Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

How to set up an online community?

36,319 views

Published on

How to set up an online community? Lessons learnt by AIIM - a non-profit industry association with 65,000 community members.

Published in: Technology, Business
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://redirect.is/fyxsb0u } ......................................................................................................................... Download Full EPUB Ebook here { https://redirect.is/fyxsb0u } ......................................................................................................................... Download Full doc Ebook here { https://redirect.is/fyxsb0u } ......................................................................................................................... Download PDF EBOOK here { https://redirect.is/fyxsb0u } ......................................................................................................................... Download EPUB Ebook here { https://redirect.is/fyxsb0u } ......................................................................................................................... Download doc Ebook here { https://redirect.is/fyxsb0u } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • A professional Paper writing services can alleviate your stress in writing a successful paper and take the pressure off you to hand it in on time. Check out, please ⇒ www.HelpWriting.net ⇐
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • If you’re looking for a great essay service then you should check out ⇒ www.WritePaper.info ⇐. A friend of mine asked them to write a whole dissertation for him and he said it turned out great! Afterwards I also ordered an essay from them and I was very happy with the work I got too.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download Full doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download PDF EBOOK here { https://urlzs.com/UABbn } ......................................................................................................................... Download EPUB Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... Download doc Ebook here { https://urlzs.com/UABbn } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

How to set up an online community?

  1. How to set up an online community?<br />AtleSkjekkeland<br />Vice President, AIIM<br />askjekkeland@aiim.org<br />@skjekkeland<br />
  2. People Connect<br />Picture courtesy of Seth Godin<br />
  3. “Communities already exist. Instead, think about how you can help that community do what it wants to do”<br />Mark Zuckerberg, CEO of Facebook<br />
  4. Creating a Groundswell Strategy<br />What are your customers ready for?<br />What are your goals?<br />How do you want relationships with your customers to change?<br />What applications should be build?<br />
  5. Determine the Content Strategy<br /> Get daily industry news and perspectives<br /> Discuss and agree upon best practices<br /> Find and connect with industry peers<br /> Discuss technologies and products<br />
  6. Getting the right community members<br />
  7. Selecting the right community platform<br />Social Software in the Workplace<br />(Your people, your place)<br />Externally Facing Social Software (“White-label”)<br />(Your people, other people, your place<br />Public Social Media (Branded)<br />(your people, other people, their place)<br />Data, user experience and governance controlled by the enterprise; private; white-label<br />Data, user experience and governance may be controlled by others; pre-branded<br />Assisting with: connecting, marketing, selling, servicing, crowdsourcing, recruiting, training, producing, communicating<br />Atlassian<br />blueKiwi<br />Drupal<br />IBM<br />Jive<br />Leverage<br />Microsoft<br />MindTouch<br />Mzinga<br />OpenText<br />Teligent<br />……<br />Awareness<br />Communispace<br />CrowdFactory<br />Flux<br />IntroNetworks<br />Kickapps<br />Lithium<br />LiveWorld<br />Neighborhood America<br />ONEsite<br />Pluck<br />Sparta Social Networks<br />The Port Network<br />…..<br />Blogtronix<br />EMC<br />eTouch<br />Google<br />NewsGator<br />Novell<br />SocialText<br />ThoughtFarmer<br />Twiki<br />Yammer<br />….<br />Blogger<br />Facebook<br />LinkedIn<br />MySpace<br />Twitter<br />YouTube<br />…..<br />Ning<br />Source: Gartner<br />
  8. 10 Commandments<br />Know your special purpose<br />Establish a social norm<br />Set clear expectations <br />Cast a wide net<br />Create productive outcomes<br />Make it personal <br />Be a bridge<br />Don’t feed the troll<br />Measure the right things<br />Assemble<br />Source: GetSatisfaction.com<br />
  9. Remember: Content is King…<br />“Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting”<br />“….One of the exciting things about the Internet is that anyone with a PC and a modem can publish whatever content they can create. In a sense, the Internet is the multimedia equivalent of the photocopier. It allows material to be duplicated at low cost, no matter the size of the audience.<br />The Internet also allows information to be distributed worldwide at basically zero marginal cost to the publisher. Opportunities are remarkable, and many companies are laying plans to create content for the Internet.”<br />Content is King (1/3/96) By Bill Gates<br />
  10. Source: http://jess3.com/<br />
  11. Ask visitors to contribute<br />Engage web visitors with quick polls<br />Reward and show involvement<br />
  12. Engage and unite community members <br />
  13. Get visitors to connect<br />Make it easy to share<br />Use solutions like GigyaSaaS to optimize website w/social media<br />Make it easy to connect<br />Make it easy to see what others are doing<br />Get visitors to engage<br />
  14. Notifications<br />
  15. Cross-Post to Social Media<br />Good<br />Good<br />OK<br />Good<br />Good<br />OK<br />Good<br />OK<br />Bad<br />Good<br />Good<br />OK<br />Good<br />OK<br />Good<br />Source: CMO<br />
  16. My Social Media Principles <br />Social media is a dialog, not a monologue<br />The person that shares the most will become the most recognized industry expert<br />Don’t just follow others revolution, create your own<br />The world is flat again – reputation matters!<br />
  17. Invite contacts to events<br />Provide recommendations<br />
  18. Join other industry groups<br />
  19. Business objective:<br /><ul><li>Improve customer service
  20. Promote a product or service
  21. Manage and respond to a crisis
  22. Event activation
  23. Advocate an issue or cause </li></li></ul><li>
  24. Others?<br />
  25. How to get started?<br />Practical advice for getting started with an online community <br />Start small, but plan for larger presence<br />Reach out to your most active customers<br />Plan to drive traffic to your community<br />Build in a reputation system<br />Source: Groundswell<br />
  26. New Social Business Roadmap<br />www.aiim.org/roadmap<br />
  27. Social Business<br />Virtual Conference<br />Learn how to use social technologies to engage staff and empower customers<br />September 8, 2011, 11am – 5pm EDT<br />Meet thought-leaders and early adopters<br />September 8, 2011, 11am – 5pm EDT<br />www.aiim.org/socialbusinessconference <br />Space is limited – register now at www.aiim.org/socialbusinessconference <br />
  28. Connect@ <br />twitter.com/Skjekkeland<br />www.linkedin.com/in/skjekkeland<br />

×