Personal Information
Organization / Workplace
Canada Canada
Occupation
Award winning experienced Director of Marketing at Weston Foods
Industry
Advertising / Marketing / PR
About
A passionate, senior marketing manager with incredible drive for results and consumer savvy. A proven track record of successful innovation, garnering consumer insights leading to award winning IMC campaigns and building collaborative teams. History in delivering solid sales results while driving cost efficiency and effectiveness for bottom line growth in order to achieve company targets. Strong background in strategic branding, product development, pricing, PNL management, innovation strategy and execution, consumer insights, brand foundations, IMC strategy and creative development, and fostering collaborative and passionate teams.
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Personal Information
Organization / Workplace
Canada Canada
Occupation
Award winning experienced Director of Marketing at Weston Foods
Industry
Advertising / Marketing / PR
About
A passionate, senior marketing manager with incredible drive for results and consumer savvy. A proven track record of successful innovation, garnering consumer insights leading to award winning IMC campaigns and building collaborative teams. History in delivering solid sales results while driving cost efficiency and effectiveness for bottom line growth in order to achieve company targets. Strong background in strategic branding, product development, pricing, PNL management, innovation strategy and execution, consumer insights, brand foundations, IMC strategy and creative development, and fostering collaborative and passionate teams.