Tourism, Web and Open Tourism


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Basic idea about the ICT and Tourism, how ICT play role, Why Tourism site fails, How open Data will help to get solution.

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Tourism, Web and Open Tourism

  1. 1. eTourism, Web, Ope n Data Prakash Neupane Local Ambassador Open Knowledge Foundation-Nepal
  2. 2. IntroductionThe revolution in ICTs has profound implications for economic and socialdevelopment. It has pervaded every aspect of human life whether it ishealth, education, economics, governance, entertainment, tourism etc.
  3. 3. ICTICT is a broad terminology referring to multiple communicationtechnologies which range from simple and complex namely Cell Phoneapplications (SMS), Digital Cameras, Internet, Wireless (WiFi andWiMAN), VOIP,GPS, GIS, Convergence (data, voice, media), Digital radio.
  4. 4. Why ICT Information is shared and disseminated to larger audience Knowledge is produced, transmitted, accessed and shared at the minimum cost it has overcome the constraints of distance and geography It has led to more transparency
  5. 5. TourismTourism is currently one of the fastest gowning industries across theworld. It is primarily a service industry as it does not produce goods butrenders services to various classes of people. It is an combination ofvarious interrelated industries and trade like food industry, transportindustry etc. It is an complicated business because it involves multiplesocio-economic activities like attracting people to adestination, transporting them, housing, feeding and entertaining etc.
  6. 6. Role of ICT in Tourism ICT is crucial driving force in the current information driven society for tourism It has provided new tools and enabled new distribution channels, thus creating a new business environment The use of Geospatial Information Technologies in the recent years across the globe for varied purposes is popularly known and Tourism industry has not been an exception in availing its advantages The role of ICT tools in the industry for marketing, operation, and management of customer is widely known
  7. 7. What Tools used? Mobile Laptop Desktop
  8. 8. What technology are we talking Web 1.0 static websites designed by professionals Web 2.0 easy to edit, dynamic, participative
  9. 9. Travel2.0
  10. 10. What not working here Not compatible for all device Not informative difficult to find prices, availability and tour times, not showing currency conversions or a link to do it Not updated : out of date prices, discounts Not accurate mapping : stick a pin in a map of their location, but GPS taking us far from it. Not good in search engine. Not recommended on social networks and travel networks. no instant contact method. That’s why your website fails
  11. 11. Mobile: Great potential 77% of people in this world own mobile devices 85% mobile have a browser 1.3 billion already use mobile internet 62% people have mobile in Nepal. one of the interesting estimates is that there are about 35billion devices connected to the Internet. Soon, there will be so many that we’ll stop counting.-Eric Schmidt, Google Think about these data while developing sites
  12. 12. Mobile: Great Potential-Tourism Mobile use is growing rapidly among travellers Over the past 6 months mobile web traffic to travel sites has increased by 72% 47% expects to use their mobile device for their travel need at their destination 37% will use mobile device for restaurant research 26% will use a mobile device for attraction and accommodation research That’s why you need to make mobile compatibility sites and applications
  13. 13. Limitation Unavailability of Internet and Education Reliability Fragmented Information Chances of misusing and misunderstanding of data/information Time Consuming Search engines for tourism Cost
  14. 14. Solution Awareness of scope and importance of digital way Participation User readability Open source
  15. 15. Way? Lets make Open
  16. 16. Open Definition The Open Definition sets out principles to that define “openness” in relation to data and content. “A piece of data or content is open if anyone is free to use, reuse, and redistribute it — subject only, at most, to the requirement to attribute and/or share-alike.”
  17. 17. Thank you Prakash Neupane 9849083301 Ambassador | OKFN-Nepal| Research and Development |Smart Samaj|
  18. 18. References The power of mobile web for tourism ICT and Tourism: Challenges and Opportunities Deepthi Shanker*