Chapter Plan Challenge — Brown


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The Brown University Group's Chapter Plan Presentation.

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Chapter Plan Challenge — Brown

  1. 1. Brown University Carolyn Brown Cate Marshall Roshni Patel Elle Glenny Jacqueline Williams
  2. 2. Campus Background <ul><li>First Year with a Nourish International Chapter </li></ul><ul><li>Small University </li></ul><ul><ul><li>6,000 student total </li></ul></ul><ul><ul><li>Globally conscious student body </li></ul></ul><ul><ul><li>Very active and supportive of student initiative </li></ul></ul><ul><li>Potential Partners </li></ul><ul><ul><li>Sustainable Food Initiative </li></ul></ul><ul><ul><li>Farmer’s Market located on campus </li></ul></ul><ul><ul><li>Darfur Action Network </li></ul></ul><ul><ul><li>UNICEF </li></ul></ul><ul><li>Competition </li></ul><ul><ul><li>Chiapas Initiative </li></ul></ul>
  3. 3. Chapter History <ul><li>Carolyn Brown, Founder </li></ul><ul><ul><li>Has been a key team member on 2 Nourish International Projects to Honduras </li></ul></ul><ul><ul><li>Dedicated member at the University of Michigan </li></ul></ul><ul><li>Ventures Director </li></ul><ul><li>International Projects Director has also been on a Honduras trip </li></ul>
  4. 4. Goals <ul><li>Obtain university membership and awareness </li></ul><ul><li>Recruit 3 positive underclassmen leaders for the executive board making 7 total </li></ul><ul><li>Gain 5-10 dedicated and motivated members </li></ul><ul><li>Establish weekly profitable ($50-$100) hunger lunches </li></ul><ul><li>Start up cuddle buddies venture at Farmers Market </li></ul><ul><li>Fundraising Goal: $2,000 </li></ul><ul><li>Pick an International Project, establish an International Project Committee and go on a summer trip </li></ul>
  5. 5. Timeline <ul><li>August to October </li></ul><ul><li>November to January </li></ul><ul><li>February to April </li></ul><ul><li>April to May </li></ul><ul><li>Summer 2010 </li></ul>
  6. 6. Leadership Development <ul><li>Involve all interested members by offering positions on a committee </li></ul><ul><li>Encourage regular attendance at general body meetings </li></ul><ul><li>Elect 3 underclassmen on the Executive Board </li></ul><ul><li>After spring elections new members will join Executive Board meetings </li></ul>
  7. 7. Cuddle Buddies Venture <ul><li>What is a Cuddle Buddy? </li></ul><ul><li>Why would a college student at Brown want to purchase a Cuddle Buddy? </li></ul><ul><li>How does it build Nourish’s image on campus? </li></ul>
  8. 8. Venture Logistics <ul><li>The Budget Breakdown: </li></ul><ul><li>Revenue: $5/bag, extra cost for wrapping and/or delivery </li></ul><ul><li>Expenses: Fabric, marketing materials </li></ul>Materials Source Buckwheat Whole Foods Donation Fabric Purchase Lavender Spectrum India Manual Labor St. Luke’s Lutheran Sewing Club Marketing Materials Purchase
  9. 9. Venture Marketing <ul><li>Weekly Farmer’s Market organized by Sustainable Food Initiative </li></ul><ul><li>Nourish flyer with every purchase </li></ul><ul><li>Table slips (cafeteria & Brown Daily Herald) </li></ul><ul><li>Facebook group and invitations </li></ul><ul><li>Weekly Morning Mail Announcement </li></ul><ul><li>Flyers on Faunce Arch and RISD campus </li></ul><ul><li>Banner on Main Green </li></ul><ul><li>Special holiday marketing </li></ul>
  10. 10. From Brown University born and raised That’s where Cuddle Buddies started their days It was cold, I was shivering, trying not to be cool That’s when Cuddle Buddies came to my school So this Nourish organization they were up to some good Started bringing changes to my neighborhood They partner abroad and get kids involved So global poverty will someday be solved   When the weather turned bad I started to fear I would spend the whole winter bundled in gear But hey this bag it made me so warm To this cool new group we started to swarm Heat it up, take it with you wherever you go Sustainable projects, go Nourish go! The Official Cuddle Buddy Rap