iConference, Fort Worth, TX, February 12-15, 2013                                                http://infoseeking.org/ev...
Then & Now • Then: The user built workflow   around the library • Now: The library must build its   services around user w...
Social Networking • Social networking site (SNS) users   have doubled since 2008 • Average age of user has increased     •...
Digital Visitors and Residents:What Motivates Engagement with the Digital Information Environment?• Shifting changes  • Ef...
Visitors & Residents                                                         #CNFAE16                                     ...
Triangulation of Data • Several methods:     • Semi-structured interviews (qualitative)     • Diaries (qualitative)     • ...
Video: http://is.gd/vanrvideo                First Monday Paper: http://is.gd/vandrpaper                                  ...
You have a last-minute project to complete.   Where would you go to get information?                                      ...
Place and Educational Stage                                                                                    #CNFAE16 12...
“I always stick with the first  thing that comes up on  Google because I think  that’s the most popular site  which means ...
“Google doesn’t judge me”(UKF3, Male, Age 52)      The world’s libraries. Connected.   #CNFAE16
Human Sources and Educational Stages                                                                        #CNFAE16 100% ...
The word “librarian” nevermentioned in originalinterviews by EmergingStage participants as asource of information         ...
Digital Sources and Educational Stage                                                                              #CNFAE1...
“It’s like a taboo I guess with all teachers, theyjust“I just type itknow,Google they see what      all say – you into whe...
Recommendations   • Begin educating early   • Market     • 1/3 of users don’t know services       available   • Provide a ...
Future Research  Digital Visitors & Residents     •Online survey     •Continue with diaries &     interviews     •Initial ...
ReferencesConnaway, L. S., Dickey, T. J., OCLC Research., & Joint Information Systems Committee. (2010). The  digital info...
ReferencesKennedy, G., Judd, T. & Dalgarno, B. (2010). “Beyond natives and immigrants: Exploring types of net  generation ...
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Collaboration in Action: Enabling Innovative Scholarship with Social and Crowdsourcing Services

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Presented at iConference, 12-15 February 2013, Fort Worth, Texas (USA)

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Collaboration in Action: Enabling Innovative Scholarship with Social and Crowdsourcing Services

  1. 1. iConference, Fort Worth, TX, February 12-15, 2013 http://infoseeking.org/events/iconference2013/ #CNFAE16 Enabling Innovative Scholarship with Social and Crowdsourcing ServicesCollaboration in ActionLynn Silipigni Connaway, Ph.D.Senior Research ScientistOCLCconnawal@oclc.org The world’s libraries. Connected. #CNFAE16
  2. 2. Then & Now • Then: The user built workflow around the library • Now: The library must build its services around user workflow • Then: Resources scarce, attention abundant • Now: Attention scarce, resources abundant (Dempsey, 2008) The world’s libraries. Connected. #CNFAE16
  3. 3. Social Networking • Social networking site (SNS) users have doubled since 2008 • Average age of user has increased • Average age 2010 = 38 • Average age 2008 = 33 • 79% of adults use the internet • Nearly half use SNS • Facebook dominates (Pew Internet & American Life Project, 2013) The world’s libraries. Connected. #CNFAE16
  4. 4. Digital Visitors and Residents:What Motivates Engagement with the Digital Information Environment?• Shifting changes • Effect of larger cultural changes influenced by Web? • New attitudes towards education?• Gap in user behavior studies • Need for longitudinal studies • Investigate context & situation• Understand motivations & expectations for using technologies • Position role of library within workflow • Influence design & delivery of digital platforms & services • Investigate & describe user-owned digital literacies The world’s libraries. Connected. #CNFAE16
  5. 5. Visitors & Residents #CNFAE16 (White & Connaway, 2011-2012) The world’s libraries. Connected. #CNFAE16
  6. 6. Triangulation of Data • Several methods: • Semi-structured interviews (qualitative) • Diaries (qualitative) • Online survey (quantitative) • Enables triangulation of data (Connaway et al., 2012) The world’s libraries. Connected. #CNFAE16
  7. 7. Video: http://is.gd/vanrvideo First Monday Paper: http://is.gd/vandrpaper (White & Connaway, 2011)The world’s libraries. Connected. #CNFAE16
  8. 8. You have a last-minute project to complete. Where would you go to get information? ASK SOMEONE -Family -Colleague GOOGLE -Friend -Librarian -Professor FACEBOOK SOMEONE TEXT SOMEONE -Family -Family -Colleague -Colleague -Friend -Friend -Librarian -Librarian -Professor -ProfessorThe world’s libraries. Connected. #CNFAE16
  9. 9. Place and Educational Stage #CNFAE16 120% 100%, n=10 100%, n=10 100% 94%, n=29 90%, n=9 90%, n=9 84%, n=26 80%, n=8 80% 70%, n=7 Google 60% Facebook 50%, n=5 50%, n=5 Twitter YouTube 40%, n=4 40% 30%, n=3 23%, n=7 20% 3%, n=1 0% Connaway for OCLC Research. Emerging Interviews Establishing Interviews Embedding Interviews Experiencing Interviews 2013. The world’s libraries. Connected. #CNFAE16
  10. 10. “I always stick with the first thing that comes up on Google because I think that’s the most popular site which means that’s the most correct.”(USS1, Female, Age 17) The world’s libraries. Connected. #CNFAE16
  11. 11. “Google doesn’t judge me”(UKF3, Male, Age 52) The world’s libraries. Connected. #CNFAE16
  12. 12. Human Sources and Educational Stages #CNFAE16 100% 90%, n=9 90% 81%, n=25 80% 70%, 7 70% 68%, n=21 60% 50%, n=5 50%, n=5 50%, n=5 Friends/Colleagues 48%, n=15 50% Teachers/Professors Peers 40%, n=4 40% Librarians 40%, n=4 30%, n=3 30% 20%, n=2 20% 13%, n=4 Connaway for OCLC 10%, n=10 20%, n=20 Research. 2013. 10% 0%, n=0 0% Emerging Interviews Establishing Interviews Embedding Interviews Experiencing Interviews The world’s libraries. Connected. #CNFAE16
  13. 13. The word “librarian” nevermentioned in originalinterviews by EmergingStage participants as asource of information One participant referred to “a lady in the library who helps you find things” (USU5, Male, Age 19) The world’s libraries. Connected. #CNFAE16
  14. 14. Digital Sources and Educational Stage #CNFAE16 100% 90%, n=9 90% 80% 77%, n=24 70%, n=7 70% 60% 50%, n=5 50%, n=5 50%, n=5 Major Media Sites 48%, n=15 50% Wikipedia Retail 40%, n=4 40%, n=4 Syllabus- and discipline-based sites 40% 32%, n=10 30% 26%, n=8 20%, n=20 20% 10% 0% Emerging Interviews Establishing InterviewsEmbedding InterviewsExperiencing Interviews Connaway for OCLC Research. 2013. The world’s libraries. Connected. #CNFAE16
  15. 15. “It’s like a taboo I guess with all teachers, theyjust“I just type itknow,Google they see what all say – you into when and explain thepapercomesalways say, “Don’t use Wikipedia.” they up.” (UKS2) (USU7, Female, Age 19) Learning Black Market The world’s libraries. Connected. #CNFAE16
  16. 16. Recommendations • Begin educating early • Market • 1/3 of users don’t know services available • Provide a broad range of tools • Discovery and access • Simple interface • Social networking sites • Wikipedia • Facebook• Provide help at time of need • Chat & IM (Dervin, Connaway & Prabha, 2003-2006) • Mobile technology (Pew Internet & American Life Project, 2013) The world’s libraries. Connected. #CNFAE16
  17. 17. Future Research Digital Visitors & Residents •Online survey •Continue with diaries & interviews •Initial interviews & monthly diaries with 6 new Emerging Stage participants The world’s libraries. Connected.
  18. 18. ReferencesConnaway, L. S., Dickey, T. J., OCLC Research., & Joint Information Systems Committee. (2010). The digital information seeker: Report of the findings from selected OCLC, RIN, and JISC user behaviour projects. Bristol, England: HEFCE.Connaway, L. S., Lanclos, D., White, D. S., Le Cornu, A., & Hood, E. M. (2012). User-centered decision making: A new model for developing academic library services and systems. IFLA 2012 Conference Proceedings, August 11-17, Helsinki, Finland.Dempsey, L. (2008). Always on: Libraries in a world of permanent connectivity. First Monday, 14(1). Retrieved from http://www.firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/2291/207De Rosa, Cathy. Perceptions of Libraries and Information Resources: A Report to the OCLC Membership. Dublin, OH: OCLC Online Computer Library Center, 2005. (p.1-8).Dervin, B., Connaway, L. S., & Prabha, C. (2003-2005). Sense-making the information confluence: The hows and the whys of college and university user satisficing of information needs. Funded by the Institute for Museums and Library Services (IMLS). Retrieved from http://www.oclc.org/research/activities/past/orprojects/imls/default.htmHolton, D. (2010, March 19). The digital natives/digital immigrants distinction is dead or at least dying. [Web log comment]. EdTechDev . Retrieved from http://edtechdev.wordpress.com/2010/03/19/the- digital-natives-digital-immigrants-distinction-is-dead-or-at-least-dying/ The world’s libraries. Connected. #CNFAE16
  19. 19. ReferencesKennedy, G., Judd, T. & Dalgarno, B. (2010). “Beyond natives and immigrants: Exploring types of net generation students,” Journal of Computer Assisted Learning, 26(5), 332–343.McKenzie, J. (2007). Digital nativism, digital delusions, and digital deprivation. From Now On: The Educational Technology Journal, 17 (2). Retrieved from http://www.fno.org/nov07/nativism.htmlPew Internet & American Life Project. (2013). Library services in the Digital Age. Retrieved from http://libraries.pewinternet.org/2013/01/22/library-services/Prensky, M. (2001). Digital natives, digital immigrants. On the Horizon, 9(5). Retrieved from http://www.marcprensky.com/writingPrensky, M. (2006). Listen to the natives. Educational Leadership, 63(4), 8-13.Wasserman, S. (2012, June 18). The Amazon effect. The Nation. Retrieved from http://www.thenation.com/article/168125/amazon-effectWhite, D. S., & Connaway, L. S. (2011-2012). Visitors & residents: What motivates engagement with the digital information environment. Funded by JISC, OCLC, and Oxford University. Retrieved from http://www.oclc.org/research/activities/vandr/White, D. S., & Le Cornu, A. (2011). Visitors and Residents: A new typology for online engagement. First Monday, 16(9). Retrieved from http://firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/viewArticle/3171/3049 The world’s libraries. Connected. #CNFAE16

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