Transform the value of video with video analytics at ip ug final


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Getting projects approved in a challenging economic environment requires a strong business case driven by the ability to grow the business. An open platform that can meet the critical security requirements of searching terrabytes of video in seconds, build cases quickly and provide business and security alerting are minimum requirements. Transform the value of video in your organization with new video analytics like customer counting, queue line analysis, advance object tracking and customer not present. These new capabilities will help grow the business by providing video intelligence for marketing, merchandising and customer service and provide access to additional budget to get your project approved.

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Transform the value of video with video analytics at ip ug final

  1. 1. Transform the Value of Video with Video Analytics<br />Nick Wooler<br />Director Product Marketing<br />August 23, 2011<br />
  2. 2. The Video Surveillance Challenges Today<br />8/23/2011<br />2<br />Increased Threats<br />Adapt to new threats <br /><ul><li>Mobile based payment
  3. 3. Shrinkage rising
  4. 4. Identity theft
  5. 5. Employee fraud </li></ul>Security, Fraud or Loss Prevention<br />
  6. 6. Skimming Driving Rise in Physical Attacks Verizon Data Breach Report 2011<br />8/23/2011<br />3<br />Physical security more important than ever to combat rise in physical attacks to steal identity and financial data<br />
  7. 7. Shrinkage is on the Rise<br />8/23/2011<br />4<br />Retail shrinkage increased to 1.58% of retail sales in 2010 ($37.1B) -- up from 1.44% in 2009 ($33.5B)<br />Source: Shrinkage On The RiseDr. Hollinger's preliminary NRSS findings<br /><br />
  8. 8. Organized Crime is on the Rise <br />8/23/2011<br />5<br />95% of retailers have been a victim of ORC over the last 12 months<br />
  9. 9. Top Targets Of Criminals =Hospitality, Banks and RetailVerizon Data Breach Report 2011<br />8/23/2011<br />6<br />Are you taking the right steps to protect customers, employees and data?<br />
  10. 10. The Video Surveillance Challenges Today<br />8/23/2011<br />7<br />Growth of Video<br />Open platform to support transition<br /><ul><li>Transition to IP
  11. 11. Millions of Cameras
  12. 12. Terrabytes of Video
  13. 13. Integration with business
  14. 14. Integration with security</li></ul>Security, Fraud or Loss Prevention<br />
  15. 15. 8/23/2011<br />8<br />Growth of Video<br />30 million cameras<br />250 billion video hours<br />How do you make sense of it?<br />
  16. 16. Challenging Economic Environment<br />8/23/2011<br />9<br />Reduced Resources<br />Improve reach and efficiency to combat<br /><ul><li>More locations to protect
  17. 17. Reduced budgets
  18. 18. Reduced resources</li></ul>Projects Judged:<br /><ul><li>Increased Productivity
  19. 19. Total Cost Ownership
  20. 20. Return On Investment</li></li></ul><li>How Do You Convince Management To Invest?<br />8/23/2011<br />10<br />FactualEvidence of Trends<br />What is happening in the industry and what reports can convince management that we need to invest?<br />Are our competitors investing in security and will I become an easy target if we don’t invest?<br />BenchmarkSecurityCapabilities<br />How can I build a strong business case for a video intelligence system?<br />Build a <br />Business<br />Case<br />
  21. 21. Revenue opportunities<br />ROI<br />IP Camera Cost Savings<br />$0<br />Equipment<br />Reduction In Fraud and Loss<br />Installation<br />Manage, Maintain, Support<br />Upgrade<br />IP Advantage<br />
  22. 22. 3VR Video Intelligence Solutions<br />8/23/2011<br />12<br />Solve<br />Protect<br />Grow<br />Efficiently, Cost effectively Solve:<br /><ul><li>Bank Robbery
  23. 23. Access Security
  24. 24. Organized Retail Crime
  25. 25. Healthcare Fraud
  26. 26. Identity Theft</li></ul>Receive Actionable Alerts to Protect Against:<br /><ul><li>Skimming
  27. 27. Mobile Based Payment
  28. 28. Identity Theft
  29. 29. Employee Fraud
  30. 30. Organized Crime</li></ul>Grow your business with video intelligence<br /><ul><li>Improve Sales and Customer Service
  31. 31. Optimize Staffing levels
  32. 32. Improve Training</li></li></ul><li>3VR Video Intelligence Solutions: SOLVE<br />8/24/2011<br />13<br />Solve<br />SearchSearch on criteria that matters, object tracking, license plates, facial characteristics, movement or direction. Get results within minutes instead of wading through hours of the wrong video<br />IndexRetrieve the video you need, integrated with the POS, Transaction, Access Control or other data that makes it immediately useful<br />Efficiently, Cost effectively Solve:<br /><ul><li>Bank Robbery
  33. 33. Access Security
  34. 34. ATM Security
  35. 35. Identity Theft
  36. 36. Employee theft
  37. 37. Shoplifting rings
  38. 38. Fraudulent returns</li></ul>Solve Faster With Security AnalyticsRetrieve the video you need, integrated with the POS, Transaction, Access Control or other data that makes it immediately useful<br />MotionColorSize<br />Direction<br />LicensePlate<br />Facial Recognition<br />
  39. 39. Solve Crimes Faster with Security Video Analytics <br />8/24/2011<br />14<br />Face Recognition<br /><ul><li>Automatically index faces for quick searching
  40. 40. Correlate face events with transaction data
  41. 41. Search across stores to track fraudulent activity</li></ul>License Plate Recognition<br /><ul><li>Automatically detect and index license plate
  42. 42. Create watchlist and alerts for suspicious vehicles
  43. 43. Search partial license plates numbers</li></ul>Advanced Object Tracking<br /><ul><li>Index and track all moving objects such as people and vehicles
  44. 44. Search on all aspects of the object including size, shape, color and direction
  45. 45. Create alerts for suspicious activity or objects</li></li></ul><li>3VR Video Intelligence Solutions: PROTECT<br />Protect<br />Use the 3VR VIP technology proactively protect your organization<br /><ul><li>Protect against high cost of false alarms
  46. 46. Protect retail from high cost of shrinkage
  47. 47. Protect against loss of video with remote health-checks and advanced storage options
  48. 48. Alerts help you to react in a timely fashion to protect your assets
  49. 49. With the notification, you can review the 3VR data quickly and decide how to act</li></ul>Receive Actionable Alerts to Protect Against:<br /><ul><li>Skimming
  50. 50. Mobile Based Payment
  51. 51. Identity Theft
  52. 52. Employee Fraud
  53. 53. Organized Crime</li></li></ul><li>Protect Against High Cost of False AlarmsNetwork Alarm Panel Integration<br />8/24/2011<br />16<br />3VR DATA INTEGRATION<br />ATM & Teller <br />Access Control<br />Business Intelligence<br />Alarm Panel<br />Point of Sale<br />PSIM<br />Value of Integrated Video and Alarm Panel<br /><ul><li>Video verification of Alarm Panel Events Reduce cost of false alarms
  54. 54. Search & identify video for alarm event
  55. 55. Audit and enforce compliance for alarm policies for store personnel (e.g. arm, disarm, safe open)
  56. 56. Platform integration – provides video and alarm data together to respond more efficiently</li></li></ul><li>Protect: Make Access Control StrongerArchitecture of Access Control Integration<br />8/24/2011<br />17<br />3VR DATA INTEGRATION<br />ATM & Teller <br />Access Control<br />Business Intelligence<br />Alarm Panel<br />Point of Sale<br />PSIM<br /><ul><li>Door Alarm
  57. 57. Door Held Alarm
  58. 58. Any Impact Alarm
  59. 59. Complete visual audit trail
  60. 60. Visual event search better than text alert
  61. 61. Respond more efficiently by viewing the video that matters
  62. 62. Provide secondary authentication to access events even when remote
  63. 63. Manage alarm compliance programs for vendors and employees</li></li></ul><li>Protect Against Shrinkage in Retail3VR Micros XBR Integration<br />8/24/2011<br />18<br />3VR DATA INTEGRATION<br />ATM & Teller <br />Access Control<br />Business Intelligence<br />Alarm Panel<br />Point of Sale<br />PSIM<br />Run any report in Micros XBR<br />Click on transaction of interest<br />XBR Video Link launches video<br />3<br />1<br />2<br />Transaction# 11194<br />Cashier# 51093<br />Original Amount: ($8.74)<br />8.Register #8<br />Use 3VR to quickly find additional evidence (surveillance video, POS transactions, License Plate)<br />Build a case quickly to export to share with:<br /><ul><li>Store Management
  64. 64. Law EnforcementCrimeDex</li></ul>4<br />5<br />11:08:37 pm<br />
  65. 65. Grow Your Business with Video Intelligence Add Value For Retail Banking Operation Teams<br />19<br />Customer CountingMeasure customer traffic into your business<br />Advanced Object TrackingMeasure marketing display performance or customer service interactions<br />Customer Traffic Analysis<br />Align merchandise placement with customer traffic flows<br />Line Queuing<br />BarristaLine <br />Queue Line AnalysisTrack when the queue line exceeds a threshold for the business<br />Dwell/LoiteringMeasure how long baristas interact with customers or marketing displays for improved customer service<br />8/23/2011<br />
  66. 66. 3VR VIP Analytics Customer Counting<br />Customer Counting<br />Identify number of customers that enter your bank, retail or hospital to provide actionable intelligence for decision makers<br /><ul><li>Calculate true conversion rates for location or regional sales performance
  67. 67. Optimize staffing levels based on traffic patterns to increase sales
  68. 68. Measure impact of local or regional advertising by analyzing traffic
  69. 69. Budget Relief – turn your security infrastructure into a profit center
  70. 70. Reduce total cost of ownership by not paying hidden or annual license fees</li></li></ul><li>3VR VIP AnalyticsQueue Line Analysis<br />Queue Line Analysis<br />Identify when a line gets a certain length or there are more than a pre-defined number of people present<br />Line Queuing<br />Teller Line 2<br />Actionable Intelligence– improve customer service by automatically monitoring line lengths and adjusting staffing needs to accommodate more customers<br />Other Actionable Intelligence:<br /><ul><li>Optimize Staffing Levels
  71. 71. Analyze Sales and Service Processes
  72. 72. Analyze Customer Satisfaction
  73. 73. Improve Training Programs
  74. 74. Combine with Counting and Customer Traffic Analysis to gain deeper insight into customer interaction with multiple products within Capital One </li></ul>Line Queuing<br />Teller Line 2<br />
  75. 75. 3VR VIP AnalyticsDwell Time and Traffic Analysis <br />Dwell Time<br />Maximize the success of displays and promotions with intelligent monitoring of Dwell Time<br />Actionable Intelligence:<br /><ul><li>Improve Customer Experience
  76. 76. Analyze Promotion Display Effectiveness</li></ul>1.3 MP (1280x1024) overview<br />Customer Not Present<br />Use video intelligence from analytics to help protect against fraud and identity theft<br />Actionable Intelligence:<br /><ul><li>Protect against employee fraud
  77. 77. Protect against identity theft
  78. 78. Analyze customer not present transactions
  79. 79. Analyze front office vs. back-office sales staff interaction</li></ul>352x240 teller 1<br />352x240 teller 2<br />352x240 teller 3<br />
  80. 80. 8/23/2011<br />23<br />Enterprise ReportingActionable Intelligence Across Enterprise<br />EnterpriseManager<br />Network<br />Network<br />
  81. 81. Provide Video Intelligence with Enterprise Reporting <br />8/23/2011<br />24<br />Enterprise Reporting<br />Enterprise reporting provides data based on analytics for decision makers on a location, regional or enterprise basis<br /><ul><li>Run reports per store, region or for entire enterprise export to Enterprise BI or to build custom reports
  82. 82. Save costs by remotely analyzing store performance and visually comparing data to what is actually happening
  83. 83. Improve sales performance by analyzing sales interaction
  84. 84. New insights into customer interaction with sales and marketing displays</li></li></ul><li>Structuring Video with Analytics & Data<br />8/23/2011<br />25<br />Facial Surveillance<br />License Plate Recognition<br />Customer Counting<br />Customer Not Present<br />Queue Line Analysis<br />Dwell Time<br />Customer Traffic<br />AdvancedObject Tracking<br />AnalogIP CamerasMegapixel<br />CamerasPTZ Cameras<br />Access Control<br />Access Granted<br />2. Lobby<br />12:13:20 pm<br />ATM Transaction<br />#12459034859304<br />Withdrawal<br />5. Bank<br />Video Intelligence Platform<br />12:54:23 am<br />Point of Sale<br />Transaction# 678<br />Cashier# 12<br />5. Store Hallway<br />04:25:33 pm<br />RFID<br />Signal Detected<br />2. Store Exit<br />AccessControl<br />ATM & Teller<br />Point ofSale<br />Alarm Panel<br />12:21:07 pm<br />
  85. 85. Estimating ROI<br />8/24/2011<br />26<br />Return OnInvestment<br />Cost Savings<br />Fraud Prevention<br />GrowRevenue<br />
  86. 86. Getting Projects Approved<br />8/23/2011<br />27<br />Security & Fraud Prevention<br /><ul><li>Bank Robbery
  87. 87. Check Fraud
  88. 88. Case Management
  89. 89. Filing Compliance Reports</li></ul>Line of Business LeadersRetail Banking, Marketing or Customer Service<br /><ul><li>Branch Sales
  90. 90. Customer Loyalty
  91. 91. Staffing Levels
  92. 92. Training</li></ul>CIO/CSO/CISO<br />SVP Security<br /><ul><li>Identity Theft
  93. 93. Compliance
  94. 94. Risk Management
  95. 95. IT Strategy Alignment</li></li></ul><li>Questions & Answers<br />8/23/2011<br />28<br />?<br />
  96. 96. Next Steps<br />8/23/2011<br />29<br />Learn More<br />Get Involved<br />Events<br />Easy to get demo & training:<br /><ul><li>Go to or
  97. 97. Sign-up for a demo
  98. 98. Online technical training
  99. 99. Training webinars </li></ul>Sign-up for CrimeDex or become a Partner<br /><ul><li>Start receiving alerts today
  100. 100. Register to become a partner
  101. 101. Register for partner newsletter</li></ul>Upcoming events<br /><ul><li>ASIS – Sept. 9/19-21
  102. 102. Webinars on</li>