IMMERSE SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0)
  7. 7. Hardware Design Gesture Design LOW BUDGET MID BUDGET HIGH BUDGET LOW PRECISION MID PRECISION HIGH PRECISION LOW COMPLEXITY MID COMPLEXITY HIGH COMPLEXITY What emotional response are you trying to evoke in the user? Gesture Hardware 1 2 3 7 “ best approaches to experience design are story driven and tech agnostic”. Deconstructing VR/AR @ONACONF @seirenfilms #ONA19IMMERSE SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0)
  8. 8. List 3 Key points in the User Journey and distribution of the overall experience: 8 Is your creation a standalone piece or part of a bigger coverage? María Laura Ruggiero (Argentina) mlaura@seirenfilms.com Gabriela Brenes (Costa Rica) gaby@seirenfilms.com Reach out ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. ………………………………………………………………..………………………………………………………………..…………..………. Deconstructing VR/AR @ONACONF @seirenfilms #ONA19IMMERSE Installation. Transmedia. Distribution “In a transmedia world, each medium should make its own unique contribution to the unfolding of the story”. SEIRENFILMS/STORYHACKERS(CCBY-NC-SA4.0)

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