Ufix no2

1,235 views

Published on

Presentation done at Usability Fix No.2
#ufix #uxmtl @bolidea

Published in: Design, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,235
On SlideShare
0
From Embeds
0
Number of Embeds
20
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Ufix no2

  1. 1. Usability Fix No.2 #ufix nicolas gosselin @ nicolasgo on twitter
  2. 2. many ways to evaluate the UX <ul><li>expert evaluation (heuristics) </li></ul><ul><li>cognitive walkthrough </li></ul><ul><li>guidelines checklists </li></ul><ul><li>surveys </li></ul><ul><li>interviews </li></ul><ul><li>A/B tests </li></ul><ul><li>think-aloud protocol </li></ul><ul><li>eye-tracking </li></ul><ul><li>retrospective testing </li></ul>
  3. 3. many ways to evaluate the UX <ul><li>expert evaluation (heuristics) </li></ul><ul><li>cognitive walkthrough </li></ul><ul><li>guidelines checklists </li></ul><ul><li>surveys </li></ul><ul><li>interviews </li></ul><ul><li>A/B tests </li></ul><ul><li>think-aloud protocol </li></ul><ul><li>eye-tracking </li></ul><ul><li>retrospective testing </li></ul>
  4. 4. think-aloud protocol <ul><li>a method used to gather data in usability testing, in product design and development (…) </li></ul><ul><li>a systematic observation under controlled conditions to determine how well people can use the product.. (wikipedia) </li></ul>
  5. 5. think-aloud protocol <ul><li>users verbalize their thoughts, feelings, and opinions about the product when doing tasks </li></ul><ul><li>record what the user says and does (the words used, the objects clicked) </li></ul><ul><li>we are testing the design not users! </li></ul>
  6. 6. step by step 1 2 3 4 observe and record <ul><ul><li>introduce the product </li></ul></ul><ul><ul><li>explain the scenario </li></ul></ul>have an open discussion let the user verbalize thoughts, feelings, and opinions setup context <ul><ul><li>Evaluate satisfaction </li></ul></ul><ul><ul><li>bounce ideas </li></ul></ul>
  7. 7. 5 users ≈ 85% problems found source: www.useit.com
  8. 8. other benefits <ul><li>a better understanding of the user's mental model and interaction with the product </li></ul><ul><li>fresh ideas coming from observations </li></ul>
  9. 9. progress iteratively design build test
  10. 10. rinse and repeat design build test
  11. 11. do it in lo-fi and hi-fi prototype fidelity spectrum
  12. 12. optimize the UX business goals technological constraints users needs
  13. 13. questions ?? 1 2 3 4 observe and record have an open discussion let the user verbalize thoughts, feelings, and opinions setup context
  14. 14. thank you! … and happy usability testing! follow @nicolasgo on twitter for more.. download this presentation http:// www.slideshare.net/nicolasgo/presentations

×