Do you know how To create a #Breakthrough Digital Strategy? Do you want to stop chasing your tail and get business-focused online? For most businesses, the digital strategy is an afterthought. Not because it is not important, but rather because there is no clear and easily understandable starting point. This leaves the average business always trying to play catch-up, at the beck and call of the industry, the technology, and their competitors. We often get caught up in the day to day, and actually forget our marketing and strategy, or rather think that what we are doing is marketing & strategy. While blogs and videos and checklists and ‘tripwires’ are great tools, we need to know how to assemble them into a single, purpose driven strategy. Did you know that you could be missing out on 67% of your market? This workshop session will show you how to define this missing market, and develop a digital workflow that will help you assemble all of the pieces of your digital environment so that they are all working together. This presentation delivers a clear and unique digital strategy & framework through the use of a bulletproof online structure that creates demand and encapsulates all of your digital assets. It helps Business Leaders design and delivers into action a strategic digital framework that defines their unique and remarkable brand value to their intended audience. Learning Objectives - How to create a “keystone” strategy that holds your business together and delivers your brand value consistently - Understand the elements of a core digital strategy & workflow to help you work on your business, instead of in your business - How to make your job easier of creating a front to back framework that gives you the confidence to stay organised and efficient, not just following the latest trend or fad.