20 LinkedIn Tips in 20 Minutes - IABC St. Louis 2012 Social Media Seminar

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In this presentation, Nick Gilham, the founder of A Branded You gave the attendees of the IABC St. Louis 2012 Social Media Seminar tips on utilizing LinkedIn effectively.

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20 LinkedIn Tips in 20 Minutes - IABC St. Louis 2012 Social Media Seminar

  1. 1. Nick GilhamPersonal Branding & Social MediaConsultant10 Years of experience in InformationTechnologyMBA from Washington University
  2. 2. • What have you accomplished?• What job roles make you happy?• What do you want to do next in your career?
  3. 3. • List out your skills• Organize them into general themes• Write your LinkedIn profile with these skills & themes in mind
  4. 4. • Who is your ideal profile viewer? – Are you looking for a new employer, customers or networking connections? – Write with him or her in mind
  5. 5. • Online resume / profile• Corporate espionage tool• Job board• Questions / Answers site• Forums to discuss professional topics
  6. 6. • Who will you connect with? – Coworkers? – Personal friends? – Networking contacts you met once? – Fellow college alumni? – Someone you’ve never met?
  7. 7. • Every time you update your profile, it shows up in your connections’ feeds• This is an opportunity to stay top of mind
  8. 8. • Using LinkedIn regularly allows you comment on others activity• Stay up-to-date• Keep in front of your network

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