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Making Technology

Work for People
Ben Ackland

for RICS Commercial Property Conference 2019
1. Computer scientist

2. Budding housebuilder

3. Residential landlord

4. Company director
My Background
Brief History of Software
1. Desktop computer + manual

2. Then came the internet

3. Websites are 'software'

4. Now: mobile apps everywhere
• Multiple environments

• Different use-cases

• Variety of devices

• We're busy people
People vs Technology
B2C ahead of B2B
• Consumer apps (B2C)

- Natural selection

• Business apps (B2B)

- Often bloated; clunky

• Key lesson from consumer

apps: put people first
Real-World Example
• Early relationships

with real people

• Outside observation

essential; numerous site visits

• Everyone that uses our

software has a voice
• Must find time to save time

• Processes will change -

software needs flexibility

• Benefits can be huge
The Time Dilemma
Thank You
Ben Ackland

ben.a@webappservices.com

http://www.linkedin.com/in/ben-ackland

Web App Services Limited

Making Technology Work for People
Read more: https://nimble.team/MTWFP

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Making Technology Work for People at RICS Commercial Property Conference 2019