S
Why do sustainable
tourism projects fail or
succeed?
Frédéric Thomas
Associate Professor
IREST/EIREST – University of Pa...
Introduction
S Does the responsibility of projects‟ failure or success lies
primarily with development agencies or with lo...
Case studies
S Bazoulé – Burkina Faso
S www.bazoule.net/campementbazoule.html
S Chambok ecotourism site, in the province o...
Bazoulé – The Site
S About 30km of Ouagadougou (4000 inhabitants)
S Village known for its crocodiles‟ pond (3 hectares)
S ...
Bazoulé – The project (1)
Association du Développement
Touristique de Bazoulé (ADTB)
Comité de coopération de Belfort
Mini...
Bazoulé – The project (2)
3 bungalows with 3 beds, bathrooms and showers
3 bungalows with 2 beds, bathrooms and showers
6 ...
Bazoulé – Project Analysis
Conclusions conjointly made in 2010 by UEMOA officials
1. Started in 1999, the project was buil...
Chambok – The site
S Community of 9 rural villages located 2 hours from
Phnom Penh towards Sihanoukville
S 40-meter high w...
Chambok – The Project (1)
Mlup Baitong
CCBEN
Establish a project
to provide an
additional income
for the local
people and ...
Chambok – The Project (2)
S Construction, renovation and maintenance of infrastructure and
facilities.
S Building the capa...
Chambok – Project Analysis
Conclusions made in 2011 by Cambodian officials:
1. Existence of tensions in terms of involved ...
Recommendations (a)
S Tourism-led poverty reduction programme -
Opportunity study guidelines by Caroline
Ashley, Jonathan ...
Recommendations
A meta analysis using an analytical grid called “Tourism Initiative
Assessment Primary Data Checklist”
Gre...
Tourism Initiative Description
What is planned to
be offered
- - -
Main features
Where
&
How long
What to see / do
(in the...
Market Demand Analysis
Key
Target
Markets
Volume
Motivations
ALOS
Expenses
Family with kids / individuals /
group of frien...
Expected Impacts (Economic)
Economic
Environmental
Socio-
cultural
Direct Beneficiaries
/ Indirect
Beneficiaries
Who owns
...
Expected Impacts (environmental)
Economic
Environmental
Socio-
cultural
Impact on
biodiversity
Energy
efficiency
measures
...
Expected Impacts (Socio-cultural)
Economic
Environmental
Socio-
cultural
Local communities
involvement (how
they view it?)...
Why do sustainable tourism
projects failed or succeed?
Merci
Frederic THOMAS
Associate Professor
IREST / EIREST
frederic.t...
Upcoming SlideShare
Loading in …5
×

1 fréderic thomas

496 views

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
496
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • Both projects were visited in the context of a “TrainForTrade” Training Program on sustainable tourism for development in Burkina Faso for the WAEMU and Cambodia. Therefore, the main conclusions were made for both cases by a group of approximately 20 participants following a 3 days training period.
  • Local communities come to ask crocodiles good health, fertility, success, fortune and protection against enemy.
  • 1999 – Raising awareness activities on tourism potentials
  • Low agricultural yields and limited farm land.Around 94% of the Chambok households were engaged in a wide range of forest extraction activities in this area (timber cutting, charcoal and fuel wood production, non-timber forest product, collection and wildlife hunting).
  • The total cost of the project from 2002 to 2009 is US$226,000 / In 2009 15,000 visitors (1000 foreigners) visited the project generating 20,000 USD of income to the project.
  • 1 fréderic thomas

    1. 1. S Why do sustainable tourism projects fail or succeed? Frédéric Thomas Associate Professor IREST/EIREST – University of Paris 1 Panthéon-Sorbonne PM4SD™ European Summer School | PROGRAMME Leadership and Management in Sustainable Tourism: Professionalising project management Naples, 8-12 July 2013 Suor Orsola Benincasa University of Naples
    2. 2. Introduction S Does the responsibility of projects‟ failure or success lies primarily with development agencies or with local communities? 1. Too high requirements from international organizations to rapidly transform low-skilled or unskilled workers into entrepreneurs S The Complexity of Entrepreneurship S The introduction of new „forward-thinking‟ concepts S The novelty that tourism represents S The complexity of local power structures 2. Lack of business capacities by implementing agencies
    3. 3. Case studies S Bazoulé – Burkina Faso S www.bazoule.net/campementbazoule.html S Chambok ecotourism site, in the province of Kampong Speu, Cambodia S www.chambok.org
    4. 4. Bazoulé – The Site S About 30km of Ouagadougou (4000 inhabitants) S Village known for its crocodiles‟ pond (3 hectares) S About 2500 visitors per year including 50% of international tourists
    5. 5. Bazoulé – The project (1) Association du Développement Touristique de Bazoulé (ADTB) Comité de coopération de Belfort Ministère de la Culture, des Arts et du Tourisme Address local issues by the implementation of a tourism project++ 2006 Request for financial assistance to ST-EP
    6. 6. Bazoulé – The project (2) 3 bungalows with 3 beds, bathrooms and showers 3 bungalows with 2 beds, bathrooms and showers 6 bungalows with 2 beds only 1 bungalow with on bed only One restaurant Museum (musée des arts et des savoirs Mossi)
    7. 7. Bazoulé – Project Analysis Conclusions conjointly made in 2010 by UEMOA officials 1. Started in 1999, the project was built without any business plan (An audit was made in 2010). 2. No tourism specialist on board 3. The proximity to Ouagadougou and the low standard of rooms makes that the occupancy rate for the bungalows is about 4% 4. In 2009/2010, 177 overnight stays for a turn over of €1,320 / Costs €1,450 (Initial investment for the accommodations = €38,000 / depreciation costs)
    8. 8. Chambok – The site S Community of 9 rural villages located 2 hours from Phnom Penh towards Sihanoukville S 40-meter high waterfall S Strong illegal logging and hunting activities
    9. 9. Chambok – The Project (1) Mlup Baitong CCBEN Establish a project to provide an additional income for the local people and help protect the surrounding forest The Chambok ecotourism project can be divided into three main phases: • Project establishment, (completed in 2002) • Project implementation and improvement (2003 to 2006):  Developing infrastructure, facilities, tourism services;  Marketing;  Capacity building for MC members and service providers; • Project graduation (2007 to 2009): Total cost (2002 – 2009) US$226,000 In 2009 15,000 visitors (1000 foreigners) 20,000 USD
    10. 10. Chambok – The Project (2) S Construction, renovation and maintenance of infrastructure and facilities. S Building the capacity of the CBET MC members and service providers. S Establishment and marketing of income generation services and tourism products. S Keeping the eco-tourism site environmentally friendly S Formation of a Women Association and development of micro- businesses.
    11. 11. Chambok – Project Analysis Conclusions made in 2011 by Cambodian officials: 1. Existence of tensions in terms of involved vs. left out categories of populations. 2. Since the organization has left, the revenues are decreasing (access to market, networking, etc.) 3. The gains are bigger for the population with the previous charcoal activity leading some of them to still cut trees when the community leader is absent. 4. The project is heavily dependent on the personality of the community leader. 5. No health services for the tourists or for the population
    12. 12. Recommendations (a) S Tourism-led poverty reduction programme - Opportunity study guidelines by Caroline Ashley, Jonathan Mitchell and Anna Spenceley, ITC 2009 (www.intracen.org) S Tourism Initiative Assessment Primary Data Checklist by Christine Jacquemin and Frederic Thomas, SolARE 2012 (www.sol-are.org)
    13. 13. Recommendations A meta analysis using an analytical grid called “Tourism Initiative Assessment Primary Data Checklist” Greenbelt initiative, Siem Reap, Cambodia (GIZ) Tourism Initiative Description Market Demand Analysis Expected Impacts
    14. 14. Tourism Initiative Description What is planned to be offered - - - Main features Where & How long What to see / do (in the site or along the way) List of necessary services (existing / to be created) List of complementary services (existing / to be created) How to reach the site or the starting point of the circuit Enabling environment (Institutions, HR, Partnerships, Stakeholders) Attractiveness of the destination What makes the activity attractive, unique, complementary?
    15. 15. Market Demand Analysis Key Target Markets Volume Motivations ALOS Expenses Family with kids / individuals / group of friends / larger groups Locals / Regional / Westerners / etc. Existing and Foreseen
    16. 16. Expected Impacts (Economic) Economic Environmental Socio- cultural Direct Beneficiaries / Indirect Beneficiaries Who owns Who operates Who works Expected # of products/activities sold @ what prices Created Human Resources Is it financially profitable? •For business owners •For the destination Is it financially sustainable?
    17. 17. Expected Impacts (environmental) Economic Environmental Socio- cultural Impact on biodiversity Energy efficiency measures Resources management Waste management Mitigating measures foreseen?
    18. 18. Expected Impacts (Socio-cultural) Economic Environmental Socio- cultural Local communities involvement (how they view it?) Local communities involvement (how tourism operators view it?) Contribution to cultural heritage preservation? Human resources (requirement, train ing, job creation) Mitigating measures foreseen?
    19. 19. Why do sustainable tourism projects failed or succeed? Merci Frederic THOMAS Associate Professor IREST / EIREST frederic.thomas1@univ-paris1.fr

    ×