Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Socialmediaworkshop

273 views

Published on

Social Media A Job Search Tool. This workshop consists of basic information regarding social media and a step by step activity to guide people through Linkedin and Twitter.

  • Be the first to comment

  • Be the first to like this

Socialmediaworkshop

  1. 1. Social Networking A Job Search Tool
  2. 2. Workshop Outline: <ul><li>Outcome: Is to add Social Networking to your daily job search plan. </li></ul><ul><li>Goals: Setup an e-Portfolio, find groups related to your industry, and start your social network. </li></ul><ul><li>Agenda: Linkedin & Twitter </li></ul><ul><li>1. Introduction </li></ul><ul><li>2. What is Social Media and Social Networking? </li></ul><ul><li>3. Benefits of Social Networking in Job Search </li></ul><ul><li>4. Do’s and Don’ts of Social Networking. </li></ul><ul><li>5. A brief tour of Linkedin </li></ul><ul><li>6. Setup Linkedin profile and activity </li></ul><ul><li>7. Review and Questions </li></ul>
  3. 3. Ice Breaker <ul><li>Your Name and previous profession </li></ul><ul><li>Do you currently have a Linkedin, Twitter or Facebook account? </li></ul><ul><li>When did you first use a computer? What kind was it and what did it look like? </li></ul>
  4. 4. What is Social Media? <ul><li>Social media simply put: Software or “media” such as Linkedin, Twitter and Facebook, which allow you to share ideas with other people or agencies online. </li></ul>
  5. 5. What is Social Networking? <ul><li>Social Networking is the action of sharing ideas online with other people, organizations or agencies </li></ul>
  6. 6. Why use Social Media for Your Job Search? <ul><li>Build an online e-Portfolio </li></ul><ul><li>Find professional connections </li></ul><ul><li>Find Jobs in the hidden Job Market </li></ul>
  7. 7. Linkedin <ul><li>Launched in February 2003 </li></ul><ul><li>Founded by Reid Hoffman previous member of PayPal executive team </li></ul><ul><li>Company net worth over 1 Billion US </li></ul><ul><li>Site is available in English, French, German, Italian, Portuguese and Spanish </li></ul><ul><li>Fastest growing market…. Canada & India </li></ul><ul><li>75 million users as of August 9 th 2010 </li></ul>
  8. 8. 5 + 1 Do’s and Don’t <ul><li>Choose your profile picture wisely </li></ul><ul><li>Don’t say yes to an invitation without knowing who the person is </li></ul><ul><li>Don’t put your personal information in your profile </li></ul><ul><li>When you send an invitation, don’t apologize </li></ul><ul><li>Remind me how I know you </li></ul><ul><li>Let your personality shine through </li></ul>
  9. 9. Not Appropriate
  10. 10. Appropriate Profile Picture
  11. 11. 5 + 1 Do’s and Don’t <ul><li>Choose your profile picture wisely </li></ul><ul><li>Don’t say yes to an invitation without knowing who the person is </li></ul><ul><li>Don’t put your personal information in your profile </li></ul><ul><li>When you send an invitation, don’t apologize </li></ul><ul><li>Remind me how I know you </li></ul><ul><li>Let your personality shine through </li></ul>
  12. 12. Linkedin Tour <ul><li>www.ca.lindedin.com/in/rmoliver </li></ul><ul><li>How to create an online profile </li></ul>
  13. 13. Linkedin Activity <ul><li>Log on and post an introduction in your activity Box </li></ul><ul><ul><ul><li>Introduce yourself, and explain your field of interest. </li></ul></ul></ul><ul><li>Join Group “Job Club British Columbia” </li></ul><ul><li>Search for your previous company </li></ul>
  14. 14. Twitter <ul><li>Created in 2006 </li></ul><ul><li>Founded by Jack Dorsey </li></ul><ul><li>Over 100 million users worldwide </li></ul><ul><li>Top Twitter Accounts </li></ul><ul><ul><ul><ul><ul><li>Britney Spears 5 107 Million </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Ashton Kutcher 5 050 Million </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Ellen Degeneres 4 700 Million </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Barack Obama 4 200 Million </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Oprah Winfrey 3 600 Million </li></ul></ul></ul></ul></ul>
  15. 15. Why Use Twitter in Your Job Search? <ul><li>It is an effective way to find people or agencies in your industry </li></ul><ul><li>Great way to find information about your industry </li></ul><ul><li>Build your network and setup information interviews </li></ul>
  16. 16. How Twitter works Engineer – Transportation Ministry Shirley Bond
  17. 17. Twitter Account Setup <ul><li>What are you going to be using this account for? </li></ul><ul><li>Should I use my real name or create an alias? </li></ul><ul><li>What is the appropriate tweetiquette for twitter? </li></ul><ul><li>http://tweetiquette.com </li></ul><ul><li>How much will this cost me in time and money? </li></ul><ul><li>Where do I go to sign up? www.twitter.com </li></ul>
  18. 18. Twitter Terms <ul><li>Tweet – Is a message to your Network of followers </li></ul><ul><li>Followers – Someone that is interested in what you are twittering about </li></ul><ul><li>Following – Someone that you choose to follow or see updates from </li></ul><ul><li>Hash Tag # – Is a way of searching topics or interests you may want to follow on twitter </li></ul><ul><li>Re-Tweet – A message from someone you follow that you would like to rebroadcast to your followers </li></ul>
  19. 19. Twitter Demo <ul><li>Demo www.twitter.com </li></ul><ul><ul><li>Show how to update status including @ </li></ul></ul><ul><ul><li>Search using hash tags </li></ul></ul><ul><ul><li>Some twitter etiquette </li></ul></ul>
  20. 20. Twitter Activity: <ul><li>Log on to Twitter @ www.twitter.com using the user Ids provided </li></ul><ul><li>Write a short tweet introducing yourself and your field of interest </li></ul><ul><li>Search for a topic, organization or person of interest </li></ul><ul><li>Network! </li></ul>
  21. 21. Twitter Recap <ul><li>An effective way to build professional connections </li></ul><ul><li>Search topics and find resources </li></ul><ul><li>Find out which companies, organizations, associations or people are using social media in your industry </li></ul>

×