West Mids Police June 2010 presentation


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Talking to West Mids Police about hyperlocal websites and community engagement

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West Mids Police June 2010 presentation

  1. 1. <ul><li>William Perrin TAL </li></ul>Talk About Local Empowering communities with simple websites Giving people simple skills to create effective community websites. William Perrin Nicky Getgood Mike Rawlins Talk About Local Ltd http://talkaboutlocal.org
  2. 2. www.digbeth.org <ul><li>Website created in May 2008. Usually updated daily. Four contributors. Average of 150 unique views per day. </li></ul>
  3. 3. Local arts and events
  4. 4. Local character <ul><li>Mr Ralph </li></ul>
  5. 5. Community life
  6. 6. Custard Factory shooting - featured in local and national press <ul><li>Appeals for information and reassurances it was a one-off could have been published on Digbeth is Good. </li></ul>
  7. 7. Kingscrossenvironment.com on press release/appeals email circular list - releases published largely unedited onto website
  8. 8. RSS Reader - subscribed to Google searches of all online content tagged ‘Digbeth’, including YouTube videos. <ul><li>Don’t forget to tag your output by location - area name and postcode! </li></ul>
  9. 9. PCTV Graffiti video filmed in the Custard Factory , Digbeth <ul><li>Tagged by subject matter rather than location, but location of importance here - graffiti rife in Digbeth. </li></ul>
  10. 10. Before Digbeth is Good posting: 3,144 views
  11. 11. After Digbeth is Good posting: 3,218 views. <ul><li>Video made in October 2008 got 74 views in 24 hours - would this have happened otherwise?? </li></ul>
  12. 12. pitsnpots.co.uk community website for Stoke-on-Trent <ul><li>pitsnpots had 88,000 views of their YouTube EDL Rally videos, Official Staffordshire Police videos have had less than 4000 views. Pitsnpots were the second most watched News Channel on YouTube for 2 days after the EDL rally, only beaten by ITN. </li></ul>
  13. 13. Newcastlerocks.org introduces local PSNI team to neighbourhood.
  14. 14. Meet The Nechells Neighbourhood Team on 26th July <ul><li>Simple video interview for Digbeth is Good to introduce team to those who can’t physically go. </li></ul>
  15. 15. Could neighbourhood police publish or contribute to a community website themselves? <ul><li>UK online centre in Bridgwater, Somerset training PCSO to publish a local website whilst he mans supermarket ‘police pod’ in the heart of the community. </li></ul>
  16. 16. Hyperlocal websites are a way in which the police can have a discussion with the community. <ul><li>tamwortblog.co.uk accompanied police on Operation Nemeses drugs raid to help raise local awareness. </li></ul>
  17. 17. Map of hyperlocal websites at openlylocal.com <ul><li>Cluster in the Birmingham region. </li></ul>
  18. 18. We can help you engage with your community. If it doesn’t have a website, we can help with that too! Drop us a line: [email_address] <ul><li>http://talkaboutlocal.org </li></ul>