Virtual world brands: R to S

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Real world brands in virtual worlds. R to S. A KZero Worldswide presentation

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Virtual world brands: R to S

  1. 1. The definitive guide to brands in virtual worlds
  2. 2. This report is updated every month as new brands and companies go virtual. Some brands with employee-based presences are excluded.
  3. 3. R
  4. 4. Randstad
  5. 5. Virtual job recruitment
  6. 6. Reebok
  7. 7. Customisable shoes Virtual store
  8. 8. Reuters Renault F1
  9. 9. Media events Reuters Infotainment Interaction and fanbase engagment
  10. 10. Reuters Renault Twingo
  11. 11. Media events Reuters Virtual racing Product launch Interaction and fanbase engagment
  12. 12. Reuters
  13. 13. Virtual news bureau Dedicated in-world reporter
  14. 14. Rixos
  15. 15. Recreation of real Virtual news bureau world venue for global marketing
  16. 16. S
  17. 17. Sapphire Technologies
  18. 18. Donations Virtual recruitment
  19. 19. Save the Children
  20. 20. Donations Integrated marketing
  21. 21. Saxo Bank
  22. 22. Virtual financial services NPD
  23. 23. Sky News
  24. 24. Sky News Virtual news room
  25. 25. Sony BMG
  26. 26. Community building Artists platform
  27. 27. Sony in Gaia
  28. 28. STA Travel
  29. 29. World travel guides Cultural events Free virtual accomodation Themed areas
  30. 30. Starfruit
  31. 31. World travel guides Cultural events Virtual to real world Themed areas sales channel
  32. 32. Starwood Hotels and Aloft
  33. 33. A real-world virtual hotel Market research for new hotel brand Concept testing and user feedback
  34. 34. Sun Microsystems
  35. 35. Product platform NPD Future sales channel
  36. 36. Suruga Bank
  37. 37. Product education
  38. 38. Sunbelt Software
  39. 39. Virtual security products
  40. 40. The Sundance Channel
  41. 41. Entertainment destination
  42. 42. Swedish Embassy
  43. 43. Culture destination Events
  44. 44. T

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