Turning Emails into Customers
The 2009 Guide to Easy Email Marketing
“Turning Emails into Customers” is a great resource for anyone looking to grow their business with email. It covers all
the basics that a beginner needs to know to be successful, including legal requirements, frequency and email metrics.
It’s also a great read for experienced email marketers looking to take their efforts to the next level, thanks to the real-
world case studies, overview of developing a strategy and tips on testing.”