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Digital marketing overview


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Digital Marketing Overview - Digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing is often referred to as online marketing, internet marketing or web marketing.

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Digital marketing overview

  1. 1. Digital Marketing Institute
  2. 2. Digital Marketing Overview
  3. 3. What is Digital Marketing? Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.
  4. 4. 7 Big Area of Digital Marketing
  5. 5. SEO SMO Content Marketing PPC Affiliate Marketing Email Marketing SEM
  6. 6. Visibility Engagement Targeted traffic Retention Conversion
  7. 7. Some Facts
  8. 8. Digital Marketing Connects You with Consumers. Digital Marketing Generates Higher Conversion Rates. Digital Marketing Saves Your Money. Digital Marketing Enables Real-Time Customer Service. Digital Marketing Connects You with the Mobile Consumer. Digital Marketing Helps Generate Higher Revenues. Digital Marketing Delivers Higher ROI from Your Campaigns. Digital Marketing Keeps You at Par with Competitors. Digital Marketing Can Help You Compete with Large Corporations. Digital Marketing Prepares You for the Internet of Things.
  9. 9. Digital Marketing Vs. Traditional Marketing
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  13. 13. What is Social Media Social media marketing refers to the process of gaining traffic or attention through social media sites.
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  15. 15. Why PPC or SEM
  16. 16. Online Display Advertising
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  18. 18. Email Marketing
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  21. 21. ADDRESS: B-1/1 Janakpuri, Near Janakpuri East Metro Station, Pillar No. 542, New Delhi, Delhi 110058 Call us: 888 222 2261 , 888 222 2231 Email ID: ,