How to makemoney on mobile
4 Steps
Mobile is just like the real world   Advert   Decision       Payment                 not        Advert         Payment
An Idea
Win an iPad2
Advertising
Get an audience  Ad networks like AdMob, AdModa, Adfonic  Highly targeted campaigns  £20-£40 per 1,000 people
In appbanner ad
Mobile webbanner ad
Textlink ad
Win an iPad2   Text link displayed 987,336 times   1,800 click in 24hrs (1.82% CTR)   2p/click = £36 spent   UK, mobil...
Creating Users
The ‘Sign up now!’ barrier            Tedious, boring & difficult            Big drop in visits to sign ups            ...
Single Click Signup   Impulse Signup
 Number passed from operator Alias used to protect from spam Username texted to login with 10 marketing messages From...
Win an iPad2  35% sign up rate – 630 people  Incentivized signup   60%-80%
Making Money
All UK               mobiles90% people complete50% increase on Paypal
Charge between            Auto charge every  50p and £30              day, week, monthPayment taken from phone      You ge...
What will be paid?    75%      Including VAT                           - or -   70%                                    VAT...
Win an iPad2  £100 in 24 hours  £3,000 per month + iPad2 cost
Keep in touch         Chris Newell     www.ImpulsePay.com     Chris@ImpulsePay.com        0207 099 2450           @cn_uk
Roashow Europe ImpulsePay - Chris Newell
Roashow Europe ImpulsePay - Chris Newell
Roashow Europe ImpulsePay - Chris Newell
Roashow Europe ImpulsePay - Chris Newell
Roashow Europe ImpulsePay - Chris Newell
Roashow Europe ImpulsePay - Chris Newell
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Roashow Europe ImpulsePay - Chris Newell

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Roashow Europe ImpulsePay - Chris Newell

  1. 1. How to makemoney on mobile
  2. 2. 4 Steps
  3. 3. Mobile is just like the real world Advert Decision Payment not Advert Payment
  4. 4. An Idea
  5. 5. Win an iPad2
  6. 6. Advertising
  7. 7. Get an audience  Ad networks like AdMob, AdModa, Adfonic  Highly targeted campaigns  £20-£40 per 1,000 people
  8. 8. In appbanner ad
  9. 9. Mobile webbanner ad
  10. 10. Textlink ad
  11. 11. Win an iPad2  Text link displayed 987,336 times  1,800 click in 24hrs (1.82% CTR)  2p/click = £36 spent  UK, mobile data traffic only
  12. 12. Creating Users
  13. 13. The ‘Sign up now!’ barrier  Tedious, boring & difficult  Big drop in visits to sign ups  People don’t like forms
  14. 14. Single Click Signup Impulse Signup
  15. 15.  Number passed from operator Alias used to protect from spam Username texted to login with 10 marketing messages From 45p
  16. 16. Win an iPad2  35% sign up rate – 630 people  Incentivized signup 60%-80%
  17. 17. Making Money
  18. 18. All UK mobiles90% people complete50% increase on Paypal
  19. 19. Charge between Auto charge every 50p and £30 day, week, monthPayment taken from phone You get paid after bill or PAYG credit 45 days
  20. 20. What will be paid? 75% Including VAT - or - 70% VAT ExemptNo setup or monthly fees
  21. 21. Win an iPad2  £100 in 24 hours  £3,000 per month + iPad2 cost
  22. 22. Keep in touch Chris Newell www.ImpulsePay.com Chris@ImpulsePay.com 0207 099 2450 @cn_uk

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