1. December 2010 - Produktudviklingsdagen
Martin Sønderlev Christensen, PhD
8 erfarne eksperter i et socialt bureau
Vi er praktiske visionærer som skaber visioner, koncepter, design, prototyper og bygger sociale
platforme for organisationer og mennesker.
Vi er eksperter i at løse organisationer udfordringer og skabe nye platforme gennem at tænke
socialt og skabe ny værdi i organiationer gennem at tænke det sociale ind i alt.
The White Paper Version:
Crowdsourcing is the act of taking a job traditionally
performed by a designated agent (usually an employee)
and outsourcing it to an undeﬁned, generally large group
of people in the form of an open call.
The Soundbyte Version:
The application of Open Source principles to ﬁelds outside
Why the Power of the Crowd Is Driving the Future of Business
Our customers don’t buy a car
– they buy an ownership
Peer production is about more
than sitting down and having a
nice conversation... It's about
harnessing a new mode of
production to take innovation
and wealth creation to new
– Eric Schmidt, Google CEO talks
crowdsourcing in Don Tapscott’s
We work with thousands of innovators
around the world. In fact, more than 50
percent of our product initiatives involve
signiﬁcant collaboration with innovators
outside of P&G.
ud på nettet
"2.0" nettet ind i
…innovation is driven by
everyday end-users. ...Today,
more and more innovation
comes from the myriad
hobbyists and enthusiasts at
the tech-savvy edges of the
– Geoﬀrey Koch, senior manager
with Intel Solution Services
We listen, learn and then
improve and innovate based
on what our customers want.
It’s one of the real advantages
of being a direct company.
– Dell Chairman and CEO
Michael Dell at the launch of