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FRIENDING 
the class of 
2020
WHO IS IN 
THE 
ROOM?
nick jensen
nebraska
nebraska
nebraska
nebraska
nebraska
new york city
new york city
new york city
new york city
new york city
new york city
@hashtagnick
FRIENDING 
the class of 
2020
A GOOD HOCKEY PLAYER 
PLAYS WHERE THE PUCK IS. 
A GREAT HOCKEY PLAYER 
PLAYS WHERE THE PUCK IS 
GOING TO BE. 
“ 
”
Teens 
Multitask 
Constantly
Teens tackle 
6-7 tasks 
Simultaneously
Middle Schoolers 
stayed on task 
for only 3 minutes
for only 3 minutes 
#brevity
Generation 
mobile
SDOFIJEOFISDFASOIEA 
SDFJSDOFINSODIFNSOD 
FNSODFNSODIFJSOIDFJ 
ASDFNASLDKFNLSDFJO 
SDIFJOSDFNWEFNAOW 
EIFHOSFSSDFOISDUFPO ...
TEENS LIKE TEXTING
Email is dead.
65% of grade schoolers 
will probably do work... 
not yet invented.
Texting... FTW
FOMO
Teens document their 
EXPERIENCES
I share 
Therefore 
I am
Seen
Seen 
Watching
Seen Watching
WHERE THE 
PUCK IS GOING 
TO BE. 
“ 
”
NYU OFFICE OF 
INTERACTIVE 
MEDIA
social media 
global editor 
storyteller
in 140 characters or fewer, 
why are you perfect for this role?
in 140 characters or fewer, 
why are you perfect for this role? 
Caves paper virtual. 
I already spend hours online, 
I'd ...
what’s missing in the telling of the 
NYU story. How would you fix it?
what’s missing in the telling of the 
NYU story. How would you fix it? 
what role does social media play 
in community at ...
what’s missing in the telling of the 
NYU story. How would you fix it? 
what role does social media play 
in community at ...
OUR CULTURE CODE 
WE ARE 
HASHTAGNYU 
THIS IS OUR 
CULTURE CODE
Our 
culture 
is Our 
secret sauce
ATTENTION TO DETAIL
ATTENTION TO DETAIL
SET STANDARDS
hashtagnyu 
on facebook, twitter, tumblr, 
foursquare, instagram, pinterest, 
spotify, and google+
N 
a 
SHRINK. 
BUILD. 
D 
SHARE.
SHRINKing the 
psychological size of your university
Hanna Armour 
whoever decided to give JSex control of the 
hashtagNYU instagram account should be running 
our school. bes...
BUIcLomDmIuNnitGy
SHAyoRurI sNtoGry
it’s just too far.
alumni pride
shared experiences
shared experiences
shared experiences
shared experiences
shared experiences
shared experiences
shared experiences
shared experiences
crowdsourcing
don’t reinvent the wheel
better communications
communicating 
with 
faculty & staff
Hello, 
It is my pleasure to present to you the top ten NEW and/ 
or EXPANDED initiatives we are launching for students 
t...
engyoaurg steudents
pick your 
platforms 
wisely
are we listening?
SOCIAL IS 
A TWO-WAY STREET
SOCIAL IS 
A TWO-WAY STREET 
OR MORE LIKE 
A TRAFFIC CIRCLE
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE GOOD
ENGAGE 
WITH 
THE BAD
ENGAGE 
WITH 
THE BAD
ENGAGE 
WITH 
THE BAD
ENGAGE 
WITH 
THE BAD
ENGAGE 
WITH 
THE BAD
ENGAGE 
WITH 
THE BAD
ENGAGE 
WITH 
THE BAD
COMPLAINTS
COMPLAINTS
COMPLAINTS
COMPLAINTS
COMPLAINTS
AVOID 
THE 
UGLY
Be 
Real
Be 
Smart
Be 
Nice
Engagement 
IT’S NOT ROCKET SCIENCE
Engagement 
IT’S NOT ROCKET SCIENCE
WE CRAVE 
HUMAN INTERACTION
WE CRAVE 
HUMAN INTERACTION 
RETURN THE 
HIGH-FIVE
RETURN THE HIGH-FIVE
RETURN THE HIGH-FIVE
RETURN THE HIGH-FIVE
ATTEMPT TO SOLVE PROBLEMS
ATTEMPT TO SOLVE PROBLEMS
ATTEMPT TO SOLVE PROBLEMS
ATTEMPT TO SOLVE PROBLEMS
nick.jensen@nyu.edu 
@HashtagNYU @nickj47
THANK YOU nick.jensen@nyu.edu 
@HashtagNYU @nickj47
Friending the Class of 2020
Friending the Class of 2020
Friending the Class of 2020
Friending the Class of 2020
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Friending the Class of 2020
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Friending the Class of 2020
Friending the Class of 2020
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Friending the Class of 2020
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Friending the Class of 2020

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Presentation from Nick Jensen to Seven Sisters Conference on December 2, 2014.

Published in: Education
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Friending the Class of 2020

  1. 1. FRIENDING the class of 2020
  2. 2. WHO IS IN THE ROOM?
  3. 3. nick jensen
  4. 4. nebraska
  5. 5. nebraska
  6. 6. nebraska
  7. 7. nebraska
  8. 8. nebraska
  9. 9. new york city
  10. 10. new york city
  11. 11. new york city
  12. 12. new york city
  13. 13. new york city
  14. 14. new york city
  15. 15. @hashtagnick
  16. 16. FRIENDING the class of 2020
  17. 17. A GOOD HOCKEY PLAYER PLAYS WHERE THE PUCK IS. A GREAT HOCKEY PLAYER PLAYS WHERE THE PUCK IS GOING TO BE. “ ”
  18. 18. Teens Multitask Constantly
  19. 19. Teens tackle 6-7 tasks Simultaneously
  20. 20. Middle Schoolers stayed on task for only 3 minutes
  21. 21. for only 3 minutes #brevity
  22. 22. Generation mobile
  23. 23. SDOFIJEOFISDFASOIEA SDFJSDOFINSODIFNSOD FNSODFNSODIFJSOIDFJ ASDFNASLDKFNLSDFJO SDIFJOSDFNWEFNAOW EIFHOSFSSDFOISDUFPO IUSDFOIASDFPOIASJDF
  24. 24. TEENS LIKE TEXTING
  25. 25. Email is dead.
  26. 26. 65% of grade schoolers will probably do work... not yet invented.
  27. 27. Texting... FTW
  28. 28. FOMO
  29. 29. Teens document their EXPERIENCES
  30. 30. I share Therefore I am
  31. 31. Seen
  32. 32. Seen Watching
  33. 33. Seen Watching
  34. 34. WHERE THE PUCK IS GOING TO BE. “ ”
  35. 35. NYU OFFICE OF INTERACTIVE MEDIA
  36. 36. social media global editor storyteller
  37. 37. in 140 characters or fewer, why are you perfect for this role?
  38. 38. in 140 characters or fewer, why are you perfect for this role? Caves paper virtual. I already spend hours online, I'd love to also show off my NYU pride & revolutionize how people 'do' college.
  39. 39. what’s missing in the telling of the NYU story. How would you fix it?
  40. 40. what’s missing in the telling of the NYU story. How would you fix it? what role does social media play in community at nyu?
  41. 41. what’s missing in the telling of the NYU story. How would you fix it? what role does social media play in community at nyu? what are 5 things you would change regarding social media at nyu?
  42. 42. OUR CULTURE CODE WE ARE HASHTAGNYU THIS IS OUR CULTURE CODE
  43. 43. Our culture is Our secret sauce
  44. 44. ATTENTION TO DETAIL
  45. 45. ATTENTION TO DETAIL
  46. 46. SET STANDARDS
  47. 47. hashtagnyu on facebook, twitter, tumblr, foursquare, instagram, pinterest, spotify, and google+
  48. 48. N a SHRINK. BUILD. D SHARE.
  49. 49. SHRINKing the psychological size of your university
  50. 50. Hanna Armour whoever decided to give JSex control of the hashtagNYU instagram account should be running our school. best instagrams ever. #Legs #LegsIsSoCute #JSexLovesLegs 7 minutes ago near New York
  51. 51. BUIcLomDmIuNnitGy
  52. 52. SHAyoRurI sNtoGry
  53. 53. it’s just too far.
  54. 54. alumni pride
  55. 55. shared experiences
  56. 56. shared experiences
  57. 57. shared experiences
  58. 58. shared experiences
  59. 59. shared experiences
  60. 60. shared experiences
  61. 61. shared experiences
  62. 62. shared experiences
  63. 63. crowdsourcing
  64. 64. don’t reinvent the wheel
  65. 65. better communications
  66. 66. communicating with faculty & staff
  67. 67. Hello, It is my pleasure to present to you the top ten NEW and/ or EXPANDED initiatives we are launching for students this fall. Best of luck with school opening and thank you for your continuing support of Student Affairs. One Word, One World Freshmen and undergraduate transfers were given the opportunity to submit a brief video or photo expressing one word that best exemplifies them. We received submissions from 37 countries, every school, and every freshman site around the globe (New York, Abu Dhabi, Shanghai, London, Paris, and Florence). The finalists were played at the President's Welcome yesterday; this three minute video will rock your world: One Word, One World (and many Student Affairs programs) were organized and promoted using social media such as Facebook, Twitter, and Tumblr. The initiative was managed by "hashtagNYU", a new presence in Student Affairs that seeks to build digital community and connect with students in new, thoughtful ways utilizing social media. Museum Gateway All NYU students can now visit some of the city's finest museums and cultural institutions for FREE by showing their student NYUCard at participating institutions. Faculty members, club advisers, and student leaders who wish to plan visits for groups of 15 or more should contact our office in advance. Three of our museum partners are
  68. 68. engyoaurg steudents
  69. 69. pick your platforms wisely
  70. 70. are we listening?
  71. 71. SOCIAL IS A TWO-WAY STREET
  72. 72. SOCIAL IS A TWO-WAY STREET OR MORE LIKE A TRAFFIC CIRCLE
  73. 73. ENGAGE WITH THE GOOD
  74. 74. ENGAGE WITH THE GOOD
  75. 75. ENGAGE WITH THE GOOD
  76. 76. ENGAGE WITH THE GOOD
  77. 77. ENGAGE WITH THE GOOD
  78. 78. ENGAGE WITH THE GOOD
  79. 79. ENGAGE WITH THE GOOD
  80. 80. ENGAGE WITH THE GOOD
  81. 81. ENGAGE WITH THE GOOD
  82. 82. ENGAGE WITH THE GOOD
  83. 83. ENGAGE WITH THE GOOD
  84. 84. ENGAGE WITH THE GOOD
  85. 85. ENGAGE WITH THE GOOD
  86. 86. ENGAGE WITH THE BAD
  87. 87. ENGAGE WITH THE BAD
  88. 88. ENGAGE WITH THE BAD
  89. 89. ENGAGE WITH THE BAD
  90. 90. ENGAGE WITH THE BAD
  91. 91. ENGAGE WITH THE BAD
  92. 92. ENGAGE WITH THE BAD
  93. 93. COMPLAINTS
  94. 94. COMPLAINTS
  95. 95. COMPLAINTS
  96. 96. COMPLAINTS
  97. 97. COMPLAINTS
  98. 98. AVOID THE UGLY
  99. 99. Be Real
  100. 100. Be Smart
  101. 101. Be Nice
  102. 102. Engagement IT’S NOT ROCKET SCIENCE
  103. 103. Engagement IT’S NOT ROCKET SCIENCE
  104. 104. WE CRAVE HUMAN INTERACTION
  105. 105. WE CRAVE HUMAN INTERACTION RETURN THE HIGH-FIVE
  106. 106. RETURN THE HIGH-FIVE
  107. 107. RETURN THE HIGH-FIVE
  108. 108. RETURN THE HIGH-FIVE
  109. 109. ATTEMPT TO SOLVE PROBLEMS
  110. 110. ATTEMPT TO SOLVE PROBLEMS
  111. 111. ATTEMPT TO SOLVE PROBLEMS
  112. 112. ATTEMPT TO SOLVE PROBLEMS
  113. 113. nick.jensen@nyu.edu @HashtagNYU @nickj47
  114. 114. THANK YOU nick.jensen@nyu.edu @HashtagNYU @nickj47

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