1.
Omnichannel Retail
Trends and Best Practices

2.
Ecommerce in India
• $23 Billion projected market size by Mar 2016
• $100 Billion by 2020
• 500 Million internet users by 2017

3.
Omnichannel retail

4.
Case in point
• 100 franchised stores
• Uniform Invoicing
• Standardized Store layout
• High selling products in store – rest
in centralized warehouses
• Built in Manufacturing capability

5.
Characteristics of Omni-channel Retail
• Uniformity of Catalogue
• Synchronization of Inventory
• Single Customer Database
• Unified view of back-end operations

6.
Other Examples

7.
Online Retail - Metrics
• Average Basket Size and Margins
• GM = SP – (Shipping x (1+ return ratio) + Packaging + Manpower per package) – Cost Price
• Return ratio = no. of returned shipments / no. of successful shipments
• Manpower per package = Salary x ratio of non-idle time devoted
No. of Shipments Packed
• Average SLA

8.
Offline Retail - Metrics
• Conversion Ratio = Walk-ins / No. of Invoices
• Average Ticket Size
• GM = SP-CP
• Returning visits per year

9.
Inventory - Metrics
• Fill Rate = How many orders did I fulfill / Total orders received
• Inventory Turnover = Total Costs of Goods Sold / Inventory Value

10.
GST
Aayega!
Prepare yourself

11.
What is it and how do we prepare
• Single Unified Tax for Service as well as Goods
• CGST, SGST and IGST
• Built on India Stack – Aadhar, eSign, eKYC and IUP -> GSTN
• Simplified return management
• Increased Traceability of goods

12.
Technology in Retail
• Webstores
• Point of Sale Solutions
• Marketplace Panels
• Accounting Solutions
• Omnichannel Integrated Solutions
• CRM

13.
How to build awareness in a crowded
marketplace
• SLA Commitment
• Service – that extra touch. Make the customer remember you
• Differentiate with a rich catalogue
• Loss leaders
• SEO – long term investment

14.
Q&A