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Sports management – my profile

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Summary of my experience in Sports Marketing

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Sports management – my profile

  1. 1. Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />Sports Management – my profile<br />
  2. 2. Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />My Experience in Sports Management<br />
  3. 3. About me<br />2+ years experience in Sports Management <br />I was involved in market research for preparing market entry plans and setting up of International projects in India. In a year I was promoted as an assistant manager new initiatives (Business portfolio expansion), during which I introduced change in the organization by setting up a successful SBU called ‘TSM-Sport Nexus’ which turned out to be one of its kind sports marketing and Public relations company . <br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  4. 4. Consultancy Projects<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />Portfolio<br />
  5. 5. Consultancy Projects<br />PITSA – Pune Information Technology Sports <br />Association<br />Responsibilities:<br />Design the sports event calendar<br />Scheduling event dates and venues<br />Selling the concept to STPI BOD<br />Promoting the concept to key IT organisations in Pune<br />Launching the concept in the media<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  6. 6. Consultancy Projects<br />MSBA – Maharashtra State Baseball association<br />Responsibilities: <br />Getting extensive media coverage for the national championships<br />Creating a database of schools in Mumbai<br />Designing a flash presentation on Baseball awareness for schools and parents<br />Designing promotion strategies<br />Designing marketing strategies<br />Designing a grass root development program called ‘mini baseball’<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  7. 7. Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />Events and Sponsorship Management<br />
  8. 8. Event and Sponsorship Management<br />Responsibilities<br />Design event concepts (Event Production)<br />Market research and feasibility report preparation<br />Prepare Sponsorship proposals and presentations/ sponsorship audits<br />Identify Sponsors and sponsorship raising <br />Co ordinate with sports associations and sponsors<br />Venue management<br />Negotiate TV broadcast slots<br />Media management <br />Design MARCOM strategies <br />Post event reporting and evaluation<br />Post event media tracking and client servicing<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  9. 9. Events Done<br />Tennis<br />NECC – ITF $ 10,000 Women's tournament, International satellite tournaments , AITA Junior national ranking, $ 10,000 International men’s tennis, Hero Honda Junior national tennis series, Pravin Trophy tennis, 10 state level tennis tournaments, Ladies International DG, Veterans national event.<br />Cricket and Football<br />World cup in Pune, IT Corporate cricket ,Corporate Futsal etc.<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  10. 10. Events and Sponsorship Management<br />Achievements<br />Responsible for a change management program which introduced a more open, collaborative culture into total sport management enabling people to work together more effectively.<br />Framed CRM policies for my organisation<br />Worked on a range of projects from grass root events to International events.<br />Innovated with events like corporate sports and promoted corporate cricket.<br />Executed the first ever Futsal event in Pune.<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  11. 11. Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />Sports Online Media<br />
  12. 12. Responsibilities<br />Building strategies for the property<br />Deciding revenue models and services <br />Market research<br />Planning the site<br />Content management<br />Sponsorship management<br />IP Management<br />Initial Promotion of the property within the media<br />Stakeholder management<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  13. 13. Achievements<br />Aligned business strategies at Quaestor Consultants bringing synergy to the direction and purpose of the company, alongside the development of a brand image through creative and effective marketing; achieving a growth of 50%.<br />Responsible for a change management program which introduced a more open, collaborative culture into total sport management enabling people to work together more effectively.<br />Project manager for the unique mini web portal<br />Managed a team of two senior sports journalists for content development<br />Managed and guided a team of four with pre sales activities<br />Liaised with the developers of the property on design and accessibility<br />Initiated commercial tie up’s with clubs, sports shops and state sports associations.<br />Created awareness amongst educational institutions in the city.<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  14. 14. Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />Sports Public Relations<br />
  15. 15. Responsibilities<br />Identifying the right media <br />Managing invitations to the press<br />Relationship management with the client and the press<br />Crisis management<br />Activities planning for the press<br />Tracking publicity created for the clients in various mediums of media.<br />Follow ups with the sections of media.<br />Coverage management for the clients.<br /> <br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  16. 16. Clientele<br />Successfully worked with the following clients in various sports related and promotions related Public relations activities for following clients:<br /> NECC, PravinMasale, V moksha technologies, Pinnac Royale, BI Foundation, PYC (Hindu) Gymkhana, Pinnac Royale health club, V Moksh technologies cricket cup, Hero Honda tennis series, BI industries National Jr. Table Tennis Championship and Pune International marathon.<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  17. 17. Achievements<br />Converted one time accounts into retainers.<br />Integrated on line media into conventional media coverage.<br />Introduced discussion forums enabling communication between the media, sponsors and participants on a common platform.<br />Managed National and International press for International events like Pune International Marathon.<br />Was responsible for managing the image of the clients and the consultancy with the national and local media.<br />Aligned business strategies at Quaestor Consultants bringing synergy to the direction and purpose of the company, alongside the development of a brand image through creative and effective marketing; achieving a growth of 50%.<br />Responsible for a change management program which introduced a more open, collaborative culture into total sport management enabling people to work together more effectively.<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />
  18. 18. Thank youPresentation by:NileshDeshmukh52, Ellington Road,Hounslow,MiddlesexTW3 4HYPhone: 07894550052Email: nilesh.deshmukh1@gmail.comBlog: sportsnexus.wordpress.com<br />Nilesh Deshmukh - 07894550052 - nilesh.deshmukh1@gmail.com<br />

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