The Impact Of Web 2.O On Location Based Services Chengdu China Soft09


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The Impact Of Web 2.O On Location Based Services Chengdu China Soft09

  1. 1. The impact of Web 2.0 on Location Based Services Chengdu, ECISS 09 [email_address]
  2. 2. "I think there is a world market for maybe five computers." Thomas Watson, chairman of IBM, 1943 “ Computers are useless. They can only give you answers.” Pablo Picasso (1881 - 1973)
  3. 3. Web 2.0 is here. But is it FOR REAL ? From web1.0 to WEB2.0 LIFE 2.0 L ocation B ased S ervices What’s NEXT ?
  4. 6. Registered users 175 M 856 M
  5. 7. Revenues 2008 350 M$ 1B$
  6. 8. The World most lucrative social network?
  7. 10. WEB 2.0 Qzone (Blog) Movie Music Email Info (Finance, news …) WAP Browser Game Chat Room
  8. 12. Life 2.0
  9. 13. Life 2.0
  10. 14. Location Based Services <ul><li>WIRELESS &quot;mobile content&quot; services that provide location-specific information to MOBILE users </li></ul><ul><ul><li>Location : what is at, where am I, how do I get to? </li></ul></ul><ul><ul><li>Temporality : what has changed since? </li></ul></ul><ul><ul><li>Proximity : what assets are located within x km of…? </li></ul></ul><ul><ul><li>Query : where is something found…? </li></ul></ul><ul><ul><li>Modeling : what if….? </li></ul></ul>
  11. 15. What WEB 2.0 Changed … <ul><li>Creation and Distribution of Information </li></ul><ul><li>Shared Geographic Data Sources </li></ul><ul><li>Collaborative Intelligence </li></ul><ul><li>Niche Markets </li></ul><ul><li>Standards & Interoperability </li></ul><ul><li>Continuous Improvement </li></ul>Flickr & OpenStreetMap
  12. 16. A Selection of Location Based Services
  13. 17. DialPlus changes the definition of a phone call
  14. 18. Rough Guides: Your essential travel companion <ul><li>Information in English on over 200 cities in 33 European countries </li></ul><ul><li>Maps for every single point of interest (POI) - over 15,000 across Europe </li></ul>
  15. 19. Kinjo: Location-based voice services <ul><li>Automated location finding </li></ul><ul><li>It works with GPS (outdoors) and Wi-Fi (indoors) </li></ul>
  16. 20. <ul><li>Mapping real-time weather using Google Chrome and Twitter </li></ul>
  17. 21. 3.3 Billion Mobile phones for half the planet .
  18. 22. <ul><li>Location based services proliferation </li></ul><ul><li>Increased availability of web services (push/pull) and visualization technologies </li></ul><ul><li>New technology: cameras with geotag capacity </li></ul><ul><ul><li>Video display rather than static imagery </li></ul></ul><ul><li>Greater empowerment of users to add & integrate location information </li></ul>Future trends in web mapping Source:
  19. 23. Navigation & Location Europe 2009 June 10th-11th 2009, Amsterdam CRITICAL ISSUES EXPLORED      The mobile opportunity, the new role of the operator, local search and LBS How live and connected services will directly influence your business The Automotive OEM wish list – including’ eco navigation’ and traffic Exclusive insights into the future of location enabled content Understanding how to build, manage and monetise communities The new international growth regions China, East Europe and Russia The latest tactics to drive down costs in navigation 2009’s development with live and intelligent traffic services