Should You Outsource SEO?

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Should You Outsource SEO?

  1. 1. Should You Outsource Search Marketing?
  2. 2. Should You Outsource SEO? - What Is SEO? - Search Engine Optimisation
  3. 3. The Many Factors of SEO - On-site SEO - Meta tags, rich snippets, content, internal links
  4. 4. There's More... - Off-site SEO - Link building, social media marketing, guest blogging
  5. 5. SEO Is Always Changing - Google algorithm updates - Keeping up with your competitor's efforts
  6. 6. Do You Have the Time to Keep Up? - SEO and Marketing can go hand-in-hand - But not all small businesses have the time to do their own marketing
  7. 7. The Case for Outsourcing - Let the experts do their thing while you do yours - That means you can focus on running your business
  8. 8. Beware - Not all SEO companies are reputable - Stay away from automated SEO tools and 'black hat' firms
  9. 9. The Proof Is In the SEO's Own Website - If they spam you, they are black hat - How can they improve your position if they're invisible on Google themselves?
  10. 10. Ocere Ltd. Eagle Tower Cheltenham Glos GL50 1TA info@ocere.com +44 (0) 1242 525557 ocere.com/uk fb.com/ocere @ocere

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