Personal fitness coaching
anytime, anywhere
Olivier Lemée, founder
Attractive pricing
Real coaching
VALUESMISSION
Support people
to stay fit
Customized programs
Fun mobile apps
THE PROBLEM
83% of Fitness Club members drop after 6 weeks
People find themselves alone in front of intimidating equipments...
OUR SOLUTION
Find program
Improve progress
Push workouts
Store
Perform exercises
Analyze difficulties
The market
USA members of fitness clubs 29.9 M
Deserters per year x 83%
QUICKLYADDRESSABLE 24.8 M
ANNUALBUYINGPOWER $17 B
Our economic model
Practicer
Google
Play
iTunes
store
Buyers
Distribution
Revenues
$9.90 per
workout
$19.90 per
meeting
Re...
OUR RUN : some key figures
Direct sales Bootstrap Year 1 Year 2 Year 3 Year 4 Year 5
Customers 0 11,360 33,712 72,256 218,7...
Traction
• 11,360 paying customers
• $1,8M annual revenue run rate
• 88% margins
• PT enrollment growing 200% per year
• R...
Our key differentiators
Meeting in person every 2 months
Real coach set tailored objectives
Unbeatable pricing
Risk factors...
Advisors
Coaches networkEngineering Team
Management Team
Our team
Founder CEO
+ Marketing
VP TBH
Operations
manager
France...
The story
1rst FitBoard version
04/11
1rst partnership
with POLAR 08/11
FitMove Store
02/12
100 coaches use
FitBoard 09/12...
Financing
Tour 1 BOOTSTRAP$513,000
• Minimum infrastructure
• 4 junior developers
• Social network advertising
• Company c...
It's time to have the fit anytime, anywhere
CONTACT US
olivier@fitmove.fr
www.fitboard.fr
www.fitboard-player.com
www.facebook...
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FitMove pitch

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The personal fitness coaching anytime, anywhere. We build the bigger international fitness coaching remote services on mobiles with real personal trainers, customized training programs and attractive pricing.

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FitMove pitch

  1. 1. Personal fitness coaching anytime, anywhere Olivier Lemée, founder
  2. 2. Attractive pricing Real coaching VALUESMISSION Support people to stay fit Customized programs Fun mobile apps
  3. 3. THE PROBLEM 83% of Fitness Club members drop after 6 weeks People find themselves alone in front of intimidating equipments They fear hurting themselves by performing inappropriate exercises They lack visibility on actual progress and lose confidence Personal coaching is too expensive $300 billion per year of total economic cost for overweight and obesity in US and Canada
  4. 4. OUR SOLUTION Find program Improve progress Push workouts Store Perform exercises Analyze difficulties
  5. 5. The market USA members of fitness clubs 29.9 M Deserters per year x 83% QUICKLYADDRESSABLE 24.8 M ANNUALBUYINGPOWER $17 B
  6. 6. Our economic model Practicer Google Play iTunes store Buyers Distribution Revenues $9.90 per workout $19.90 per meeting Retail Fitness club
  7. 7. OUR RUN : some key figures Direct sales Bootstrap Year 1 Year 2 Year 3 Year 4 Year 5 Customers 0 11,360 33,712 72,256 218,784 437,792 Workouts 0 92,160 304,128 628,992 1,900,800 3,893,760 REVENUE 0 $1,8M $4,9M $10,5M $32,8M $68,5M PROFIT -$0,5M -$1M -$0,9M $0,3M $5,9M $25,7M
  8. 8. Traction • 11,360 paying customers • $1,8M annual revenue run rate • 88% margins • PT enrollment growing 200% per year • Revenue growing 21% per month • 92,000 workouts supported
  9. 9. Our key differentiators Meeting in person every 2 months Real coach set tailored objectives Unbeatable pricing Risk factors diagnostic managed by coach for each customer Full visibility for the customers on their progress
  10. 10. Advisors Coaches networkEngineering Team Management Team Our team Founder CEO + Marketing VP TBH Operations manager France leader Java architects Nemesis Scripto San Diego leader + 4 developers TBH + coaches TBH
  11. 11. The story 1rst FitBoard version 04/11 1rst partnership with POLAR 08/11 FitMove Store 02/12 100 coaches use FitBoard 09/12 1rst FitBoard Player demo version 10/12 Silicon Valley 1rst trip 05/13
  12. 12. Financing Tour 1 BOOTSTRAP$513,000 • Minimum infrastructure • 4 junior developers • Social network advertising • Company create Tour 2 YEAR 1 • Infrastructure complement • Human resources (PT) • Advert, IHRSA, clubs stands • More human resources • More clubs stands • Senior developers, more PT • Develop coaches network advert $1,88M YEAR 2 YEAR 3 YEAR 4 • Accessories integration • Bigger coaches network • More offers and customers PROFITABLE
  13. 13. It's time to have the fit anytime, anywhere CONTACT US olivier@fitmove.fr www.fitboard.fr www.fitboard-player.com www.facebook.com/fitboard.player www.facebook.com/fitmove Thank you Business Plan http://gust.com/c/fitmove

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