Solar Power


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The Citizenrē REnU program is the first to give you the chance to adopt green energy in your home without having to make a huge investment.

Our REnU program takes care of all the usual headaches and does it with the most attractive terms in the industry.

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  • Solar Power

    1. 1. 2007 1 Business Presentation <ul><li>… increasing global energy supplies. </li></ul><ul><li>… modernizing the global energy infrastructure. </li></ul><ul><li>… and making solar simple. </li></ul><ul><ul><li>No equipment to purchase </li></ul></ul><ul><ul><li>Customers rent from us, produce their own energy and keep the savings (with a 25 year fixed price guarantee) </li></ul></ul><ul><ul><li>“ Worry-Free Performance Guarantee” </li></ul></ul><ul><li>Join the Solution! </li></ul><ul><li>And </li></ul><ul><li>Take Back Your Power </li></ul>
    2. 2. Market Fundamentals 2 3,883,419 GWh (223,892) GWh 3,659,527 GWh U.S. Electric Industry 2005 – Energy Information Administration 1,364,788 1,265,155 1,021,313 8,271 RESIDENTIAL COMMERCIAL INDUSTRIAL Transportation 154,569 GWh 8,225 146,344 19.0% 3.0% 49.9% 19.3% 6.4% 2.4% Source 9.43¢/KWh 8.72¢/KWh 5.57¢/KWh 7.42¢/KWh $128,666m $110,287m $56,867m $613m Market Value: $296b GENERATION CONNECTION DISTRIBUTION Combined Heating and Power
    3. 3. Market Drivers 3 <ul><li>Exploding growth in China and India; </li></ul><ul><li>59% increase in World energy demand over next 25 years; </li></ul><ul><li>$17 trillion in needed investment – (Intl. Energy Agency) </li></ul>Global Demand: Energy Prices: Energy Security: Climate Change: State-of-Infrastructure: <ul><li>Soaring Oil ($54/barrel), Gas, and Coal ($1.70/ton) prices; </li></ul><ul><li>U.S. electricity prices jump 10% from this time last year </li></ul><ul><li>World consumes two barrels of oil for every barrel discovered; </li></ul><ul><li>Middle East & North African Oil supplies (MENA) holds ~70% of proven oil reserves – (Intl. Monetary Fund) </li></ul><ul><li>Summer heat waves could get much worse – Met Office; </li></ul><ul><li>Droughts and wildfires will occur more often – (Scripps-UCSD); </li></ul><ul><li>The number of Category 4 and 5 hurricanes has almost doubled in the last 30 years – ( Program in Atmospheres, Ocean and Climate-MIT) </li></ul><ul><li>Centralized grid, principally regulated, and highly unintelligent; </li></ul><ul><li>Northeast Blackout of 2003 (estimated cost: $10 Billion); </li></ul><ul><li>West Coast Blackout of 1996 (estimated cost: $2 Billion) </li></ul>
    4. 4. Market Offering 4 Increased Energy Supplies: Modernized Energy Infrastructure: <ul><li>self-generation </li></ul><ul><li>distributed generation </li></ul><ul><li>renewable energy </li></ul><ul><li>fixed electricity cost </li></ul><ul><li>intelligent grid </li></ul><ul><li>informed customer – “negawatts” </li></ul><ul><li>service reliability </li></ul><ul><li>peak shaving </li></ul><ul><li>leveraged infrastructure </li></ul><ul><li>layered services </li></ul>D IND TRANSPO. COM RES
    5. 5. Market Support 5 Certain Utilities (state enacted) All Utility Companies support Net Metering Rules (state enacted) Individual Utilities (municipal/utility enacted) Principal Support Mechanism: Net Metering Rules Other Mechanisms: <ul><li>Renewable Portfolio Standard in 24 States and the District of Columbia </li></ul><ul><li>U.S. Energy Policy Act of 2005 </li></ul><ul><li>Renewable Energy Incentives (REI) Tax Credits in 24 States </li></ul><ul><li>REI Rebate Programs in 29 States and D.C. </li></ul><ul><li>Kyoto Protocol: U.S. Mayors Climate Protection Agreement </li></ul><ul><li>CA Global Warming Solutions Act 2006 </li></ul><ul><li>Renewable Energy Credit Markets </li></ul>
    6. 6. Market Differentiation 6 Principal Competitive Advantage: Robust IP Portfolio Other Advantages: <ul><li>Vertical Integration of PV Value Chain </li></ul><ul><li>Large-Scale Operations capture Economies-of-Scale </li></ul><ul><li>Financial Structuring for Removal of Consumer Investment Risk </li></ul><ul><li>Solar Grade Silicon (SG-Si) Licensing Arrangement </li></ul>Systems Retailer 1 2 4 8 3 5 6 7 Systems Integrator Power Electronics Modules Cells Wafers Ingots Feedstock Materials
    7. 7. 7 LPF (Large-scale Photovoltaic Factory) Inverter Testing AC-PV Pod Inverter Assembly Inverter Parts Procurement Tabbing & Stringing Panel Lamination Circuit Formation Panel Testing Panel Layout Emitter Formation Etching & Texturing Cell Characterizing Metallization Passivation & ARC Wafer ISC Crystallization Wafering Sectioning Separation/Clean Purification & Deposition Mining & Processing Carbothermic Reduction MG-Si SG-Si Exchange Point Testing Exchange Point Assembly Exchange Point Parts Procurement 500 MWp Multi-Crystalline Plant: MG-Si to AC-PV Pod Technology Pathway: <ul><li>Cost-Competitive </li></ul><ul><li>Proven Technology </li></ul><ul><li>365/24/7 Production </li></ul><ul><li>Complete Automation </li></ul><ul><li>Standardization </li></ul><ul><li>Integrated Wiring </li></ul><ul><li>Edgeless Module </li></ul><ul><li>Cost-Leader </li></ul><ul><li>Chlorine Free SG-Si </li></ul><ul><li>Variable Wafer Size </li></ul><ul><li>100 μ Thickness </li></ul><ul><li>Inline Groove </li></ul><ul><li>Buried-Grid </li></ul><ul><li>Integrated Inverter </li></ul>
    8. 8. Independent Contractors Large Scale Distribution Network 8 Market Responsive Network Service Pathway: <ul><li>Sales by a national network of Ecopreneurs. </li></ul><ul><li>Installation and maintenance by a national network of branded franchisees. </li></ul>
    9. 9. Market Shift 9 Business Strategy that Brings PV to the Forefront Market Forecast: <ul><li>Upper Bounds </li></ul><ul><li>70% Residential Sector Indicates Willingness-to-Adopt Green Power </li></ul><ul><li>2.8 million Consumers Identified as Suitable Immediate Adopters </li></ul><ul><li>Limiters </li></ul><ul><li>Net-Metering Caps in a few States with less than 2.5% allowance </li></ul><ul><li>Uncooperative HOA (Home Owner Assoc.) </li></ul>Rebates Raw Material Market Sectors System Manufacturer Raw Material $8.95/Wp $5.82/Wp System Provider System Manufacturer Raw Material Market Sectors $4.37/Wp System Provider System Manufacturer Raw Material Market Sectors $1.53/Wp Tax Credits Market Phase I (VI) Phase I (OE) Phase II System Retailers Integrators/ Distributors Mounts/ Cabling Power Electronics Modules Cells Wafers/Ingots Feedstock System Provider Market Sectors
    10. 10. 10 Finance Appeal: Finance Structure Market Catalyst <ul><li>Customer </li></ul><ul><li>No System Purchase </li></ul><ul><li>No Installation Cost </li></ul><ul><li>No Maintenance Fees </li></ul><ul><li>Same energy rate/25 yr. fixed price </li></ul><ul><li>Ecopreneur </li></ul><ul><li>Upfront bonuses </li></ul><ul><li>Long-term residual income </li></ul><ul><li>Company </li></ul><ul><li>Asset Portfolio </li></ul><ul><li>Tax Credits </li></ul><ul><li>Renewable Energy Credits </li></ul><ul><li>and Incentives </li></ul><ul><li>Long-term Revenue Streams </li></ul>Special Purpose Company Capital Markets <ul><li>MFG Equity </li></ul><ul><li>Equipment Warranty </li></ul><ul><li>Completion Bond </li></ul><ul><li>Performance Bond </li></ul>O&M Contract EPC Contract Equipment Suppliers Aggregated Customers <ul><li>Maintenance Warranty </li></ul><ul><li>Rents </li></ul><ul><li>Security Interest </li></ul><ul><li>Renewable Premiums </li></ul>Tax Credits REC Markets <ul><li>Tax Equity </li></ul><ul><li>Performance Guarantee </li></ul>Insurance Creditworthy Partner <ul><li>Credit Wrap </li></ul><ul><li>Back-up Buyer </li></ul>
    11. 11. Market Capture 11 Viral Market Capture Market Positioning: <ul><li>Residential Sector </li></ul><ul><li>Modernized Energy </li></ul><ul><li>100% Green Power </li></ul><ul><li>Packaged Solution </li></ul><ul><li>No Investment Risk </li></ul><ul><li>No Cost Increase </li></ul><ul><li>Fixed-Rate Structure </li></ul><ul><li>Commercial Sector </li></ul><ul><li>Enhanced Reliability </li></ul><ul><li>Transparent Service </li></ul><ul><li>100% Green Power </li></ul><ul><li>Packaged Solution </li></ul><ul><li>Low-Cost Leader: Fixed-Rate Structure </li></ul>
    12. 12. 12 Business Presentation Ecopreneur Income $300 Advance on all personal 25 year contracts $20 to $80 paid for each 25 yr installation in your Team 5% residual income on all personal sales 1% residual income paid on 5 generations (Team Bonus) 50% Matching Bonus on the Team Commission of anyone you personally sponsor 25% Matching Bonus on your second generation 25% Matching Bonus on your third generation For details of the Powur Plan, please see our website Imagine earning a residual income on thousands of homes while helping others join the solution and become Ecopreneurs. It is free to join.
    13. 13. 13 There is also a monthly Car Bonus of between $500 to $1000 for your eco-friendly hybrid vehicle when you help enough people upgrade to solar. Plus special All Expense Paid Vacations and trainings. The Powur of Citizenre gives new meaning to “ Going Green”
    14. 14. Conclusion 14 You Make a Difference “ Every home you help upgrade to solar, becomes part of the solution and stops being part of the problem.” Ed Begley Jr. … increasing global energy supplies. … modernizing the global energy infrastructure. Join the Solution! Take Back Your Power