Are the days of the traditional intranet numbered? Alister Webb

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Presentation to NSW KM Forum Sept 2011.

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  • Take you on a journey leading up to how and why this question arose.
  • Are the days of the traditional intranet numbered? Alister Webb

    1. 1. Are the days of the traditional Intranet numbered?<br />Alister Webb<br />Collaboration Manager, Telstra<br />In a world of collaboration, content streaming and social networking…<br />
    2. 2. The 90s<br />The Telstra Intranet circa 1994<br />Welcome to HTML!<br />
    3. 3. The 2000s<br />We got very excited about databases!<br />It was all about Content Management.<br />
    4. 4. Planned a technical solution<br />
    5. 5. Set up a platform<br />
    6. 6. Built a complex database<br />
    7. 7. Built the infrastructure<br />
    8. 8. Overlaid a look and feel<br />
    9. 9. Made sure it had enough ‘grunt’<br />
    10. 10. …and launched a big, beautifully engineered Intranet<br />Everything you need for the ultimate Intranet experience!<br />All in one place.<br />
    11. 11. Navigating the new world<br />Social<br />networking<br />Collaboration<br />Web 2.0<br />Flexibility<br />
    12. 12. Welcome to the Intranet, circa 2011<br />MySite<br />Umm....<br />
    13. 13. Case study<br />A SharePoint 2010 project called ‘Our Knowledge’<br />A knowledge support tool for the sales force<br />Has its own server farm, i.e. not part of the ‘Intranet’ as such<br />Has its own governance structure<br />Is reproducible for other business functions<br />It ‘does stuff’ the traditional intranet doesn’t do<br />Our Knowledge<br />
    14. 14. ‘Our Knowledge’<br />Different views on content depending on user’s role<br />Generates ‘war rooms’ for experts to collaborate on documents<br />‘War rooms’ self-terminate (archive) once done<br />Learnings are preserved<br />Customer information, industry type and more is pulled in from the enterprise CRM system<br />Metadata and permissions create user-specific views<br />Uses RSS feeds<br />When a sales person goes to a customer page, they see stock price, key contacts, company structure...the works.<br />etcetcetc<br />Our Knowledge<br />
    15. 15. Friction line<br />Fault line<br />Intranet<br />Our Knowledge<br />Self-contained eco-system<br />
    16. 16. A new Intranet model?<br />The Intranet as a self-forming organism<br />
    17. 17. Social networking pilots<br />
    18. 18. Organisational publishing (Intranet home page, official comms, etc.)<br />
    19. 19.
    20. 20. <ul><li>Organisational knowledge
    21. 21. Business knowledge
    22. 22. Collaboration</li></ul>Status today<br />Future of Telstra’s Intranet is a work in progress<br />...but we have some clarity about what it is we’re managing<br />MySite<br />
    23. 23. Why is this important?<br />We can make decisions around:<br />Governance models<br />Common strategic direction<br />Platform decisions<br />Where to spend money<br />
    24. 24. That’s great, except…<br />‘I don’t want to go to three different places for what I need!’<br />
    25. 25. Bring the Intranet to the user<br />Ho hum….called ‘personalisation. Been around since late 90s.<br />BUT: previously limited to tagging, difficult to implement on a big scale.<br />NOW: we have social networking apps bringing new possibilities. <br />
    26. 26. And we have a brand new UX paradigm….<br />
    27. 27. The future ‘Intranet’?<br />MyWorkspace<br />My Workplace<br />HR Leave<br />BU News<br />Sales Dashboard<br />* Apps relevant to role * Targeted at specific tasks/functions<br />* Content based on task * Easy to replicate on mobile devices<br />Our three knowledge types may ultimately become redundant<br />
    28. 28. The Intranet is dead...<br />MyWorkspace<br />Long live the Intranet!<br />
    29. 29. Questions?<br />alister.webb@team.telstra.com<br />

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