FF   F   F
F                         F                           F    F F                                       F   F                ...
Fact and Figure   ”‘†—…–‹˜‹–› Š‡ ƒ‹ ƒ”‰‡–                        F                            F                          ...
F  F               F F                    F                                         F F       F               F           ...
F                                   F       F       F                 F
t          ^                          dK…‹‡…‡ ‹• •‹’Ž› –Š‡ ‡–Š‘† ™‡ —•‡ –‘ –”› ƒ†’‘•–—Žƒ–‡ ƒ ‹‹— •‡– ‘ˆ ƒ••—’–‹‘...
…‹‡…‡• ‘ˆ –Š‡ ƒ–—”ƒŽ ƒ† —ƒ ƒ†‡                     ‘”Ž†•                     ‘—”…‡
š’Žƒ‹ ˜‘Ž—–‹‘ ‘ˆ ‹‡”ƒ”…Š‹…ƒŽ ‘’Ž‡š‹–›   ‡”˜‹…‡ …‹‡…‡                     —ƒ ƒ†‡ ‡–™‘” Š‡‘”› Ž‘„ƒŽŽ›
–‡‰”ƒ–‡† ‡”˜‹…‡ ›•–‡ –‹–‹‡•                                                                                            ...
ˆ‘”ƒŽ ‡”˜‹…‡ ›•–‡ –‹–‹‡•                       ”ƒ›                        ”‡ƒ                                         ...
d                                   t   W    Š‡ ‘”Ž† ™‹ŽŽ Šƒ˜‡ „‹ŽŽ‹‘ ’‡‘’Ž‡ –‘†ƒ› ™‡ Šƒ˜‡        „‹ŽŽ‹‘    ”„ƒ ’‘’—Žƒ–...
K                                                                                             d                           ...
ˆ”ƒ•–”—…–—”‡                                                                          ‡‰‡† ˆ‘” •›•–‡ ‹’—–•            ...
†—•–”› ‹œ‡ ‘ˆ „—„„Ž‡• ”‡’”‡•‡–• •›•–‡•                                                                     —•‹‡•• —’’‘...
›•–‡•   ””‘™• ”‡’”‡•‡– –Š‡ •–”‡‰–Š ‘ˆ                                                                      ‡”‰› ‡•‘—”…...
ƒƒŽ›•‹• „ƒ•‡† ‘                                                                      ”ƒ†‡                             ...
d      Š‹• …Šƒ”– •Š‘™• •›•–‡• ‘– ‹†—•–”‹‡•                                                            d                ...
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ความสำคัญและความจำเป็นของวิทยาศาสตร์และเทคโนโลยี สำหรับผู้บริหาร

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ความสำคัญและความจำเป็นของวิทยาศาสตร์และเทคโนโลยี สำหรับผู้บริหาร
โดย ดร.มนู อรดีดลเชษฐ์ ประธานกรรมการซอฟต์แวร์ปาร์ค
ประธานนโยบายไอซีที มหาวิทยาลัยศรีปทุม

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ความสำคัญและความจำเป็นของวิทยาศาสตร์และเทคโนโลยี สำหรับผู้บริหาร

  1. 1. FF F F
  2. 2. F F F F F F F F F F F F F F F F F F F
  3. 3. Fact and Figure ”‘†—…–‹˜‹–› Š‡ ƒ‹ ƒ”‰‡– F F F ‘†‡Ž F 49 58 53 58 58Source:
  4. 4. F F F F F F F F F F F F F F Š‡‰”‘™–Š „‡‡ˆ‹– –Šƒ– „”‘ƒ†„ƒ† ’”‘˜‹†‡• ˆ‘”†‡˜‡Ž‘’‹‰ …‘—–”‹‡• ‹• ƒ„‘—– ‹…”‡ƒ•‡ ‹ ˆ‘” ‡ƒ…Š ‹…”‡ƒ•‡ ‹ ’‡‡–”ƒ–‹‘ Šƒ‹
  5. 5. F F F F F
  6. 6. t ^ dK…‹‡…‡ ‹• •‹’Ž› –Š‡ ‡–Š‘† ™‡ —•‡ –‘ –”› ƒ†’‘•–—Žƒ–‡ ƒ ‹‹— •‡– ‘ˆ ƒ••—’–‹‘• –Šƒ– …ƒ‡š’Žƒ‹ –Š”‘—‰Š ƒ •–”ƒ‹‰Š–ˆ‘”™ƒ”† Ž‘‰‹…ƒŽ †‡”‹˜ƒ–‹‘–Š‡ ‡š‹•–‡…‡ ‘ˆ ƒ› ’Š‡‘‡ƒ ‘ˆ ƒ–—”‡‡ ”‡ˆ‡” –‘ •…‹‡…‡ ™Š‡ ™‡ †‡ƒŽ ™‹–Š ’Š›•‹…•…Š‡‹•–”› ‘” „‹‘Ž‘‰› Š‡”‡ ƒ”‡ ‘”‡ ’Š‡‘‡ƒ ‘ˆƒ–—”‡ –Šƒ– †‘ ‘– ˆƒŽŽ ‹–‘ –Š‡•‡ …ƒ–‡‰‘”‹‡• ˆ‘”‹•–ƒ…‡ –Š‘•‡ ™‡ •‡‡ ‹ ‘”‰ƒ‹œƒ–‹‘•
  7. 7. …‹‡…‡• ‘ˆ –Š‡ ƒ–—”ƒŽ ƒ† —ƒ ƒ†‡ ‘”Ž†• ‘—”…‡
  8. 8. š’Žƒ‹ ˜‘Ž—–‹‘ ‘ˆ ‹‡”ƒ”…Š‹…ƒŽ ‘’Ž‡š‹–› ‡”˜‹…‡ …‹‡…‡ —ƒ ƒ†‡ ‡–™‘” Š‡‘”› Ž‘„ƒŽŽ›
  9. 9. –‡‰”ƒ–‡† ‡”˜‹…‡ ›•–‡ –‹–‹‡• ‘…‹ƒŽ …‹‡…‡• —ƒ ƒ†‡ …‘‘‹…• ƒ™ ‘”ƒŽ ‡”˜‹…‡ ›•–‡ –‹–‹‡• ›•–‡• …‹‡…‡ —ƒ ƒ†‡ –Š”‘’‘Ž‘‰›
  10. 10. ˆ‘”ƒŽ ‡”˜‹…‡ ›•–‡ –‹–‹‡• ”ƒ› ”‡ƒ ƒ–—”ƒŽ ‹‘Ž‘‰› ‡—”ƒŽ ‘…‹ƒŽ ”‰ƒ‹•• Domain Entity ScienceHuman-made Service System Globally Network Integrated Theory ‹‘Ž‘‰› —Ž–‹ ‡ŽŽ ”‰ƒ‹•• ƒ–—”ƒŽ …‹‡…‡• Formal Economics Law; Political Science Informal Anthropology ‹‘Ž‘‰› ‹ ‡ŽŽ ”‰ƒ‹••Natural Living Neural Social Biology Organisms ƒ–—”ƒŽ Š‡‹•–”› ‘Ž‡…—Ž‡• Multi-cellular Biology Uni-cellular Biology ƒ–—”ƒŽ Š›•‹…• –‘• Microscopic Chemicals Chemistry Structures Atoms Physics
  11. 11. d t W Š‡ ‘”Ž† ™‹ŽŽ Šƒ˜‡ „‹ŽŽ‹‘ ’‡‘’Ž‡ –‘†ƒ› ™‡ Šƒ˜‡ „‹ŽŽ‹‘ ”„ƒ ’‘’—Žƒ–‹‘ ™‹ŽŽ ‹…”‡ƒ•‡ ˆ”‘ „‹ŽŽ‹‘ –‘ „‹ŽŽ‹‘ š’‡…–‡† •Š‘”–ƒ‰‡ ‘ˆ ‘‘†• ƒ–‡” ‡”‰›
  12. 12. K d K /DŠ‹• …Šƒ”– •Š‘™• •›•–‡• ‘– ‹†—•–”‹‡• ‘—‹…ƒ–‹‘ ”ƒ•’‘”–ƒ–‹‘   †—…ƒ–‹‘  ƒ–‡”  ‡‹•—”‡ ‡…”‡ƒ–‹‘ Ž‡…–”‹…‹–› Ž‘–Š‹‰   Ž‘„ƒŽ •›•–‡ ‘ˆ •›•–‡• ”‹ŽŽ‹‘ ‘ˆ ‡ƒŽ–Š…ƒ”‡ 
  13. 13. ˆ”ƒ•–”—…–—”‡ ‡‰‡† ˆ‘” •›•–‡ ‹’—–• ‘–‡ ƒ‡
  14. 14. †—•–”› ‹œ‡ ‘ˆ „—„„Ž‡• ”‡’”‡•‡–• •›•–‡• —•‹‡•• —’’‘”– ‡…‘‘‹… ˜ƒŽ—‡•
  15. 15. ›•–‡• ””‘™• ”‡’”‡•‡– –Š‡ •–”‡‰–Š ‘ˆ ‡”‰› ‡•‘—”…‡• •›•–‡• ‹–‡”ƒ…–‹‘ ƒ…Š‹‡”› ‹ƒ…‡ ‘‘† ‘˜– ƒˆ‡–›  ƒ–‡”‹ƒŽ•‘—”…‡
  16. 16. ƒƒŽ›•‹• „ƒ•‡† ‘   ”ƒ†‡ 
  17. 17. d Š‹• …Šƒ”– •Š‘™• •›•–‡• ‘– ‹†—•–”‹‡• d ƒŽ›•‹• ‘ˆ ‹‡ˆˆ‹…‹‡…‹‡• ‹ –Š‡ ’Žƒ‡– • •›•–‡ ‘ˆ •›•–‡• 40% ‡ƒŽ–Š…ƒ”‡ Global economic value of
  18. 18. ’”‘˜‡‡– ’‘–‡–‹ƒŽ ƒ• ‘ˆ •›•–‡ ‹‡ˆˆ‹…‹‡…› 35% —‹Ž†‹‰ ”ƒ•’‘”–
  19. 19. ˆ”ƒ•–”—…–—”‡ †—…ƒ–‹‘ System-of- $54 Trillion systems 100% of WW 2008 ‹ƒ…‹ƒŽ GDP Ž‡…–”‹…‹–› 30% Inefficiencies $15 Trillion ‘‘† ƒ–‡” 28% of WW 2008 GDP ‘—‹…ƒ–‹‘ ‘˜‡”‡– ƒˆ‡–› 25% Improvement $4 Trillion ”ƒ•’‘”–ƒ–‹‘ ‘‘†• potential 7% of WW 2008 GDP ƒ••‡‰‡” 20% ‡‹•—”‡ ‡…”‡ƒ–‹‘ Ž‘–Š‹‰ ‘–‡ ‹œ‡ ‘ˆ –Š‡ „—„„Ž‡ ‹†‹…ƒ–‡ ƒ„•‘Ž—–‡ ˜ƒŽ—‡ ‘ˆ –Š‡ •›•–‡ ‹ ‹ŽŽ‹‘• 15% ‘™ –‘ ”‡ƒ† –Š‡ …Šƒ”– ‘” ‡šƒ’Ž‡ –Š‡ ‡ƒŽ–Š…ƒ”‡ •›•–‡ • ˜ƒŽ—‡ 15% 20% 25% 30% 35% 40% 45% ‹•
  20. 20. – …ƒ””‹‡• ƒ ‡•–‹ƒ–‡† ›•–‡ ‹‡ˆˆ‹…‹‡…› ƒ• ‘ˆ –‘–ƒŽ ‹‡ˆˆ‹…‹‡…› ‘ˆ ”‘ –Šƒ– Ž‡˜‡Ž ‘ˆ ‹‡ˆˆ‹…‹‡…› ‡…‘‘‹•–• ‡•–‹ƒ–‡ –Šƒ– ‘—”…‡
  21. 21. ‡…‘‘‹•–• •—”˜‡›  ‡…‘‘‹… ˜ƒŽ—‡ …ƒ „‡ ‡Ž‹‹ƒ–‡† š
  22. 22. d d d ‡”˜‹…‡ ”‘™–Š ƒŽ—‡ ‘…”‡ƒ–‹‘ ‹…”‡ƒ•‡ —–—ƒŽŽ› „‡‡ˆ‹…‹ƒŽ ‹–‡”ƒ…–‹‘• †‡…”‡ƒ•‡ —’”‘†—…–‹˜‡ ‹–‡”ƒ…–‹‘• ‡”˜‹…‡ ‰”‘™–Š ƒ• •Šƒ’‡† ’‡‘’Ž‡ –‘ Ž‘™‡” …‘‘”†‹ƒ–‹‘ …‘•–•
  23. 23. ‡ƒ„Ž‡† †‹˜‹•‹‘ ‘ˆ Žƒ„‘” ‘‘”†‹ƒ–‹‘
  24. 24. ˆ‘”ƒ–‹‘ ‡…Š‘Ž‘‰› •’ƒ…‡ –‹‡ •…ƒŽ‡ ‹–‡‰”ƒ–‹‘ ’‡…‹ƒŽ‹œƒ–‹‘ —–•‘—”…‹‰ •’ƒ…‡ –‹‡ •…ƒŽ‡ †‹•–”‹„—–‹‘ ‘’—Žƒ–‹‘ ‡‘’Ž‡ ”‰ƒ‹œƒ–‹‘• ‡–‹–‹‡• ‹–‡”ƒ…–‹‰ ‘”‡ ’‘’—Žƒ–‹‘ ’‡‘’Ž‡ ‘”‰ƒ‹œƒ–‹‘• …”‡ƒ–‡• ‘’’‘”–—‹–› ˆ‘” •’‡…‹ƒŽ‹œƒ–‹‘ ’‡…‹ƒŽ‹œƒ–‹‘ †‹˜‹•‹‘ ‘ˆ Žƒ„‘” †ƒ ‹–Š …ƒ ‹’”‘˜‡ ’”‘†—…–‹˜‡ …ƒ’ƒ…‹–› ‘”‡ •’‡…‹ƒŽ‹œƒ–‹‘ ‘—–•‘—”…‹‰ …”‡ƒ–‡• ‡‡† ˆ‘” …‘‘”†‹ƒ–‹‘ ‡…Šƒ‹•• ‘…ƒŽ ‹–‡”ƒ…–‹‘• „‡…‘‡ †‹•–”‹„—–‡† ƒ…”‘•• •’ƒ…‡ –‹‡ ƒ† •…ƒŽ‡ –”ƒ•ƒ…–‹‘ …‘•–• ‘ƒ•‡ ‘…ƒŽ ‘’–‹‹œƒ–‹‘ ƒ› ‘– Ž‡ƒ† –‘ ‰Ž‘„ƒŽ ’‡”ˆ‘”ƒ…‡ ‹’”‘˜‡‡–• ‘”‡ …‘‘”†‹ƒ–‹‘
  25. 25. …ƒ Ž‘™‡” …‘•–• …”‡ƒ–‡• •‡”˜‹…‡ ‰”‘™–Š ˜ƒŽ—‡ …‘…”‡ƒ–‹‘
  26. 26. ‹–‡‰”ƒ–‡• ƒ…”‘•• •’ƒ…‡ –‹‡ ƒ† •…ƒŽ‡ ‹’”‘˜‹‰ ‰Ž‘„ƒŽ ƒ† Ž‘…ƒŽ ’‡”ˆ‘”ƒ…‡
  27. 27. …”‡ƒ•‡ –Š‡ ”ƒ–‹‘ ‘ˆ ’”‘†—…–‹˜‡ ‹–‡”ƒ…–‹‘• –‘ —’”‘†—…–‹˜‡ ‹–‡”ƒ…–‹‘• ™‹–Š ‘–Š‡”•
  28. 28. W ^
  29. 29. d W ^
  30. 30. d ^ ^ ,
  31. 31. D W Through put Š‡‘”› ‘ˆ ‘•–”ƒ‹–• ‡ƒ ‹š ‹‰ƒ ‡–… ‡”• ‘ˆ / ’”‘†—…–‹˜‹–› Operating expense
  32. 32. d h ƒ‹‰ —’ –Š‡ …ŠƒŽŽ‡‰‡ –Š‡ …‘‘‹•–• ‡•–‹ƒ–‡ –Šƒ– ƒŽŽ •›•–‡• …ƒ””› ‹‡ˆˆ‹…‹‡…‹‡• ‘ˆ —’ –‘  ‘ˆ  ‘ˆ ™Š‹…Š  …‘—Ž† „‡ ‡Ž‹‹ƒ–‡†
  33. 33. ’”‘˜‡ –Š‡ ‘˜‡”ƒŽŽ ’”‘†—…–‹˜‹–› –Š”‘—‰Š –‡…Š‘Ž‘‰‹‡• …‘‡…–‹˜‹–› ƒ† –Š‡
  34. 34. †—•–”‹ƒŽ‹œƒ–‹‘ „‡•– ’”ƒ…–‹…‡• ‡ ƒ”‡ ‘– Ž‘‘‹‰ ˆ‘” ‹…”‡‡–ƒŽ ‹’”‘˜‡‡– „—– ™‡ —•– Ž‡ƒ’ˆ”‘‰ –‘ ’”‡’ƒ”‡ ˆ‘” –Š‡ ‘…‘‹‰ …”‹•‹• ƒ› ƒ––‡–‹‘ –‘ –Š‡ ‡š– ™ƒ˜‡ ‘ˆ …‹‡…‡ –Š‡ …‹‡…‡ ‘ˆ ‡”˜‹…‡

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