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The Power of Twitter and Linkedin

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Live presentation / webinar given by Brian Wallace, President of NowSourcing, Inc. on harnessing the power of Twitter and LinkedIn for your business.

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The Power of Twitter and Linkedin

  1. 1. The Power of Twitter and LinkedIn Brian Wallace, President, NowSourcing, Inc.
  2. 2. Overview <ul><li>What is Twitter? </li></ul><ul><li>Why Should I Care? </li></ul><ul><li>Know Your Twictionary </li></ul><ul><li>The Application Landscape </li></ul><ul><li>What is LinkedIn? </li></ul><ul><li>Your LinkedIn Profile </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Q&A </li></ul>
  3. 3. What is Twitter? <ul><li>“ Twitter is a social networking and micro- blogging service that allows its users to send and read other users' updates (otherwise known as tweets ), which are text-based posts of up to 140 characters in length.” </li></ul>
  4. 4. <ul><li>What is Twitter? </li></ul><ul><li>Why Should I Care? </li></ul><ul><li>Know Your Twictionary </li></ul><ul><li>The Application Landscape </li></ul><ul><li>What is LinkedIn? </li></ul><ul><li>Your LinkedIn Profile </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Q&A </li></ul>
  5. 5. Why Should I Care? Orders via Twitter
  6. 6. <ul><li>What is Twitter? </li></ul><ul><li>Why Should I Care? </li></ul><ul><li>Know Your Twictionary </li></ul><ul><li>The Application Landscape </li></ul><ul><li>What is LinkedIn? </li></ul><ul><li>Your LinkedIn Profile </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Q&A </li></ul>
  7. 7. Know Your Twictionary <ul><li>At Reply or @reply - a reply to another user </li></ul><ul><li>DM – direct message </li></ul><ul><li>Failwhale – graphic that appears when Twitter is over capacity </li></ul><ul><li>Hashtags or # – using a symbol at the end of a tweet to follow messages in a series </li></ul><ul><li>Retweet (or RT) – repeating another’s tweet </li></ul><ul><li>Tweet – sending a Twitter message </li></ul><ul><li>Tweetbacks – similar to pingbacks from blogging </li></ul><ul><li>Twitterverse – the Twitter community </li></ul>
  8. 8. The Application Landscape Hahlo Twitterific
  9. 9. The Application Landscape TweetDeck
  10. 10. <ul><li>What is Twitter? </li></ul><ul><li>Why Should I Care? </li></ul><ul><li>Know Your Twictionary </li></ul><ul><li>The Application Landscape </li></ul><ul><li>What is LinkedIn? </li></ul><ul><li>Your LinkedIn Profile </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Q&A </li></ul>
  11. 11. What is LinkedIn? <ul><li>“ LinkedIn is a business-oriented social networking site founded in December 2002 and launched in May 2003 mainly used for professional networking . As of February 2009, it had more than 35 million registered users, spanning 170 industries. </li></ul>
  12. 12. Your LinkedIn Profile <ul><li>Photo </li></ul><ul><li>Groups </li></ul><ul><li>Q&A </li></ul><ul><li>Recommendations </li></ul><ul><li>LION </li></ul>
  13. 13. Your LinkedIn Profile <ul><li>Apps now supported </li></ul><ul><ul><li>Blog posts </li></ul></ul><ul><ul><li>Slideshare </li></ul></ul><ul><ul><li>Calendar / Events </li></ul></ul><ul><ul><li>Twitter Buzz </li></ul></ul><ul><ul><li>Saved Searches </li></ul></ul>
  14. 14. LinkedIn Applications <ul><li>iPhone App </li></ul><ul><li>Outlook toolbar </li></ul><ul><li>3 rd Party App integration </li></ul>
  15. 15. <ul><li>What is Twitter? </li></ul><ul><li>Why Should I Care? </li></ul><ul><li>Know Your Twictionary </li></ul><ul><li>The Application Landscape </li></ul><ul><li>What is LinkedIn? </li></ul><ul><li>Your LinkedIn Profile </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Q&A </li></ul>
  16. 16. LinkedIn Groups
  17. 17. Secret Ninja LinkedIn Goodies <ul><li>Saved Searches </li></ul><ul><li>RSS Feeds </li></ul><ul><li>Background Checks </li></ul><ul><li>Company Overview </li></ul><ul><li>Before your meeting </li></ul>
  18. 18. <ul><li>What is Twitter? </li></ul><ul><li>Why Should I Care? </li></ul><ul><li>Know Your Twictionary </li></ul><ul><li>The Application Landscape </li></ul><ul><li>What is LinkedIn? </li></ul><ul><li>Your LinkedIn Profile </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Q&A </li></ul>
  19. 19. Questions?
  20. 20. Contact <ul><ul><ul><ul><ul><li>Brian Wallace </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>[email_address] </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>502.442.7914 </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>nowsourcing.com/blog </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>twitter.com/nowsourcing </li></ul></ul></ul></ul></ul>
  21. 21. Credits <ul><li>http://blog.jippidy.com/wp-content/uploads/2008/08/yellow_o_large.jpg </li></ul><ul><li>http://www.flickr.com/photos/stabilo-boss/93136022/sizes/o/ </li></ul><ul><li>http://flickr.com/photos/38521378@N00/792997159/ </li></ul><ul><li>http://flickr.com/photos/intrigueimages/315265442/ </li></ul><ul><li>http://flickr.com/photos/jhhwild/1781000505/ </li></ul><ul><li>http://www.flickr.com/photos/grantp/2336898926/ </li></ul><ul><li>http://flickr.com/photos/50698336@N00/2735401175/ </li></ul><ul><li>http://www.techcrunch.com/wp-content/linkedin-iphone-1.png </li></ul><ul><li>http://www.informationweek.com/galleries/showImage.jhtml;jsessionid=X24MMM1V5MRBYQSNDLPCKH0CJUNN2JVN?galleryID=99&imageID=140&articleID=202103424 </li></ul><ul><li>http://blog.mrtweet.net/twitter-to-go-how-one-local-coffee-shop-used-twitter-to-double-his-clientele </li></ul>

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