M2 roadshow europe joe barrett qualcomm

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M2 roadshow europe joe barrett qualcomm

  1. 1. How Mobile is Changing our Lives Joe Barrett 1
  2. 2. WIRELESS SUBSCRIBERS Source: Wireless Intelligence, July 2010 2
  3. 3. 3G SUBSCRIPTIONS NOW Source: Wireless Intelligence, July 2010 3
  4. 4. 3G SUBSCRIPTIONS BY 2014 Source: Wireless Intelligence, July 2010 4
  5. 5. 3G SUBSCRIBERS WILL OUTNUMBER GSM ~70% OF SUBSCRIBERS WILL BE 3G Source: Wireless Intelligence, July 2010 5
  6. 6. Year on Year 3G Smartphone Growth Mobile Internet Users Engagement Year on Year Growth +763 +94% Apple Android % HSPA +89% Subs !"#$% Android Data +65% Plans +79% Apple +50% 3G +27% Subs Symbian Symbian +17% -8% Non 3G Subs Source: mMetrics, Wireless Intelligence, Gfk
  7. 7. DRIVING DEVICE CHOICE AND GROWTH INTEGRATION MULTIMEDIA PROCESSING MULTIMODE FOOTPRINT LOW-COST 3G SUPPORT FOR 1.5GHz HANDSETS FOR MULTIPLE POPULAR MOBILE EMERGING MARKETS OPERATING SYSTEMS PROCESSORS 7
  8. 8. INTEGRATION IS KEY TO DRIVING ADVANCED FUNCTIONALITY WWAN CPU MULTIMEDIA GPU GPS 8
  9. 9. OPTIMIZATION LEADS TO ENHANCED USER EXPERIENCE LONGER BETTER VIDEO FASTER WEB BATERY LIFE PERFORMANCE BROWSING RICHER 3D NEW SMARTER GRAPHICS CAPABILITIES CONNECTIVITY 9
  10. 10. ECG, SMART BANDAGES BLOOD PRESSURE, PULSE, GLUCOMETER SMART PILLS OR INTERNAL SENSORS PEDOMETER 10
  11. 11. REAL WORLD VIEW LIVE CAMERA VIEW VIRTUAL CONTENT VISION-BASED AR RECOGNIZES OBJECTS IN FIELD OF VIEW AND ALIGNS GRAPHICS TIGHTLY TO TARGET OBJECTS VISION-BASED AUGMENTED REALITY EXPERIENCE ENABLES A MORE IMMERSIVE AND INTERACTIVE EXPERIENCE 11
  12. 12. QUALCOMM AUGMENTED REALITY PLATFORM Android SDK launching Fall 2010 Freely available Developer Challenge with up to $200K in total prizes For more information: developer.qualcomm.com/ar 14
  13. 13. REMOTE CONTROL FOR YOUR LIFE 15
  14. 14. Joe Barrett jbarrett@qualcomm.com 16

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