Innovations That Get Results Event Marketing Solutions For Onsite Activation
Confidential information Do not redistribute. Engage Consumers, Drive Website Traffic, Capture More • SmartShots™ • Imagination Station™ • SmartShots™ Mobile Overlay • PhotoPassport™ • Touchpoint™ Kiosks • QuickShots™ Onsite Printing • CatchAll™ Data Collection PictureU – The Bigger Picture
<ul><li>PictureU Promotions is the fusion of onsite entertainment/ activation with data mining and data capture. </li></ul><ul><ul><li>• First to market in 1998, PictureU Promotions is the premier technology-based event marketing agency </li></ul></ul><ul><ul><li>• PictureU delivers proven models that provide quantifiable results and innovative strategies to leverage your marketing investments </li></ul></ul><ul><ul><li>• Utilizing proprietary tools, PictureU offers unique and innovative services to activate partnerships, drive consumers online, to retail, collect data and open new revenue </li></ul></ul><ul><ul><li>• PictureU drives 1:1 marketing opportunities and exposure </li></ul></ul><ul><ul><li>• All of our services successfully measure ROI </li></ul></ul><ul><ul><li>• Enhance the attendee experience, increase brand perception and awareness and fully immerse consumers together with your brand </li></ul></ul>PictureU – Connecting Brands with Consumers Experiential Event Technologies
Corporate Partnership Benefits Experiential Event Technologies <ul><ul><li>• Extend brand awareness long after events end </li></ul></ul><ul><ul><li>• Capture valuable personal data in non-intrusive capacities </li></ul></ul><ul><ul><li>• Communicate directly with target audiences </li></ul></ul><ul><ul><li>• Drive consumers online and generate new leads </li></ul></ul><ul><ul><li>• Integrate sweepstakes and special promotions </li></ul></ul><ul><ul><li>• Successfully measure ROI </li></ul></ul>
Measure ROI: PictureU Website Retrieval Activity Reports PictureU Online Tracking tools enable clients to get real time feedback on events. PictureU provides clients with website activity reports and database summaries that successfully determine ROI. Experiential Event Technologies
SmartShots™ Digital Photo Marketing PhotoLocator Card directs attendees online to retrieval location Advantages • Ease of use • Minimal equipment • Scalable • Flexible • Cost efficient • Mobile • Maximum impressions Send brand ambassadors to canvass an event site or create a stationary photo experience, SmartShots™ is a simple and efficient way to attract and engage consumers. Experiential Event Technologies Copyright 2008 PictureU Promotions Patents Pending Unique and memorable, SmartShots™ is a catalyst to engage attendees, collect data and communicate with consumers in a meaningful and relevant dialogue.
Imagination Station™ Photo Green Screen Experiential Event Technologies Advantages • Unique interactive experience • High value proposition • High onsite presence • Option for multiple backgrounds • Ability to integrate variable data • Exceptional data capture tool • Ability to integrate variable data Copyright 2008 PictureU Promotions Patents Pending Unlike other Green Screen services, Imagination Station™ attendees position themselves within the shot in real-time. This interaction motivates consumers to get involved and have fun with the experience. Create a unique interactive onsite experience that truly immerses consumers into the brand.
SmartShots™ Mobile Overlay Experiential Event Technologies Advantages • Leverage your most valuable assets, even when they are not physically available for fan photo ops • Easy to execute • Mobile, not confined to a footprint • Cost efficient, minimal equipment needed onsite Advantages • High consumer retention and value • Great vehicle to capture consumer data, track event metrics and quantify results • Unique, memorable keepsake Often times, the best ideas are the simple ones. PictureU’s newest patent pending product enables us to produce a “green screen like” effect without having to be confined to a designated footprint at an event. This technology is an ideal way to leverage creative assets such as athletes, celebrities and mascots. Provide fans with an opportunity to get their picture taken with their favorite sports figure. A creative technique perfect for leveraging valuable brand assets to enhance the consumer take away, increase retention rates and raise brand awareness.
PhotoPassport™ Innovative, patent-pending technology designed to provide attendee instant gratification onsite while still driving them online post event. Experiential Event Technologies Drive online to pick up full-sized commemorative branded photo 3 1/2” x 7” fully customizable landscape is perfect for credentials, site maps and event schedules. There is also plenty of room for advertising and coupons. Designed to slide easily into a plastic sheath and clip onto a branded lanyard. Prints onsite.
Experiential Event Technologies Touchpoint™ Automated Kiosks Communication platform used for a broad range of applications. Extend footprint and add to brand presence Advantages • Take, print & send pictures • Print coupons • Read bar codes • Capture video testimonials • Scan IDs • Collect data and link to online content Custom, automated kiosks let attendees take control of their own onsite experience. With a streamlined enrollment process and data transfer, they are perfect tool for customer loyalty and reward programs. Reporting mechanisms can also be integrated to monitor participation.
Experiential Event Technologies QuickShots™ Onsite Printing If immediate gratification is important, this service is ideal. Tie your brand to a positive event experience Our processing application, along with portable high-end lab quality printers, enable us to process commemorative Photoframes™ and Green Screen photos in seconds. Built for speed, PictureU’s onsite printing process can handle the high volume traffic of a big event. Provide FREE 4x5, 5x7 or 8x10 lab quality prints
Experiential Event Technologies CatchAll™ Onsite Data Collection Several options to handle any type or quantity of Information needs. Make collecting data simple and efficient with no paper or translation errors. Most importantly, data can be uploaded immediately following the event. • PDA- handheld • Data tablet • Scan drivers’ licenses • Create customized surveys • Read bar codes • Execute instant win games and contests
Experiential Event Technologies Email Blast Keep the connection with consumers alive by Sending customized messages post event. Don’t wait for consumers, engage them with a customized email blast. Attendees can click on gallery links, view videos, click on online content or request additional information. Used mostly in conjunction with CatchAll™ Data Collection or Touchpoint™ Kiosks, email addresses and other pertinent information are collected onsite, triggering an email blast that is sent to the consumer within hours of the event. Fully customizable, compelling HTML graphics can add to branding efforts seamlessly. Increase viral activity Intriguing visuals invite customers to continue their experience with your brand