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How can we craft compelling and useful mobile web experiences that gracefully adapt to different devices and contexts? We can learn through examining a few common mobile pitfalls that have ensnared some popular online retailers, and how to combat them through better understanding our users. Then, armed with user insight, industry research, and compelling content, we can use some some of the latest features in HTML5 and CSS3 to help build sites that are not only relevant on mobile, but just as compelling.
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