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Digital Transformation - Predict Conference Dublin 6 oct 2016

A 15 minute case study of how an Irish business transformed using predictive modelling to create a unique value proposition and win market share.

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Digital Transformation - Predict Conference Dublin 6 oct 2016

  1. 1. Niall McKeown @niallmckeown
 © 2016 all rights reserved Ion Technologies LTD Predict Conference 4th October 2016
  2. 2. Disruptive Innovation
  3. 3. DISRUPTIVE INNOVATION MODEL
  4. 4. DISRUPTIVE INNOVATION MODEL Xerox Canon Sustaining Innovation Disruptive Innovation
  5. 5. Possible Theft Here
  6. 6. STRATEGY & CULTURE + Customer 
 Volume How Customer Perceives 
 Your Business Lens Lock [ UK/Toursim] 5 6 Where are we now? Where can we go? IONOLOGY STRATEGY QUADRANT
  7. 7. STRATEGY & CULTURE + GROWTH PROFILES 0 25 50 75 100 T1 T2 T3 T4 T5 T6 Advocacy Attention Authority Prime Time Growth
  8. 8. Niall McKeown @niallmckeown
 © 2016 all rights reserved Ion Technologies LTD Predict Conference 4th October 2016

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