Sandwhich Trends 6 25 07

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Presentation for YUM brands on the value of expanding thier sandwich offerings

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Sandwhich Trends 6 25 07

  1. 1. Sandwich Category Trends and Overview June 25, 2007
  2. 2. Overview of the Sandwich Market Traditional QSR Deli Sandwich Companies
  3. 3. Overview of the Sandwich Market <ul><li>Non-Traditional Deli Sandwich Venues </li></ul>
  4. 4. Overview of the Sandwich Market <ul><li>The sandwich category piled up over $121 billion in 2005 </li></ul><ul><li>The top four chains - Subway, Quiznos, Panera Bread and Arby’s each generated over 1 billion in sales </li></ul><ul><li>In both 2005 and 2006 this category grew over 15% </li></ul>Source- QSR top 50 Report
  5. 5. Overview of the Sandwich Market Successful Sandwich Story
  6. 6. Overview of the Sandwich Market <ul><li>Product line launched in April of 2006 </li></ul><ul><li>Retail price of $3.49 a la carte, $4.99 combo </li></ul><ul><li>Same store sales rose 2.5% in June and 3.6% in July </li></ul><ul><li>20 million sandwiches between April and June </li></ul>Source- Wendy’s press release August 2006

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