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Cloud Computing 2010 - EMC - Bruno Melandri

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Intervento al Forum ValueIT dedicato al Cloud Computing organizzato a Milano il 1 luglio 2010 da Nextvalue.

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Cloud Computing 2010 - EMC - Bruno Melandri

  1. 1. EMC’s cloud computing An year later in the journey
  2. 2. EMC Supports the Shift to Cloud Inside, Outside, and Across Organizations <ul><li>Cloud is a model for enabling convenient, on-demand network access to a shared pool of configurable computing resources (e.g. networks, servers, storage, applications) that can be rapidly provisioned and released with minimal management effort or service provider interaction </li></ul>Composition of two or more clouds, private and/or public Example: YourCompany (imagery company) EMC VCE, Atmos Infrastructure made available to general public or many industry groups/customers Example: AT&T synaptic EMC VCE, Atmos Infrastructure deployed and operated exclusively for an organization or enterprise Example: NASA Nebula Cloud EMC VCE, Atmos Source: *National Institute of Standards and Technology, V15 Oct 2009 Public Cloud Private Cloud Hybrid Cloud
  3. 3. Cloud: When and why <ul><li>IT Infrastructure </li></ul><ul><ul><li>Complex </li></ul></ul><ul><ul><li>Inefficient </li></ul></ul><ul><ul><li>Inflexible </li></ul></ul><ul><li>IT budget </li></ul><ul><ul><li>70% Maintenance </li></ul></ul>Source: Gartner (August 2009) Virtualization Cloud 42% Infrastructure Maintenance 30% Application Maintenance 23% Application Investment 5% Infrastructure Investment Centralized Client / Server Internet Network convergence
  4. 4. Cloud Makes IT Faster, Easier, and Cheaper to Consume for You and Your Customers <ul><li>Traditional IT process </li></ul><ul><li>Size the data (weeks) </li></ul><ul><li>Get budget approval and infrastructure acquired (months) </li></ul><ul><li>Get IT to design/approve the architecture (weeks) </li></ul><ul><li>Get IT groups (DC, systems, storage, networks) to install and configure hardware (weeks) </li></ul><ul><li>Get IT security to open access (weeks) </li></ul><ul><li>Get IT groups (systems, storage, DBA) to install and configure software (weeks) </li></ul><ul><li>Build/customize application </li></ul><ul><li>Test application </li></ul><ul><li>Release application </li></ul><ul><li>The Promise of Public Cloud </li></ul><ul><li>Faster and easier: instant access to resources through an API </li></ul><ul><li>More flexible: scale elastically to meet demand, over the internet </li></ul><ul><li>Cheaper: pay only for what you use. No capital investment </li></ul><ul><li>Time to market: half the time or less </li></ul>*start here instead <ul><li>The Promise of Private/Federated Cloud </li></ul><ul><li>Standardized infrastructure: server, storage, network, virtual machines, templates & pools, …. </li></ul><ul><li>Standardized processes: scalability, availability, protection, security </li></ul><ul><li>Policy-driven: manage outcomes, not elements </li></ul><ul><li>Chargeback for usage: run IT as a business </li></ul><ul><li>Fluid and elastic: lower cost, better reliability </li></ul>
  5. 5. EMC IT at a Glance
  6. 6. http://itblog.emc.com/ EMC IT Cloud model
  7. 7. EMC IT Key programs
  8. 8. Attributes of Today’s Data Centers Trust Control Reliability Security Multiple Incompatible Architectures
  9. 9. Attributes of Cloud Computing Dynamic Cost-Efficient On-Demand Control Security Flexible Reliability Trust Multiple Incompatible Architectures Homogeneous x86 Architecture
  10. 10. The Best of Both Worlds Dynamic Cost-Efficient On-Demand Flexible Dynamic Cost-Efficient On-Demand Trust Control Reliability Security Flexible Customers Private Cloud Service Providers Public Cloud Compute Storage Network vSphere = Cloud OS
  11. 11. Global Application Deployment . . . vSphere = Cloud OS Information Security Federation (vMotion + VPLEX) Delivering Unprecedented Levels of Business Continuity Virtual Applications Private Cloud Public Cloud
  12. 12. 21st Century IT Infrastructure Private Cloud Infrastructure Flex & Remediate Control Infrastructure Administrators Enabling Infrastructure-as-a-Service <ul><li>Set policy </li></ul><ul><li>Manage capacity </li></ul><ul><li>Maximize efficiency </li></ul><ul><li>Maximize reliability </li></ul>Compute Clouds Storage Clouds Universal Access & Internetworking SaaS Clouds Application Stacks: Test, Dev, Production Operations Assuring the Private Cloud <ul><li>Triage problems </li></ul><ul><li>Flex & remediate </li></ul><ul><li>Minimize impact </li></ul><ul><li>Maximize continuity </li></ul>Telemetry <ul><li>Scalability & Reliability </li></ul><ul><li>Multi-Tenancy & Security </li></ul><ul><li>Value-added Management Services </li></ul>Service Provider Perspective
  13. 13. The Journey to The Private Cloud Simplifying the environments where information lives Visibility Context Control Root Cause Business Continuity Performance … Business Impact For the Enterprise and the Service Provider Decision Support Dashboards & Metrics Compliance Reporting Private Cloud Maturity IT Production: From Physical to Virtual (CapEx) Cross-domain dependency mapping, element management, root-cause & impact analysis, data protection analysis, federation of mgmt information & workflow Business Production: From Virtual to IaaS (OpEx) Policy-based infrastructure automation, business continuity, performance management for shared infrastructure , virtual-to-IaaS migration IT as a Service: From IaaS to Private Cloud (Agility) Capacity planning across internal and external clouds, policy-based placement of workloads, virtual-to-cloud and cloud-to-cloud migration For Infrastructure Administrators Enabling Infrastructure-as-a-Service For Operations Assuring the Private Cloud Automation Network | Storage | Compute | Vblock Awareness w/ Operating Environment Partners Analytics Advice Discovery & Classification Configuration Compliance Capacity Protection & Recovery Migration Optimization Activation Service Mgmt & OSS Systems GRC Systems Security Management Systems
  14. 14. Virtual Datacenter Evolution of the Stack <ul><li>Lower IT Costs </li></ul><ul><ul><li>Better Utilization </li></ul></ul><ul><ul><li>Less Complexity </li></ul></ul>CPU Pool Storage Pool Storage Pool Oracle CRM SAP ERP File/Print Exchange Virtualization Virtualization Virtualization Virtualization Virtual Infrastructure
  15. 15. Standardize Infrastructure <ul><li>Certified configurations </li></ul><ul><li>Vblock – Small, medium and large </li></ul><ul><li>Standard target platform for ISVs </li></ul>VBlock0 VBlock1 VBlock2 UIM Platinum Gold Silver Bronze Copper VMware vCenter & Redwood Availability Security Performance Cost $ 99.99% High .2 ms $500K
  16. 16. Fluid and elastic, but automated Server and Storage Federation <ul><li>VPLEX Metro </li></ul><ul><li>VMware VMotion over distance </li></ul><ul><li>Microsoft SQL, SharePoint, SAP, Oracle </li></ul><ul><li>Symmetrix VMAX and CLARiiON CX4 to Vblock Type 1 </li></ul><ul><li>Nondisruptive migrations and relocations to 100 km </li></ul>Migrate and relocate VMs, applications, and data with support for VMotion over distance Transparently share and balance resources between data centers ESX Cluster A ESX Cluster B Share, access, and relocate data between sites over distance Synchronous Access Anywhere http://www.youtube.com/watch?v=fKKhrI7A7Og
  17. 17. November 2008 The Introduction of EMC Atmos <ul><li>EMC Atmos </li></ul><ul><ul><li>Petabyte scale </li></ul></ul><ul><ul><li>Geographically/globally distributed </li></ul></ul><ul><ul><li>Policy-based service level management </li></ul></ul><ul><ul><li>Operational efficiency at scale </li></ul></ul><ul><ul><li>Federates to Atmos-powered clouds </li></ul></ul><ul><ul><li>Appliance, VMAX/Celerra, or software </li></ul></ul><ul><li>Infrastructure for internal clouds </li></ul><ul><ul><li>Enterprises with ‘bulk’ requirements </li></ul></ul><ul><li>Infrastructure for external clouds </li></ul><ul><ul><li>Web 2.0 and Internet providers </li></ul></ul><ul><ul><li>Service providers </li></ul></ul><ul><ul><li>Hosting providers </li></ul></ul>REST
  18. 18. Archive to the Cloud EMC Atmos Internal Content Cloud Atmos-powered External Content Cloud Firewall Solution Benefits Challenge Objects read/ write to Atmos Unified storage Tier 1 or 2 IP Network Celerra FMA Clients Retrieve <ul><li>Reduced TCO </li></ul><ul><li>Improve efficiency (many to 1) </li></ul><ul><li>Touch free ILM </li></ul><ul><li>Ability to gradually move to OPEX model (external cloud) </li></ul><ul><li>Single, massive global archive “cloud tier” </li></ul><ul><li>Policy-based SLA management —seamless FMA integration </li></ul><ul><li>Centralized web management </li></ul><ul><li>Federate to external cloud </li></ul><ul><li>Complexity —Multiple siloed archive solutions </li></ul><ul><li>Growth —Static file system content is the fastest growing </li></ul><ul><li>Cost —Increasing management and storage cost </li></ul>Archive
  19. 19. Enabling New Services Cloud Storage Infrastructure Home/Office Mobile On The Move Partner/Friends New Service Offerings LifeLine Mozy (Decho) Personal “ Store-n-sync” Trusted “ Social-Share” Family “ Movies-2-go” https://community.emc.com/community/edn/atmos
  20. 20. <ul><ul><li>Bruno Melandri </li></ul></ul><ul><ul><li>EMC Practice Manager EMEA </li></ul></ul><ul><ul><li>Products and Applied Technologies </li></ul></ul><ul><ul><li>  </li></ul></ul><ul><ul><li>Mobile: +39 335 7467496 </li></ul></ul><ul><ul><li>Email:   [email_address] </li></ul></ul><ul><ul><li> it.linkedin.com/in/brunomelandri   </li></ul></ul>

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