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  1. 1. NowSourcing, Inc. 8/10/2011
  2. 2. Objectives <ul><li>What is blogging? </li></ul><ul><li>Professional blogging </li></ul><ul><li>Blogging at NowSourcing </li></ul>
  3. 3. What is Blogging? <ul><li>Blogging allows the user to express and promote ideas in a cost effective and timely manner. It also has widespread reach, and with the use of tags and SEO (Search Engine Optimization), we can target specific audiences. </li></ul><ul><li>WordPress is currently the most commonly used online publishing application or CMS (Content Management System). </li></ul><ul><li>Other top blog sites: </li></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul><ul><ul><li> </li></ul></ul>
  4. 4. What is Blogging? <ul><li>Tags </li></ul><ul><ul><li>Using effective tags in a post helps move the article to a higher spot in search. </li></ul></ul><ul><ul><li>Effective tags are tags which RELATE TO THE ARTICLE and that are likely to be the keywords used in a search engine. </li></ul></ul><ul><ul><li>Good Source for finding effective tags: </li></ul></ul>
  5. 5. Professional Blogging
  6. 6. Professional Blogging <ul><li>Content </li></ul><ul><ul><li>Current/Timely </li></ul></ul><ul><ul><li>Creative </li></ul></ul><ul><ul><li>Writing style (effective & polished) </li></ul></ul><ul><ul><li>Research </li></ul></ul><ul><ul><li>Ethics </li></ul></ul><ul><li>Maintenance </li></ul><ul><ul><li>“ The web is littered with abandoned blogs and the world certainly doesn't need more of them.” – Rajul Chande </li></ul></ul>
  7. 7. Contact <ul><ul><ul><ul><ul><li>Kristina Carpenter </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>[email_address] </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>502.442.7914 </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>@kristiMC2004 </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> </li></ul></ul></ul></ul></ul>