Diplomacy and Social Media

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My presentation in the international conference IMAGES OF NATIONS: STRATEGIC COMMUNICATION, SOFT POWER AND THE MEDIA, titled "Out of control" examining the relation between foreign plicy and social media.

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Diplomacy and Social Media

  1. 1. losing control in diplomacy & foreign politics Nikos Drandakis
  2. 2. strikes gaza
  3. 3. social media by the numbers illiion blogs • 200+ m n Twitter users • 4+ millio messages daily 400.000+ Twitter • YouTube videos 10 hours of new • every minute Facebook users 150+ million •
  4. 4. a u d i e nce pa r t i ci p ant
  5. 5. the Internet tribes Source: Forrester Research
  6. 6. Source: Forrester Research
  7. 7. the new influencer ecosystem fundamentally changed how we make decisions or opinions
  8. 8. anyone can influence anyone
  9. 9. out of control
  10. 10. Customer Generated Advertising
  11. 11. Customer Generated Advertising
  12. 12. public diplomacy In international relations, the term public diplomacy is a term coined in the 1960s to describe aspects of international diplomacy other than the interactions between national governments.
  13. 13. questions
  14. 14. public diplomacy 2.0?
  15. 15. citizens participation?
  16. 16. collective diplomacy?
  17. 17. citizen generated foreign policy?
  18. 18. new forms of cooperation enabled by new technologies create new forms of wealth Howard Rheingold
  19. 19. new forms of cooperation enabled by new technologies create new forms of wealth ...government? ...diplomacy? ...co-existing?
  20. 20. thank you Nikos Drandakis http://www.nylon.gr drandakis@gmail.com

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