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Social Media for
        Grown Ups
Allison Sheridan of the NosillaCast Podcast
       Hosted at http://podfeet.com




        This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Social Media, Web 2.0, New Media
   They’re All the Same Thing

• What is it?
• Why do I care?
• What do I get out of it?
• Isn’t it scary?
• Maybe I don’t want to!

                                                                            This work is licensed under a
                             Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
What Defines Social Media?

• User-generated content WITH
  collaborative interaction
• A blog without comments wouldn’t be
  social media
• A podcast without a blog wouldn’t be
  social media
• A wiki you don’t share isn’t social
  media

                                                                         This work is licensed under a
                          Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
So Give Us Some Examples


• Blogs
• Podcasts
• Wikis
• Facebook/MySpace/LinkedIn
• Flickr
• Twitter
                                                                    This work is licensed under a
                     Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Why Do I Care?
      What Do I Get Out of It?

• Why do you come to the Mac Club?
  • Social interaction
  • To get help
  • To not feel so alone in the Mac world
• Social Media gives you a small bit of
  the same thing!

                                                                        This work is licensed under a
                         Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Podcasting, Wikis and Blogs, Oh My!


• You’re probably familiar with blogs by
  now

  • Key is the comments for the
    conversation

• You’ve heard about podcasting from
  me before, right?

• Wikis...
                                                                        This work is licensed under a
                         Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Wikis

• Use a wiki when you want to have someone help
  you write something

   • Why send a document around with “track
      changes”

   • At work I write EVERYTHING in a wiki
      instead of Word!

   • Party Invite Example
• Demonstration of Podfeet PBwiki
   • http://podfeet.pbwiki.com
                                                                                This work is licensed under a
                                 Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Facebook-ish Sites

• Facebook/MySpace - Share photos, videos, links,
  and what you’re thinking about with your friend,
  connect with old friends

  • Largest Growing Demographic is 35-50 yr olds
• MySpace - the Trailor Park of the Internet
• LinkedIn - professional, interesting to build network
  for future job search

• But I don’t want anyone looking at my stuff that I
  don’t know!

• Demo Facebook & LinkedIn                                                      This work is licensed under a
                                 Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
How is Flickr Social Media?

• Flickr isn’t just about posting your
  photos online

• It’s about building a community of
  people to critique your photos

• Too much pressure for me! But maybe
  you’re really into great photography
  and want to learn

                                                                         This work is licensed under a
                          Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
• Most difficult to explain
  • It’s a 140 character microblog
  • Um, what?
• Twitter is what you make of it
  • Who you follow, who follows you
  • Instant news - plane crash in Hudson river,
    earthquake in China, journalist in riot in Middle
    East

  • I use it as a research tool!
                                                                               This work is licensed under a
                                Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
• BACKUP CHARTS IN CASE THE
 INTERWEBS FAIL




                                                                  This work is licensed under a
                   Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Podfeet PBwiki




                                                          This work is licensed under a
           Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
PBwiki editing window




                                                             This work is licensed under a
              Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Facebook Home Page




                                                            This work is licensed under a
             Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
My Facebook Page




                                                           This work is licensed under a
            Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Facebook Photos




                                                          This work is licensed under a
           Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Facebook Privacy Settings




                                                               This work is licensed under a
                Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
My Flickr Home Page




                                                            This work is licensed under a
             Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Flickr Recent Activity




                                                              This work is licensed under a
               Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Flickr Sets & Collections




                                                                This work is licensed under a
                 Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Flickr Group Example
“Cool Cell Phone Photos”




                                                               This work is licensed under a
                Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Podfeet Twitter Page




                                                             This work is licensed under a
              Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
Nambu for Twitter




                                                           This work is licensed under a
            Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

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Social Media Presentation 2009 04

  • 1. Social Media for Grown Ups Allison Sheridan of the NosillaCast Podcast Hosted at http://podfeet.com This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 2. Social Media, Web 2.0, New Media They’re All the Same Thing • What is it? • Why do I care? • What do I get out of it? • Isn’t it scary? • Maybe I don’t want to! This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 3. What Defines Social Media? • User-generated content WITH collaborative interaction • A blog without comments wouldn’t be social media • A podcast without a blog wouldn’t be social media • A wiki you don’t share isn’t social media This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 4. So Give Us Some Examples • Blogs • Podcasts • Wikis • Facebook/MySpace/LinkedIn • Flickr • Twitter This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 5. Why Do I Care? What Do I Get Out of It? • Why do you come to the Mac Club? • Social interaction • To get help • To not feel so alone in the Mac world • Social Media gives you a small bit of the same thing! This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 6. Podcasting, Wikis and Blogs, Oh My! • You’re probably familiar with blogs by now • Key is the comments for the conversation • You’ve heard about podcasting from me before, right? • Wikis... This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 7. Wikis • Use a wiki when you want to have someone help you write something • Why send a document around with “track changes” • At work I write EVERYTHING in a wiki instead of Word! • Party Invite Example • Demonstration of Podfeet PBwiki • http://podfeet.pbwiki.com This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 8. Facebook-ish Sites • Facebook/MySpace - Share photos, videos, links, and what you’re thinking about with your friend, connect with old friends • Largest Growing Demographic is 35-50 yr olds • MySpace - the Trailor Park of the Internet • LinkedIn - professional, interesting to build network for future job search • But I don’t want anyone looking at my stuff that I don’t know! • Demo Facebook & LinkedIn This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 9. How is Flickr Social Media? • Flickr isn’t just about posting your photos online • It’s about building a community of people to critique your photos • Too much pressure for me! But maybe you’re really into great photography and want to learn This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 10. • Most difficult to explain • It’s a 140 character microblog • Um, what? • Twitter is what you make of it • Who you follow, who follows you • Instant news - plane crash in Hudson river, earthquake in China, journalist in riot in Middle East • I use it as a research tool! This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 11. • BACKUP CHARTS IN CASE THE INTERWEBS FAIL This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 12. Podfeet PBwiki This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 13. PBwiki editing window This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 14. Facebook Home Page This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 15. My Facebook Page This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 16. Facebook Photos This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 17. Facebook Privacy Settings This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 18. My Flickr Home Page This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 19. Flickr Recent Activity This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 20. Flickr Sets & Collections This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 21. Flickr Group Example “Cool Cell Phone Photos” This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 22. Podfeet Twitter Page This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.
  • 23. Nambu for Twitter This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.