Opportunities with the new Nokia Asha family

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With the new Nokia Asha family on the Nokia Asha software platform gaining momentum, this is a great time to be a Nokia Asha developer. In this webinar, Kalyan Vadrevu provides you with insight into the consumer reach and monetisation opportunities on offer. Kalyan shows you the business-development tools that can help you to build a thriving business around your great Nokia Asha apps. He also presents the productivity and promotional advantages available through the Nokia Premium Developer Program for Asha.

Join the live session on 31 May - 8 a.m. London; 12:30 p.m. New Delhi; 3 p.m. Singapore: http://forumnokia.adobeconnect.com/asha-opportunities-ssn2/event/event_info.html

Find out more about developing for Nokia Asha: http://www.developer.nokia.com/Develop/asha

Check out the current webinar schedule here: http://www.developer.nokia.com/webinars

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Opportunities with the new Nokia Asha family

  1. 1. Opportunities with the newNokia Asha familyKalyan VadrevuDeveloper Marketing ManagerScreen images are simulated. Actual screens may vary from the ones shown
  2. 2. AGENDA29 May 2013 / Slide no 2− Nokia Asha and the developer opportunity!− Monetization and promotional tools forNokia Asha− How to get started with Nokia Asha?Screen images are simulated. Actual screens may vary from the ones shown
  3. 3. 21 MILLION#1 IN 25 COUNTRIESSource: Gfk
  4. 4. 8.9 MILLIONDOWNLOADS/DAYScreen images are simulated. Actual screens may vary from the ones shown
  5. 5. TOP MARKETS FOR ASHATop 25 download markets 2012(bubble size corresponds to download volume)
  6. 6. ASHA : A THRIVING APP ECOSYSTEMOpen Platform with SDKs and APIs widelyavailable to third party developers29 May 2013 / Slide no 6320DEVELOPERS IN1M+ CLUBScreen images are simulated. Actual screens may vary from the ones shown
  7. 7. NEW ASHAPURPOSE BUILTScreen images are simulated. Actual screens may vary from the ones shownSTANDOUT DESIGN AT A GREAT PRICEONE SWIPE TO QUICKLY ACCESSEVERYTHING YOU LOVEFAST, AFFORDABLE ANDMORE PERSONAL INTERNET
  8. 8. MONETIZATION ANDPROMOTIONAL TOOLS FORNOKIA ASHA29 May 2013 / Slide no 8Screen images are simulated. Actual screens may vary from the ones shown
  9. 9. NOKIA AD EXCHANGE29 May 2013 / Slide no 9Learn more www.developer.nokia.com/nax and informational webinar120AD NETWORKS200+COUNTRIES1LINE OF CODENAX ships with the new Nokia Asha SDK
  10. 10. NOKIA IN-APP PAYMENT− Single click payment ensures simpleconsumer experience− Operator billing increases your reach.− Support for the new Nokia Asha developerplatform coming soon!29 May 2013 / Slide no 10Sign up to the invitation-only beta http://nokia.ly/iapScreen images are simulated. Actual screens may vary from the ones shown
  11. 11. MARKETING-IN-A-BOXSuccess in app stores is a result of combination ofa great product and a well implemented marketingcampaign.− Use marketing-in-a-box to build professionalassets− Learn best practices with the digital marketingguide29 May 2013 / Slide no 11www.developer.nokia.com/mibLearn more with our informational webinar
  12. 12. HOW TO GET STARTEDWITH ASHA?29 May 2013 / Slide no 12Screen images are simulated. Actual screens may vary from the ones shown
  13. 13. NOKIA PREMIUM DEVELOPER PROGRAMFOR ASHA29 May 2013 / Slide no 13LEVEL 1:ENHANCED PRODUCTIVITY TOOLSLEVEL 2:APP PROMOTION OPPORTUNITIESOR+ +Free DeveloperDeviceNokia Asha 310 orNokia Asha 501*ExpandedRemoteDeviceAccessFree TechSupportNokia StorePromotionNokiaAd Exchange credit($500 USD)*Available later in 2013.Join now at www.developer.nokia.com/premiumasha
  14. 14. ASHA DEVELOPER COMPETITIONYour mission: Build the years best appsfor Asha Full Touch smartphones and thenew Nokia Asha 501.Your reward: free promotion, invaluableexperience, and your share of € 230,000.Deadline extended to August 2nd, 201329 May 2013 / Slide no 14Accept the challenge at http://www.developer.nokia.com/ashadevelopercompetition/Screen images are simulated. Actual screens may vary from the ones shown
  15. 15. SUMMARY29 May 2013 / Slide no 15− Nokia Asha is a smartphone platform driving greatconsumer engagement.− Nokia Asha platform provides you withunprecedented reach and helps you unlockmonetization opportunities− Leverage Nokia tools and programs to make thebest use of these opportunities!Screen images are simulated. Actual screens may vary from the ones shown
  16. 16. THANK YOU!29 May 2013 / Slide no 16Screen images are simulated. Actual screens may vary from the ones shown

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