3. WHO IS HE?
He is the richest man in Spain, but very few
people know his face.
There are only two official photographs of
him, and rarely gives interviews.
Although it is a billionaire businessman, who
does not look like one - who does not like
wearing suits and ties and prefers to wear
jeans and a shirt.
4. HOW DID RICH?
As a young man worked as a clerk in a clothing
store, but always dreamed of owning your own
business.
In 1963 he started a small company that
made women's pajamas. In 1975, at age 40, opened
his first clothing store in La Coruña, a small town in
northwestern Spain, and the name Zara.
Now you can find Zara stores worldwide, from New
York to Moscow to Singapore.
5. ZARA WHY HAVE SO MUCH SUCCESS?
The main reason is that Zara quiclkly reacts very
trendy design and produce clothes that are trendy, yet
low cost.
Zara can make a new clothing line in three weeks.
Other companies usually take about nine months.
The clothing also changes from week to week - for
customers keep coming back to see what's new.
Produces 20,000 new designs a year - and none of
them stay in stores for over a month.