THE BUSINESSOF JOOMLABUILDING JOOMLA WEBSITES FOR FUN AND PROFITPRESENTED BY: JEFF MENDELSON, MBAJOOMLA DAY – TEL AVIV, OCTOBER 10, 2012
ABOUT THIS PRESENTATIONAbout me and my companyWhat is the “Business”?Show me the Money!How do you sell Joomla?Tips for being successfulAdditional thoughts…
ABOUT ME…Started:2006, independent in 2009Based in South Florida (Miami)Currently host: >200+ domainsCo-founder: Joomla Miami User GroupOffering additional services as well: • Online Marketing Services (SEO/PPC Management) • Social Media Engagement • Custom Component Development
WHAT IS THE BUSINESS?Ask what do your customers want: • Shopping Cart? • News Portal / Blog? • Web Application?
WHAT IS THE BUSINESS?Joomla is the “Swiss Army Knife”of website development.Think about it:“It’s not how big your stick is, it’s how you use it…”
SHOW ME THE MONEY!19,307 ₪ (New Israeli Shekels)C$ 8,950,500 (Colombian Pesos)€3,836 (Euros)$5,000 (USD)Question: What’s the difference between a $500 website and a $5,000 one?Answer: It’s all the same – It’s all in how you present it.
INTERESTING QUESTIONS:Does your geographic locationmean that you should chargeless or more than me?Does your work excite you?What is your time worth?
CASE IN POINTJ-Town Productions (located in Jerusalem) outsourcedprojects to the US.Global NLP Training & GoCar Tours Barcelona needed the bestJoomla developer on the market.
HOW DO YOU SELL JOOMLA?ConfidenceKnowing all problems have solutionsIf you can’t solve it, OUTSOURCE it.The difference between a $500 website and a $5,000 is YOU.
WHAT DO PEOPLE WANT FROMJOOMLA WEBSITES TODAY?Open-source softwareAvailable SupportAbility to manage their own contentResponsive design – Works any device
TIPS FOR CREATING A WEBBUSINESSBe authentic.Deal with proper businesses, not hobbyists.Gauge your client.Offer professional maintenance services.Don’t compete on price.Utilize professional resources already available to you: • eLance, Rocket Theme, Joomla Forums • Networking with other experts in your field.
QUESTIONS AND ANSWERSThank you for your time • Jeff Mendelson, MBA • http://www.linkedin.com/in/jeffmendelson • +1.954.294.7827 • firstname.lastname@example.org • http://www.lasolastech.com • Twitter: @lasolastech