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Semiotic analysis


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Semiotic analysis

  2. 2. The Concept…..<br />REFERENT SIGNIFIER SIGNIFIED<br />The actual thing referred to The physical form of the sign The concept that <br /> (word or image) enters our mind when <br /> we see the signifier <br />
  3. 3. Semiotics works on 2 levels<br />The level of Denotation & the level of Connotation.<br /><ul><li>Denotation – is literally what you see (description)
  4. 4. Connotation – is the derived meaning.</li></ul>Example: Denotation (red rose) Connotation (love)<br />
  5. 5.
  6. 6. Task<br />In Small groups pick a card. Conduct a semiotic analysis on the images, suggesting what connotations can be derived from them and why the producers of the TV Drama might have used them.<br />