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Marketing Techniques for Commercial Real Estate Leasing


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When it comes to promoting a commercial or industrial property for lease, the marketing systems and tools that you adopt today should be optimized and well planned for every promotion.

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Marketing Techniques for Commercial Real Estate Leasing

  1. 1. Marketing Techniques for Commercial Real Estate Leasing
  2. 2. • When you really plan the marketing for each and every property then you will reach your target tenants more effectively. Great marketing brings you better enquiry. The success of every leasing agent is built around enquiry and the people that you know. • Today the best marketing methods used to lease a property are the technology-based ones. The use of smart phones and the tablet computers are taking over the property industry and the way we market property
  3. 3. • It is simple and cost effective to have an app developed for your agency property marketing. The app can be downloadable for smart phones and tablet devices. You can promote the app from your website and online app stores. • Get some web domain names that reflect your location and property specialty, and then have your web designer point those domain names to your website. It will help lift your identity in the search engines as the local leasing agent.
  4. 4. • SMS contact to business leaders with leasing enquiry or new listings is quite effective. You simply need the mobile phone numbers and the approval to send the messages. • Email dispatch of listings to your business database should be occurring at least twice a month. Add to the email some commentary on the local property market and any new developments that may be of interest to the business leaders.